|This message contains images. If you don't see images, click here to view.|
Advertise in this news brief.
NCEA-sponsored Prep Class - Saturday, Feb. 28
The International Congress of Esthetics and Spa
Pre-Congress - Miami Beach, Florida
NCEA CERTIFIED PREP CLASS
Saturday, Feb. 28 • Room D 236
• Members - $125
• Nonmembers - $149
Membership status must be current on day of event.
- Complimentary NCEA Certified Records Verification ($175 value)
- 2-day all inclusive admission to The International Congress of Esthetics and Spa
- Certificate of Attendance from the International Congress of Esthetics and Spa
Additional NCEA-sponsored Prep Classes:
April 25 - Dallas
Sept. 19 - Long Beach, California
Oct. 24 - Philadelphia
| Share this article:
Facilities and service top priorities for spa goers
Professional Beauty Management
Quality of facilities is the main factor that attracts people to choose a particular spa, closely followed by good customer service, according to a consumer survey by U.K.-based The Good Spa Guide.
The survey, conducted in November, found that great facilities, including pools and experience showers, is a priority for 93 percent of spa-goers.
This was closely followed excellent customer service, which was ranked as an important factor for 85 percent of respondents.
The best face masks for every skin condition
Face masks are super buzzy right now in the beauty space, but with so many brands, ingredients and labels touting benefits, it's easy to get confused. In case you're unfamiliar, face masks are skin treatments that aren't absorbed like a moisturizer, oil or serum, but rather sit on the surface for a time. And, trust us, there's one out there for any skin condition you're dealing with.
5 anti-aging tips that are mostly fiction
The Huffington Post
Whether it's noticing that your hair is turning gray or realizing that your wrinkles aren't just from sleeping with your face smushed into the pillow, many of us have panicked at the prospect of aging, desperate for any "cure" or fix-it within reach. For some, that may mean shelling out the big bucks for fancy department store creams whereas for others that may mean buying into commonly perpetuated anti-aging tips. To help you out, we got to the bottom of five pieces of anti-aging advice that aren't really so helpful after all.
"Even with the lifetime of experience, I've acquired in the industry, there is no getting around the fact that you must study for this test. The NCEA Training manual and webinars are certainly a helpful study source."
— Christina Vaglio, San Diego
Study: In-app service linked to customer satisfaction
A new study indicates mobile, specifically apps, may be more important to brands than many have thought. For the past couple of years, experts have insisted that mobile websites need to be optimized and mobile data needs to be cultivated, but new data out from Contact Solutions is linking app service to customer experience, as well.
Sonal Uberoi: Top 10 spa business trends for 2015
Sonal Uberoi, director of Spa Business Consulting, outlines the top 10 spa business trends for 2015 to stay ahead of the curve, exclusively in Spa Opportunities.
Words can boost or block your business
By Fred Berns
"To be successful, you have to be unique," Walt Disney once said. "You have to be so different that, if people want what you have, they have to come to you to get it." Establishing your uniqueness, and differentiating your company depends a lot on the words you choose to use. How you describe your services and yourselves may well determine the quality and quantity of clients you attract.
Email marketing: 5 benefits and 10 success-driving tips
Business 2 Community
Email marketing isn't dead. The average office employee receives about 80 emails per day, and it's expected there will be more than 4.9 billion email accounts by 2017. With that kind of volume it's suffice to say that email is a communication and marketing tool with great potential. However, in recent years, with the increase in junk email and spam, many are calling into question the use of email campaigns as an effective marketing strategy.
Get more media coverage for your brand with these 4 proven tricks
By Emma Fitzpatrick
No doubt your business has set ambitious goals for the year. Whether you want to grow your user base or net more sales, public relations can help. PR gets respected media contacts to endorse your brand or tell your story to a large audience. Positive stories often trigger a huge surge in sales, Web traffic and social media followers. Use these four public relations tricks to get more media coverage and all the good that comes with it.
Miss an issue of NETT News? Click here to visit NETT News archive page.
||MOST POPULAR ARTICLE
Complementary therapies for acne vulgaris
The Cochrane Library
People with acne often turn to complementary and alternative medicine, such as herbal medicine, acupuncture and dietary modifications, because of their concerns about the adverse effects of conventional medicines. However, evidence for CAM therapies has not been systematically assessed.
Creating the perfect treatment room combination
Les Nouvelles Esthétiques & Spa
Skin resurfacing is big business and it's only expected to grow. This isn't new, however, the way in which clients achieve youthful results has been greatly enhanced. Demand for laser, light therapy and other noninvasive procedures is on the rise.
How improv can open up the mind to learning
Improvisation is being used as a way to help students and educators feel supported, open up to new ideas and think on their feet.
Missed last week's issue? See which articles your colleagues read most.
COA-APPROVED CONTINUING EDUCATION
Skin Management Programs Using Advanced Technologies|
presented by the Society of Dermatology Skin Care Specialists
The SDSS is a voluntary organization, which aims to develop and foster the highest standards of skin care in the dermatology setting. Each webinar is approximately one-hour and accredited by the Commission on Accreditation (COA) for 1.0 CE.
Cell Deficiency and the Benefit of the Mushroom
Presented by Patricia Martorana
About the webinar:
Traditions of healing are now redefined and mushrooms are making an impact on the aesthetic industry. They have the ability to normalize skin's pH and remove inflammation. Mushroom stem cells act like super sponges that eliminate toxins from the skin, making them ideal to combat environmental stress. They contain power-house antioxidant that enhances cellular recovery from environmental surroundings.
At the conclusion of this presentation the skin care specialist will be able to:
Order this webinar:
- Analyze and assess free radical damage and cell deficiency.
- Recognize the use of medicinal mushrooms in ancient traditions.
- List the five key mushrooms, their functions.
- Distinguish how stem cell technology can be applied in treatments to
replenish healthy skin cells.
(Important! Once purchased, the webinar link will only be valid for 24 hours.)
SDSS member fee: $19.95 click here
Nonmember fee: $24.95 click here
For other SDSS approved courses, click here
Learn more about becoming a member
Esthetician Apprenticeship Definition
NCEA considers esthetician apprenticeship to be theoretical and practical training provided by a supervising licensed esthetician, other than in or part of the curriculum of a state-approved licensed school.
Colby Horton, Vice President of Publishing, 469.420.2601
Download media kit
Rebecca Eberhardt, Content Editor, 469.420.2608
Susanne S. Warfield, NCEA Executive Director, 201.670.4100
NCEA Membership & Regulatory Standards
NCEA Certified & Commission on Accreditation
Be sure to add us to your address book or safe sender list so our e-mails get to your inbox. Learn how.
This edition of the NETT News was sent to ##Email##. To unsubscribe, click here. Did someone forward this edition to you? Subscribe here -- it's free!
Feb. 3, 2015
Jan. 20, 2015
Jan. 13, 2015
Jan. 6, 2015
7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063