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WHAT'S THE LATEST
Adaptogenic beauty is the ancient wellness practice taking over your skin care routine
Hello Giggles
In Ayurveda and Traditional Chinese Medicine, certain plants and fungi are used to treat different health concerns. These plants and fungi, which are known as adaptogens and have recently been recast as super supplements, have actually been in use for centuries — "adaptogen" is simply a modern-day moniker, and adaptogenic beauty is its by-product.
These days, adaptogens are pervasive throughout the health and wellness industry.
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Do men self care?
The New York Times
The commercials are always the same: A razor is likened to a racecar or a jet. A shower gel purports to make men smell like a bear. There are also truly absurd ads for male hygiene products, one of which has a shirtless, brawny Terry Crews popping out of another man's beard to urge him to shave using a cream made by Old Spice.
To market any sort of self care to men, many companies harp on an idea of extreme masculinity. There may be a few exceptions to the rule. Is all this out of date?
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Introducing O Skin Love. A new product line made with LOVE for clients going through cancer. They are designed to calm, soothe, hydrate, and protect.
The Comfort Care Collection (pictured) includes everything you need to work with oncology clients or is the perfect gift for a friend or a loved one.
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The top in-office skin treatment trends in 2021, according to experts
The Zero Report
2020 stalled our lives in myriad ways due to the global pandemic of COVID-19, including our in-person skin treatments. Between business shutdowns and stay-at-home orders, safety considerations put our monthly facials and dermatological treatments on hold. Still, experts are anticipating a resurgence of our in-office beauty rituals in the new year and predict beauty's top in-office skin treatment trends in 2021.
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BUSINESS BRIEFS
What can spas learn from beauty box subscription services during the pandemic?
Spa Opportunities
U.K.-based beauty box subscription service Roccabox experienced unprecedented growth during 2020.
The company recently reported its monthly subscriptions grew by 242 per cent from January to December — this accounted for a 515% increase in monthly revenue from the beginning to the end of 2020.
Founder and CEO of Roccabox, Tia Roqaa, said: "These figures demonstrate the importance of beauty businesses looking at alternative ways of reaching consumers during these uncertain times."
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4 key strategies for becoming a more powerful and trusted leader
The Lead Change Group
Power. The word itself evokes a reaction. What thoughts or feelings do you have when you think of power? Perhaps you picture an organizational chart where the boxes at the top are imbued with more power than those below. Maybe you imagine an iron fist, representative of a person who rules over others with absolute authority. Or perhaps the word power conjures up feelings of nervousness, anxiety or fear, based on negative experiences you've had in the past.
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MARKETING 101
Advice on growing a lash and brow business using social media
American Spa
When striving to grow a client base for a lash and brow business, it's important to remember that social media platforms may be one of the most effective tools at your disposal. The ability to instantly connect individuals no matter their location makes these networks particularly useful for keeping in touch with customers even when they're out of the lash or brow chair. "Social media has impacted my business by allowing people around the world to be able to fi nd me," says Clementina Richardson, founder of Envious Lashes (multiple locations).
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TEACHING TIPS
Are in-person workshops dead? How virtual learning can be as good as the real thing
Chief Learning Officer
The future of online learning seems bright, according to LinkedIn's 2020 Workplace Learning Report. After years of being underfunded and underappreciated, there is a projected uptick in the size of learning and development budgets. Given the rise in the number of people working from home as a result of the pandemic, these budget dollars are naturally being shifted from in-person instructor-led training to live virtual instructor-led training, or VILT.
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MEMBER QUOTE
NCEA Certified: What it means to you ...
"As a licensed esthetician and esthetics instructor, it is my passion to inspire new estheticians to commit to lifelong learning and to always reach for the next goal. It is very important to aim for high standards for the well-being of the clients who trust us." ~Sigrid Vayda, Woodstock, VT.
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Attaining the National Esthetician Certification is the highest voluntary credential in the United States — raising the standards of Estheticians beyond entry-level licensure. Based upon a 1,200-hour Job Task Analysis, the NCEA Certified credential is equivalent to the Master Esthetician license that is currently only available in four (4) states in the country (UT, WA, VA, DC).
The NCEA Certified credential signifies the value and credibility for consumers in determining the expertise and training of an Esthetician.
LEARN MORE
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COA-APPROVED CONTINUING EDUCATION
Advanced Chemical Peels: Microdermabrasion Peels
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This educational activity has been approved for 2.0 CEs. Cost is $49.95.
Learn more about the course — click here .
LEARNING OBJECTIVES
After completion of this online course, the skin care professional will be able to:
- Demonstrate complete protocols on how to apply, neutralize and remove Salicylic and Lactic peels in conjunction with microdermabrasion.
- Identify the 6 Fitzpatrick types and 4 Glogau classifications used in the skin analysis.
- Explain the benefits and contraindications of microdermabrasion peels.
- Demonstrate competency of course material.
GET STARTED NOW ... Click here to access and learn more about the course.
Not a Member? Click Here
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7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063
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