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WHAT'S THE LATEST
A new beauty treatment uses acupunture and magnets to create healthy skin
Sarasota Magazine
Beauty mavens, take note: there's a new, and very rare, skin care treatment in town. It's called Qi Beauty, and Bradenton's Pure Skincare by Elizabeth is one of only two salons in Florida — and four in the U.S. — to offer it.
Developed by an Australian aesthetician in 2003, Qi uses tiny, negatively polarized gold magnets to stimulate skin tissue.
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Beauty brands led by women on a mission to do good
Beauty Packaging
Beauty consumers have different priorities since the pandemic, experts say, and we're all a little more focused on "doing good," whether it is for people or the planet.
Mintel recently released its 2021 forecast considering how consumer behaviors have changed during the COVID-19 pandemic — but says last year's Global Consumer Trends 2030 report remains accurate. "Our new 2021 forecasts remain embedded within our system of Mintel's 7 Trend Drivers and their supporting pillars," the new report states.
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The Ultimate Essential Oil Serene CollectionRelieve anxiety, depression, insomnia, & grief
Promote emotional and spiritual wellbeing
Balance central & parasympathetic nervous system
21 EO excellent for life’s many challenges
Oncology Approved with Oncology Spa Solutions
Click here to see the full collection: www.elizabethessentials.com
Contact number for any questions: 888 575 0272
Follow us on
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The new state of spas
American Spa
The past 12 months have taught us many lessons. Not the least, and perhaps the greatest, is the importance of maintaining personal wellness in body and mind. Even in relatively placid times, the benefits of meditation, yoga or a refreshing spa day are myriad, promoting physical and emotional health that resonates in our own lives and society as a whole.
Wellness has now grown into a global movement.
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Supermodels emerge as the next batch of beauty brand founders
Glossy
DTC skin care brand Covey debuted with three products: a moisturizer, a vitamin C serum and a cleanser, priced between $29 and $59. Co-founded by supermodel Emily DiDonato and Google executive Christina Uribe, Covey is the latest in a smattering of supermodel-founded beauty brands.
The emergence of supermodels as the next batch of beauty founders is based on the convergence of a few factors.
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BUSINESS BRIEFS
5 ways to double down on employee well-being
People Matters
For members of HR departments and People teams around the world, the last year has been a test unlike any we could have imagined. It's as if each employee's social, emotional, and professional lives were put in a blender, and only the herculean efforts of united organizations — inside and outside HR — allowed us to start putting the pieces back together. There are, of course, many businesses big and small that were not able to withstand such widespread disruption, and many more that continue to struggle on both an organizational and individual level.
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MULTIBRIEFS EXCLUSIVE
Determining your company's value: The problem with business valuation calculators
By Chris Younger
There are numerous business valuation tools and calculators out there that claim to be the best and most accurate way to determine your company's worth. However, these calculators are not the answer for business owners looking to sell and can be dangerous if used without careful consideration. In this article, we will discuss the pitfalls of business valuation calculators and why owners should explore other methods for determining the value of their business.
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MARKETING 101
Lead generation checklist: How to generate more high-quality leads
Business 2 Community
Lead generation is an important step in the marketing strategy of businesses. The concept in itself is easy to understand. The challenge lies in the execution of your lead generation strategies. In some cases, marketers will find their process getting outdated even before seeing the results of their lead generation efforts.
If you think you're stuck in your lead generation strategy, check out this checklist on how you can generate quality links.
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MULTIBRIEFS EXCLUSIVE
It's time to take charge of your own brand
By Hank Boyer
Here's an easy way to think about your brand: you are who others think you are. Who someone thinks you are is behind every visceral reaction he or she has whenever you come to mind. That is a profound statement, but undeniably true. Every single person with whom you've come in contact begins to build a list of descriptors to define what they believe is true about your brand. Because you live in your own skin, you’ve built a perception of your own brand that is what you want it to be. More often than not, it differs from what others believe it to be.
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TEACHING TIPS
Exploring learning spaces during remote and hybrid learning
Tech & Learning
During a recent Tech & Learning district leadership roundtable, sponsored by Nureva, school district administrators from around the country came together to discuss learning spaces during remote and hybrid learning. In addition to discussing what's going on currently, educators shared what they think learning will look like after the pandemic. All agreed that many of the innovations and solutions that have been implemented in the past year will continue to be part of instruction.
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MEMBER QUOTE
NCEA Certified: What it means to you ...
"I am proud and honored to be NCEA certified. From this, I provide, with confidence, the highest quality of care and take another step towards elevating industry standards." ~Shawna Akin, Lifetime Certified Award,
Seattle, WA
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Attaining the National Esthetician Certification is the highest voluntary credential in the United States — raising the standards of Estheticians beyond entry-level licensure. Based upon a 1,200-hour Job Task Analysis, the NCEA Certified credential is equivalent to the Master Esthetician license that is currently only available in four (4) states in the country (UT, WA, VA, DC).
The NCEA Certified credential signifies the value and credibility for consumers in determining the expertise and training of an Esthetician.
LEARN MORE
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COA-APPROVED CONTINUING EDUCATION
Anti-Aging Treatment of Dry Skin
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This educational activity has been approved for 2.0 CEs. Cost is $49.95.
Learn more about the course — click here .
LEARNING OBJECTIVES
After completion of this online course, the skin care professional will be able to:
- Explain how to prevent and treat dry skin using professional skin care techniques.
- Demonstrate how to apply, neutralize and remove a Lactic Acid peel and how to use an IPL machine.
- Demonstrate three different protocols on how to use an ultrasonic spatula for skin cleansing, product penetration, and wrinkle reduction treatments.
- Demonstrate competency of course material.
GET STARTED NOW ... Click here to access and learn more about the course.
Not a Member? Click Here
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7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063
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