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The International Congress of Esthetics and Spa
NCEA
Registration now open for Miami Beach
Saturday, April 5
Miami Beach Convention Center
Room D-235
Who should attend? If you are an educator working for a manufacturer/distributor, a teacher at a school or wanting to improve your on-site staff training by understanding learning styles, then this event is for you!
Who should attend?
NETT will give you the edge, recharge your skills and give you the opportunity to network with like-minded professionals.
Cost $125 NCEA members; $149 nonmembers
REGISTRATION NOW OPEN
Includes:
Two-day all inclusive admission to The International Congress of Esthetics and Spa.
5 CEs Approved by the Commission on Accreditation.
CE Certificate and Digital Course Materials.
Complimentary NCEA Certified Records Verification ($175 value).
Certificate of Attendance from the International Congress of Esthetics and Spa.
Click "Read More" for more information about the convention and class offerings.
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Westin hotels launches year-long wellness campaign
USA Today
Westin Hotels and Resorts has launched a $15 million campaign to urge guests and employees worldwide to live a healthier lifestyle.
The Westin Well-being Movement launched with wellness activities at nearly 200 hotels and resorts, including group yoga sessions, guided 5K runs and spa treatments.
AmSpa clarifies new rules for performing nonsurgical cosmetic procedures
Skin Inc.
The American Med Spa Association members in Texas have been requesting information about the new rules issued by the Texas Medical Board. The rules relate to nonsurgical medical cosmetic procedures including the injection of medication or substances for cosmetic purposes and the use of prescription medical devices, such as lasers, for cosmetic purposes and directly impact the medical spa business.
Semen: Grandmother's unusual skin savior
Guardian Liberty Voice
Stella Ralfini, a 67-year-old grandmother has become a surprising YouTube video hit with her unusual beauty secrets that claim sperm is the key to youthful looking skin. The experienced couples therapist from London is the author of a book called "The Three Faces of Sex." Semen facials are the skin savior she swears by ever since encountering them in India several years ago, however despite her claims and her own unbelievably wrinkle-free face, it smacks more of dodgy science than a brilliant beauty secret.
"Recent clinical developments and scientific advances in the skin care industry have raised new challenges and created new opportunities for the discerning skin care professional. The NCEA Certification and training program is an invaluable tool in meeting those challenges and taking advantage of these opportunities. Thank you!"
— Penelope A. Hoffman, Lynn, Mass.
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5 simple ways to outsell your competition
By Marc Wayshak
Your competition is out there right now selling to your prospects and customers. That's the bad news. The good news? They are all doing the same few things to try to win prospects' business. Just saying that you're different doesn't make you so. It's time to start actually behaving differently from your competition. By following these five simple steps, you can completely outsell your competition.
4 ways a small business can scale to profitability
Entrepreneur
Downfalls like not being a profitable venture, startups shutting their doors or even bankruptcy are often caused by a lack of knowledge or a willing ignorance amongst small-business owners. "If the owners really knew what they were doing wrong, they might have been able to fix the problem," entrepreneur and business speaker Jay Goltz told The New York Times. "Often, it's simply a matter of denial or of not knowing what you don't know."
Missed last week's issue? See which articles your colleagues read most.
How to plan for online marketing success
Social Media Today
Looking for the great shortcut to immense success with online marketing? Sorry, wrong article.
Ready to roll up your sleeves and get busy forging a plan to create the kind of content that will produce a traffic, lead and sales-building inbound marketing program? Perfect. Here we go.
A content marketing manifesto: 10 principles to drive creative content
Search Engine Watch
No two content marketers are like. For example, Dan Zarella of Hubspot likes to focus on the data-driven reasons for why marketers do what they do. On the flip side, Leo Widrich of Buffer focuses on the psychological reasons for what concepts define our thought processes. Jay Baer believes in youtility, Lee Odden wants to optimize, Seth Godin uses pithy pitches and Chris Brogan's forte is to build trust. The following is the content marketing manifesto one can adhere to. It is a declaration of the policies and aims to those that define the context under which marketing decisions can be made.
Looking for similar articles? Search here, keyword SEO. |
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SPA CLINICALS
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Early skin-to-skin contact for mothers and their healthy newborn infants
The Cochrane Library
Mother-infant separation postbirth is common in Western culture. Early skin-to-skin contact begins ideally at birth and involves placing the naked baby, head covered with a dry cap and a warm blanket across the back, prone on the mother's bare chest. According to mammalian neuroscience, the intimate contact inherent in this place evokes neurobehaviors ensuring fulfillment of basic biological needs.
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Energize your classroom with humor
Faculty Focus
Numerous studies on humor in the classroom acknowledge the important role it plays in the learning process. Humor has been reported to increase motivation, enhance the retention of new information, advance problem-solving skills, encourage creativity and critical thinking, facilitate a positive learning environment and decrease exam anxiety.
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Is your marketing capturing your customers' dreams?
Business 2 Community
To please the new breed of customer, you must trigger their emotional impulses, which override their rational thinking. Companies must sell products and services that appeal to the dreams of their customers. You cannot rely on market analysis, consumer studies or product clinics alone. You need to be able to capture your customers' imagination.
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Learned helplessness in the classroom
By Erick Herrmann
In an educational setting, students may feel that any effort is fruitless, as they do not understand the content, and so refuse to make any effort whatsoever. Learned helplessness may also result from low expectations of students, and students not being held accountable in the classroom to engage in academic tasks or activities. When considering how to avoid or help students overcome learned helplessness, it is important to remember that success builds success and failure builds failure. The more students have already failed, the more successes they will need to have to overcome the failures.
COA-APPROVED CONTINUING EDUCATION
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CE Articles from PCIJournal.com
NCEA
TREATING ACNE IN SKIN OF COLOR : COA#PCIA0609 Exp. 6/1/2017 This educational activity has been approved for 1.0 CEs. Download article and test.
Learning objectives
After reading this article and taking this test, the skin care professional will be able to:
- Describe the treatment modalities used to treat ethnic skin.
- Outline and understand the treatment options for acne and PIH.
Find your federal and state officials
NCEA
You can find state and federal officials using these websites:
www.govengine.com
www.usa.gov
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NETT News
Colby Horton, Vice President of Publishing, 469.420.2601
Download media kit
Rebecca Eberhardt, Content Editor, 469.420.2608
Contribute news
Susanne S. Warfield, NCEA Executive Director, 201.670.4100
NCEA Membership & Regulatory Standards
NCEA Certified & Commission on Accreditation
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