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By Elizabeth Donat
 How we communicate and set expectations for our clients in the spa really matters. It's common in the spa and medical spa setting to find that clients may have several misconceptions about how to properly take care of their skin. If you are finding that your clients have any of these mistaken beliefs about their skin care regimen, then read my expert advice today.
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COSMOPOLITAN
Wish you could use a life-size loofah in the bath or shower? If your answer to that question is yes, Burke Williams Spa in Santa Monica, California, can make your giant loofah dreams a reality with the help of an absurdly large one made from stalks of wheat.
In their unusual spa treatment dubbed "Hunter's Retreat," your dead skin cells are first sloughed off with an exfoliating scrub. After that, you're further cleansed with a very large wheat stalk-made loofah that's previously been soaked in essential oils. INSIDER tested out the wheat-loofah rubdown in the video below; ahead, you be the judge on whether or not you find this experience to be relaxing or if the spaghetti-like stalks would just freak you out.
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Read the hottest magazine
in the profession! ASCP Skin Deep
magazine is an esthetician’s premier resource for the latest trends,
techniques, products, and industry news. Read the award-winning digital ASCP Skin Deep magazine online for free,
or get it in print as part of your ASCP membership!
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Spa Opportunities
The International SPA Association Foundation has released its findings from the inaugural ISPA Spa Workforce Study.
The study had more than 1,200 participants working within all levels of the spa industry, offering insights on job satisfaction, workplace environment, employee benefits and more. PwC was commissioned by the ISPA Foundation to conduct the study.
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CosmeticsDesign-asia
As tea-based skin care products provide "an excellent source of antioxidants, and for its anti-ageing and skin-soothing benefits when ingested," we explored the trend sweeping through China with Laurie Du, Senior Beauty & Personal Care Analyst, China, at Mintel. Global intelligence company, Mintel, revealed that tea-based skin care is seeing enjoyed popularity as it enters beauty supplements.
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Follow Us and Stay Connected!
Helping Estheticians raise standards with national credentialing and continuing education accreditation.
"The NCEA Certification program was simply amazing! It offers a great review of material–motivates you to be a leader, expert and a representative of the industry."
— Samantha Nice, Annaopolis, Maryland
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By Elizabeth Donat
 If you would like to have employees who perform at their highest degree of productivity along with loyal customers driving sales and revenue, then read these expert tips today. You may be asking, "What is the difference between customer service and customer engagement?" For starters, when we talk about customer service, we are referring to creating a satisfying experience. Customer engagement is all about creating an emotional connection with our customers.
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Small Business Trends
How do they do it?
You know who I'm talking about. Those entrepreneurs who make building a business look easy. It almost seems as if they think of an idea, launch their business, and then they are rolling in wealth the next day.
But that's not really how it works.
The success of your small business depends on your efforts to grow profits using proven methods. From employee training to marketing, every aspect of the business should be taken seriously.
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MarketingProfs
"Enter for a chance to win..."
I see that call to action—or something similar—all over.
You do, too. Social media is certainly no exception. Contests, competitions, and sweepstakes are raging hot across the major networks as a go-to strategy for so many content marketers.
Why?
The answer is that we humans are wired to get involved in contests. We want to play, compete, and, of course, win.
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By Emma Fitzpatrick
 If your business is like most, your organic reach on Facebook just continues to drop. On Instagram, your engagement may not be what it used to be either because posts are no longer displayed in chronological order. Luckily, on social, there's always a new trend you can seize to spice up your social strategy (and boost engagement). If your brand is more focused on Instagram, Stories are the best way to organically reach your followers.
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Experimental Dermatology via PubMed
The barrier function of skin is indispensable for terrestrial animals. This function is mainly carried out by the epidermis, more specifically by its granular and cornified layers. The major structural components associated with this function are the intercellular lipid layer, desmosomes, corneodesmosomes, tight junctions, cornified cell envelope, and keratin filaments. In this review, we discuss the current knowledge of their ultrastructure, their molecular basis, and their relevance to skin disease. This article is protected by copyright. All rights reserved.
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TeachThought
The ultimate goal of teaching is understanding.
But sometimes it's easier to talk than to teach, as we all know, especially when we need to cover a lot of material in a short amount of time. We hope students will understand, if not now then before test time, and we keep our fingers crossed that their results will indicate we've done our job.
The problem is, we often rely on these tests to measure understanding and then we move on. There isn't always time to address weaknesses and misunderstandings after the tests have been graded, and the time to help students learn through strategies to ask great questions is gone.
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Faculty Focus
A 2015 survey of Faculty Focus readers found that the No. 1 barrier preventing faculty from implementing the flipped classroom model and other active learning experiences into their courses is TIME. Faculty reported they don't have time to plan extra learner-centered activities, due to increasing responsibilities, and they don't have time to implement the activities in class because there's too much content to cover.
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| | COA-APPROVED CONTINUING EDUCATION |
SDSS
Whether it's for license renewal or NCEA Certified credential recertification, career development, or to increase job opportunities, the need for continuing education is a very real demand of every skin care professional. But while the benefits of continuing education are obvious, the cost is high: travel expenses; time away from home; and scheduling conflicts with work. SDSS now provides affordable, quality continuing education courses at your convenience, presented by experts in a variety of subject areas!
Start your continuing education now!
These COA Approved Webinars have been made possible by an
Unrestricted Education Grant from Universal Companies, Inc.
Webinar: Meeting Expectations of Your Practice as well as Your Patients
Presented by Pamela Matheny, MBA/HCM, CMPE, MoPM, CP
At the end of the webinar the SkinCare Specialist will be able to:
- Evaluate their practice infection control procedures.
- Identify the disease process and routes of infection.
- Evaluate behaviors to reduce pathogen exposure.
- Understand regulatory compliance issues at the state and federal level.
To order this CE webinar:
- Decide which webinar you would like to view and click on the Member or Non-member Fee.
Please note: If you are not a current SDSS member and would like to join/renew, click on the "Learn more about becoming a member." Membership payments are processed in real time and will allow you to purchase the webinars at the reduced Member Fee.
- Using a credit card, place your order with our secure shopping cart.
- When your order is processed successfully, an arrow will show you where to download the CE Registration Form for the webinar you just ordered.
- Once you have completed your download, please click the link at the bottom of the page to complete your order.
- A "Thank you for your order of the CE Webinar" page will confirm the webinar you just purchased. At the bottom of the page you will find the link "To view your CE Webinar, click here now."
Your CE Certificate will be emailed to you in 2-3 weeks. Neither the SDSS nor the COA assume responsibility for maintaining or replacing CE certificates.
Provider Accreditation
The NCEA Commission on Accreditation (COA) has approved these webinars. For more information on the Commission on Accreditation go to www.NCEACertified.org.
FIND more online CE Classes here.
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7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063
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