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  Mobile version   RSS   Subscribe   Unsubscribe   Archive   Media Kit Aug. 21, 2012

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Register for the NCEA Business Meeting and NETT Conference
NCEA    Share   Share on FacebookTwitterShare on LinkedinE-mail article
NCEA Business Meeting Long Beach, CA
Renaissance Hotel — Friday, Sept. 7

Followed by the

NETT Conference – Saturday, Sept. 8
International Congress of Esthetics & Spa — Sunday & Monday
Long Beach Convention Center

Registration for NCEA Business Meeting* must be done through NCEA
Click here to learn more

Registration for NETT Conference* must be done through ICES
Click here to learn more

Registration for Long Beach Hotels (Renaissance, Courtyard or Holiday Inn)
Click here to learn more

*Complimentary records verification of your NCEA Certified Candidate Application will be done on both Friday & Saturday when you are registered for either of these events.

Submission deadline is Aug. 31 for Gerson Award for Excellence in Esthetic Education
NCEA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
In honor of Joel Gerson's contribution to education of the esthetic professional, NCEA is pleased to announce the creation of the "Gerson Award for Excellence in Esthetic Education."

Applicants must be currently employed as an esthetics teacher and demonstrate excellence in providing esthetic education. All applications must be received no later than Aug. 31. Applications received after this date will be disqualified as well as incomplete applications.

Download the application.

 What's the Latest?

Marketing time in a bottle pays off
The New York Times    Share    Share on FacebookTwitterShare on LinkedinE-mail article
The beauty industry, long promising to stop or at least stave off time, is finding a way to market it. Over the last year or so, store shelves have become packed with so-called time-release products, which promise staggered benefits the longer they sink in. Small amounts of potent ingredients can, in theory, mean far less skin irritation, as one might get with a one-time high dose of retinol. And with topicals, there is a more uniform delivery of product to the skin's surface. More

3 must-have summer drinks to keep your skin looking healthy
The Huffington Post    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Protecting yourself from UV radiation can help prevent premature skin aging. Sunscreen is still the first line of defense against sun damage. And there's more you can do — the latest research suggests that three beverages may also deliver nutrients that protect your skin. More

 Teaching Tips

Will hard copy cosmetology textbooks be gone in three years?
Inside Higher Ed (commentary)    Share    Share on FacebookTwitterShare on LinkedinE-mail article
As Brian Kibby sees it, the publishing industry needs to do all it can to ensure that within 36 months, higher education in the U.S. will be completely digital. He's not talking about a slight or even gradual increase in e-book adoptions or the use of adaptive learning. He's talking about a total transition from a reliance on print textbooks to a full embrace of digital content and learning systems. Aside from the college library, you hopefully won't be able to find a printed textbook on a college campus in three years. And if you are, we should all be disappointed. More

Department of Education launches School Turnaround Learning Community
Department of Education    Share    Share on FacebookTwitterShare on LinkedinE-mail article
The goal of the School Turnaround Learning Community is to provide states and districts with easy online access to resources and to facilitate networking that will enable them to support schools more effectively. School turnaround, with its rapid pace of expected improvement, requires vigilant and proactive oversight and support from districts and states. Both research-based practices and practical examples from states, districts, and schools inventing on-the-ground solutions are available. The purpose of the STLC is to provide one-stop access to these resources and to promote and facilitate sharing across states and districts to deepen learning over time. More

Transforming teaching through supplementary evaluations
Faculty Focus    Share    Share on FacebookTwitterShare on LinkedinE-mail article
If a professor simply shows up to teach class (and sometimes even if she doesn't) she receives a satisfactory rating without consideration of how well she did her job. In other words, the methods used to evaluate teaching in higher education are as outdated as cassette players and floppy disks. More

Dogs as role models: A lesson in classroom management
Edutopia    Share    Share on FacebookTwitterShare on LinkedinE-mail article
One of the questions graduate professor Richard Curwin is most frequently asked is, "What do I do when several students act out at the same time?" Without resorting to SWAT gear, there are at least two methods that work almost all of the time. He learned them in a very unusual way. More

 Tuesday 'Toon

 Spa Clinicals

Massage and touch for dementia
Cochrane Database of Systematic Reviews    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Massage and touch have been suggested as a non-pharmacological alternative or supplement to other treatments offered in order to reduce or manage a range of conditions associated with dementia such as anxiety, agitated behavior and depression. It has also been suggested that massage and touch may counteract cognitive decline.

To assess the effects of a range of massage and touch therapies on conditions associated with dementia, such as anxiety, agitated behavior and depression, identify any adverse effects, and provide recommendations about future trials.

We identified trials from a search of the Specialized Register of the Cochrane Dementia and Cognitive Improvement Group in July 2005 using the terms massage, reflexology, touch and shiatsu. This Register contains records from all major health care databases and many ongoing trials databases and is updated regularly. In addition, general and specific literature databases were searched and patient and therapist organizations contacted.

The very limited amount of reliable evidence available is in favor of massage and touch interventions for problems associated with dementia. However, this evidence addresses only two specific applications: hand massage for the immediate or short-term reduction of agitated behavior, and the addition of touch to verbal encouragement to eat for the normalization of nutritional intake. The existing evidence does not support general conclusions about the effect or possible side effects of such interventions. No severe side effects were identified.

Massage and touch may serve as alternatives or complements to other therapies for the management of behavioral, emotional and perhaps other conditions associated with dementia. More research is needed, however, to provide definitive evidence about the benefits of these interventions.

 Business Briefs

You lose a frightening number of IQ points by multitasking
Business Insider    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Multitasking makes you dumber, according to Annie Murphy Paul, magazine journalist. While this fact might make an interesting dinner party topic, it's really not that amusing that one of the most common "productivity tools" can make one as dumb as a stoner. More

Get your cash faster: 7 shrewd tips
Inc.    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Cash flow — how cash flows through your organization from sale to invoice to receipt — is the lifeblood of a small company. Speeding up your cash flow allows you to do more and gives your company more stability. Here are seven ways to recoup your company's cash faster. More

1 frightening statistic on small business health insurance
Small Business Trends    Share    Share on FacebookTwitterShare on LinkedinE-mail article
What one statistic best shows small business' problems with the U.S. health care system. How about this: Since 1999, the average cost of employee health insurance premiums for family coverage has risen 84 percent in inflation adjusted terms — 148 percent in nominal terms. More

 Marketing 101

Guerilla marketing techniques for small business owners
Fox Small Business Center    Share    Share on FacebookTwitterShare on LinkedinE-mail article
A concept gleaned from a nonconventional means of warfare, guerrilla marketing is a way of communicating that is totally asymmetrical — thinking outside the box, if you will. While this approach can be effective for larger businesses, it is a strategy that is deployed by smaller businesses whose budgets cannot compete dollar-for-dollar with the more dominant players in their respective industry. Here are some things to consider. More

7 steps to landing and profiting from celebrity customers
Entrepreneur    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Dealing with celebrities can be tricky. Celebs get millions of sample products in the mail from businesses hopeful of catching their eye, and they are notoriously hard to please. Recently, on the Animal Planet reality-TV show Tanked, the custom-aquarium builders of Las Vegas-based Acrylic Tank Manufacturing got an opportunity to build a massive shark tank in the basement of the New Jersey home of 30 Rock star Tracy Morgan. Here's how they played that celebrity connection for maximum effect. More

 Political Advocacy Position

Microcurrent Procedures
NCEA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
It is the position of the NCEA that:

1. Microcurrent devices intended to be used to help reduce the visible signs of aging, beautify and improve the appearance of the skin, utilizing low levels of electrical current in conjunction with skin care products, should be performed by estheticians.

2. Microcurrent procedures performed by estheticians, are not intended to cause a visible contraction of the muscle via the electrical current.

3. In addition to manufacturer supplied, device specific education, estheticians who wish to perform microcurrent procedures, should take the necessary education to include theoretical and practical application, as part of their core curriculum or as continuing education modules.

Disclaimer: The NCEA recommends that estheticians abide by federal, state and local regulations.

Download complimentary powerpoint entitled, "Advocating for your Profession."

 COA-Approved Continuing Education

Unknown risk, unseen liability — The importance of infection control
Presented by Leslie Roste    Share    Share on FacebookTwitterShare on LinkedinE-mail article
This presentation will review the basics of the immune system and the potential pathogens that lead to illness. We will review infection control procedures and identify the difference between disinfection and sterilization. Review of state mandates of the various types of products will also be explored.

At the conclusion of the presentation the teacher will be able to:

• Discuss potential pathogens
• Evaluate infection control procedures
• Identify the disease process
• Evaluate behaviors to reduce pathogen exposure

To begin the webinar, click here.

Download the registration form right here.

View other COA-approved CE webinars.

 Quotable Quote

If you are having everything under control, you're not moving fast enough.

— Mario Andretti


Colby Horton, Vice President of Publishing, 469.420.2601
Download media kit

Sam Morton, Content Editor, 469.420.2638  
Contribute news

Susanne S. Warfield, NCEA Executive Director, 201.670.4100  
NCEA Membership & Regulatory Standards

NCEA Certified & Commission on Accreditation

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