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  Text version   RSS   Subscribe   Unsubscribe   Archive   Media Kit September 30, 2014

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Spa kids: An emerging phenomenon
Hotel Interactive
Resort and hotel spas have long been the bastions of adults. But many spas are aiming at a new clientele — teens and even younger kids — creating more business in an increasingly competitive industry. It's not unusual these days to see children as young 6 and 7 years old in spa salons receiving manicures and pedicures alongside their mothers.
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Mandarin Oriental to support breast cancer charities through specialized spa treatments
Spa Opportunities
Mandarin Oriental spas will be offering a new set of treatments by product house Aromatherapy Associates during the month of October, designed to contribute to the fight against breast cancer. The treatments have been developed to decrease the anxiety felt by sufferers of cancer using a variety of massage techniques.
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Mintel: Nearly half of black consumers interested in anti-aging hair care
Drug Store News
Black consumers may under-index when it comes to facial anti-aging products, but the opposite is true when it comes to trying anti-aging hair products, according to new research from Mintel. According to Mintel, 42 percent of black consumers have tried or would be interested in trying anti-aging hair products. However, just 36 percent of black consumers report using anti-aging facial moisturizers and 41 percent don't use any type of anti-aging facial skin care product at all — a number that drops to 35 percent for white consumers.
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Himalayan Ananda Spa to launch arthritis retreat in October
Spa Opportunities
The Himalayan destination spa Ananda will launch its first "Living with Arthritis" retreat Oct. 1-5, using Ayurvedic techniques to target the symptoms of arthritis. According to Ayurvedic teachings, arthritis is a result of impaired digestion and aggravated "Vata Dosha" — the Ayurvedic term for gas — which causes an accumulation of toxins to form in the body.
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New skin care player to bring rice bran-based product line to US consumers USA
Arizona-based food ingredients player RiceBran Technologies is set to launch a new line of rice bran-based skin care products that target both the personal care and nutricosmetics categories.
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"Establishing myself as a NCEA Certified professional helps to set me apart — the best of the best."

— Shari Wenige, Newport News, Virginia


3 ways customer service will enhance your bottom line
Some customer service departments may still operate under the assumption that the number of customer complaints they're receiving is an accurate reflection of the number of actual customer problems. If complaints are down, satisfaction levels must certainly be up, right? John Goodman, vice chairman of Customer Care Measurement & Consulting, says that may not be the case at all.
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How to team build — without trust falls or lengthy off-sites
The Fast Track
When we hear about team building, it's often in the form of cringe-inducing exercises, like trust falls, or athletic events, such as rope-climbing, that many people dread. If not these, it could be other practices that can easily cross over into violating people's comfort and even dignity. So what are you to do if you're a manager looking for a way to build a sense of team on your staff? First, ask yourself whether team building is really what's necessary.
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Missed last week's issue? See which articles your colleagues read most.

    Top 4 trends at Face & Body Northern California Spa Conference and Expo 2014 (Skin Inc.)
6 ways to totally revamp your look during your lunch break (Daily Makeover)
Spa industry sees slight decline in 2Q (Skin Inc.)
Cross-training: Your best defense against indispensable employees (Forbes)

Don't be left behind. Click here to see what else you missed.


How to build a strong social media presence
Running a social-media strategy is just like any other process: It takes time. There are no shortcuts, you just need to be agile. So when you decide to join social media, make sure that your strategy is not just "post and run." Be active in the community, follow and reply to your customers.
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3 trends integral to marketing your business
By Emma Fitzpatrick
What trends does your business need to keep afoot of in the marketing world? The guessing game is over in the world of marketing. Now, you can say without doubt what's having the biggest impact on brand awareness and even sales. We've got the top three biggest trends in marketing and communications. Read on to unlock the secrets and keep your business a step ahead of the rest.
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Looking for similar articles? Search here, keywords MARKETING PLAN.

Partnering for perioperative skin assessment: A time to change a practice culture
American Society of PeriAnesthesia Nurses via PubMed
Front line staff identified skin tears and stage one pressure ulcers on post-surgical patients undergoing surgical interventions lasting longer than two hours. Collaboration between unit-based councils from the operating room, post-anesthesia care unit and post-surgical units established a new process for early identification and prevention of surgical acquired pressure ulcers.

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Proactive management: A formula for success
By Harry J. Friedman
"Sales are down from last year." "The whole industry is down." "It's tough right now." "We're just trying to minimize our losses." In both good times and in bad, you've probably heard these comments if you haven't said them yourself.

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7 weird health boosters that will surprise you
Psychology Today
Many of these sounded too good to be true or just plain improbable. Do you have any of the following stranger-than-fiction health boosters in your life?

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Inclusion corner: Encouraging our students to have a growth mindset
By Savanna Flakes
Have you ever found yourself wishing that you could create a community of students who are self-motivated and persist with challenging tasks? Do you have a student that gives up after making one mistake? Why do some students give up so quickly? How do we encourage our adolescents who have undergone so many failures with math or reading? Carol Dweck, a leading researcher in the field of motivation, has posed there are two groups of people in the world: people with a "growth mindset" and those persons with a "fixed mindset."
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COA-Approved Webinar Series
presented by the Society of Dermatology Skin Care Specialists

The SDSS is a voluntary organization, which aims to develop and foster the highest standards of skin care in the dermatology setting. Each webinar is approximately one-hour and accredited by the Commission on Accreditation (COA) for 1.0 CE.

Botanicals in Dermatology: Understanding Herbal Medicine in Skin Care
Presented by Emily Fritchey

About the webinar:
Patients and consumers are asking for plant-based preparations and effective, natural alternatives to conventional drug therapy for common skin conditions. Effective botanical treatments do exist — and may be incorporated into your practice to meet patient demand and complement dermatologic treatments. Get the facts, and take your practice to the next level of health and wellness. 1.0 CE through March 8, 2017.

At the conclusion of this presentation the skin care specialist will be able to:
  1. Understand inflammation and the pH connection: Environmental causes and nutritional solutions.
  2. Identify safe and effective botanical solutions for common skin disorders.
  3. Understand the actions and pharmacology of herbal extracts and their clinical applications.
  4. Understand herbal medicine and its application in skin care and wound healing.
Order this webinar:
(Important! Once purchased, the webinar link will only be valid for 24 hours.)
  SDSS member fee: $19.95 click here
  Nonmember fee: $24.95 click here
For other SDSS approved courses, click here

Learn more about becoming a member


NCEA's esthetician internship/externship definition
Did you know? … NCEA considers esthetician internships and externships to be those that are part of the curriculum of a state-approved licensed school.
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Colby Horton, Vice President of Publishing, 469.420.2601
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Rebecca Eberhardt, Content Editor, 469.420.2608  
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Susanne S. Warfield, NCEA Executive Director, 201.670.4100  
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