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PBA
The nonprofit wing of the Professional Beauty Association urgently needs donations for its PBA Disaster Relief Fund in the wake of Hurricanes Florence and Michael. Donations are tax-deductible, and 100 percent of the donations to the Disaster Relief Fund go directly to help beauty and spa businesses ravaged by natural disaster.
Wheter you give a little or a lot, you're supporting our incredible community by donating to this importatnt cause. Donate online here.
Forbes
If you are among those living in or considering a move to an ultra-luxuriant residential building in part for its luxe spa, you fully expect that spa to feature the latest, most cutting-edge treatments. One of the newest appears very much worth its salt.
Among the leading trends in high-end spas these days is use of Halotherapy, often referred to as salt therapy.
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The newest issue of ASCP Skin Deep magazine is available now! ASCP Skin Deep magazine is the premier estheticians' source for the latest trends, techniques, products, and industry news. Read the award-winning digital magazine online for free, or get it in print as part of your ASCP membership!
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Forbes
French beauty has given us many secrets, but one that keeps on giving is micellar water. But what, you ask, exactly is micellar water? "A micelle is a tiny ball made of mild surfactants, which sequester away oil and dirt when you wipe them across your skin," explains Dr. Michelle Henry, Clinical instructor of Dermatology at Cornell Weil Medical College. "They cleanse gently without stripping and leading to dryness and inflammation. Micellar water is full of tiny micelles and is used to cleanse the skin and hair."
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Luxury Travel Magazine
The Ritz-Carlton, Lake Tahoe, the first and only AAA Five Diamond mountain resort in California, has introduced new wellness offerings to its roster that are inspired by the magical winter season in Lake Tahoe. Guests can enjoy the Mountain Mindfulness Package, the Winter Wellness Experience, CBD oil and balm spa treatment enhancements, and additional seasonal spa treatments and fitness classes that promote health and wellness.
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Helping Estheticians raise standards with national credentialing and continuing education accreditation.
HELLO!
St. Lucia - home of smoochy honeymooners and the all-inclusive resort. But increasingly, destinations traditionally known for lounging, lazy, boozy getaways are now catering for a new type of holiday-maker: the wellness seeker. Naturally, cocktails, SOCA dance nights and sunbathing are par for the course in the Caribbean, but now you can combine that with fitness, yoga and eating well so you come back partied out, but not burnt out.
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"My experience becoming NCEA Certified has been an exciting educational journey. I was seeking the professional validation of becoming Nationally Certified and ended up with this – yet so much more! The support, ongoing educational that NCEA offers has been invaluable. I am proud to say I am NCEA Certified!"
— Kristine Mares, Soldotna, Alaska
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Business Computing World
The digital age is something rather recent, which came to light with an influx of digital media, networking pages, smartphones and applications. Before this, many business owners relied on conventional means of marketing and management, most of which were done with the help of a marketing specialist. However, with the introduction of new technologies, owners began to take matter into their own hands. Eventually the wave of digitalization had reached the beauty industry.
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By Lisa Mulcahy
Want your staff to run like a well-oiled machine on that new project? The key to making that happen is to whip up some group enthusiasm. You need to stress the importance of true team spirit, so that your workers help each other help your organization. The result: each person is motivated to work to the best of their ability at the exact same time — and everyone enjoys doing so. Research is here to help you get your group enthusiastically in sync. Try these scientifically-tested tips.
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Marketing Land
Things are getting a little scary out there.
With the use of artificial intelligence to micro-target customers across multiple platforms at an all-time high, its no wonder that consumers are starting to feel a little creeped out. Add to that persistent reports of data misuse by major social platforms and virtual assistants going rogue with personal information and consumers don't need Halloween to be scared — they just need to log on. Andrew Park, InMoment's vice president of customer experience strategy says "there's a fine line between 'creepy' and 'cared for,' and the emotional and financial impact of missing the mark can precipitate long-lasting damage to the customer relationship."
How can marketers use personalization without going over the line?
First, let’s define where that line is.
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Business Matters
If you had to choose between spending all your budget on classic marketing on billboards and magazines, or targeting the right people on social media and using strategic SEO methods to reach your audience, then you should probably opt for the second one.
More of the right people are likely to come across your brand and marketing methods when done digitally, than if they were to coincidently drive past your billboard.
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By: Bambi Majumdar (commentary)
USA Today's story on days in the life of 15 teachers has ignited serious debate. But it's not about teacher shortage or hardships, because we know these problems exist. It's about a profession in crisis and whether we can do anything to save them. Teachers are disheartened about being unheard, misunderstood and disrespected. Government mandates, assessment-based teaching, helicopter parenting, lack of resources and training all contribute to their plight.
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Education Next
When students look back on their most important teachers, the social aspects of their education are often what they recall. Learning to set goals, take risks and responsibility, or simply believe in oneself are often fodder for fond thanks — alongside mastering pre-calculus, becoming a critical reader, or remembering the capital of Turkmenistan. It's a dynamic mix, one that captures the broad charge of a teacher: to teach students the skills they'll need to be productive adults. But what, exactly, are these skills? And how can we determine which teachers are most effective in building them?
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European Journal of Cancer via PubMed
According to data from recent studies from Europe, a large percentage of patients have restricted access to innovative medicines for metastatic melanoma. Melanoma World Society and European Association of Dermato-oncology conducted a web-based survey on access to first-line recommended treatments for metastatic melanoma by current guidelines (National Comprehensive Center Network, European Society for Medical Oncology [ESMO] and European Organization for Research and Treatment of Cancer/European Association of Dermato-oncology/European dermatology Forum) among melanoma experts from 27 European countries, USA, China, Australia, Argentina, Brazil, Chile and Mexico from Sept. 1, 2017 to July 1, 2018.
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| COA-APPROVED CONTINUING EDUCATION |
SDSS
Whether it's for license renewal or NCEA Certified credential recertification, career development, or to increase job opportunities, the need for continuing education is a very real demand of every skin care professional. But while the benefits of continuing education are obvious, the cost is high: travel expenses; time away from home; and scheduling conflicts with work. SDSS now provides affordable, quality continuing education courses at your convenience, presented by experts in a variety of subject areas!
Start your continuing education now!
CE Approved Articles from PCI Journal
Vitiligo
About the article:
To provide the skin care professional with a review of Vitiligo.
This educational activity has been approved for 1.0 CEs. Exp. 3/2020. COA#PCIA0317.
LEARNING OBJECTIVES
After reading this article and taking this test, the skin care professional will be able to:
- Understand the identification process and symptoms of vitiligo
- Understand the different treatment options available for patients with vitiligo
GET STARTED NOW ... Click here to download article and test.
Not a Member? Click Here
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