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Home   Training Calendar   Convention   Products   RV Executive   RV Learning Center   April 02, 2014


 



New promotional campaign for National Park Service centers on 'Find Your Park' theme
Adweek
The National Park Service’s 100-year anniversary isn’t until 2016, but it's celebrating early by getting a face-lift for its logo. It’s all part of a new campaign rolling out in the next two years called “Find Your Park,” meant to expose the national park system to millennials.
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Free webinar: Get your dealership in order for a visit from the feds
Mike Molino RV Learning Center
Dealers around the country are receiving random visits from federal regulators, and many have found themselves unprepared for the scrutiny. OSHA, EPA, and state labor departments, which traditionally have been passive when it came to dealerships, have stepped up enforcement. Find out if you’re doing what you need to comply with the rules and regulations during a free webinar on Thursday, April 3, at noon ET. The presenter will give eye-opening examples of what other dealers have been fined for and what you need to do to protect your business and minimize your risk. This event is sponsored by the Mike Molino RV Learning Center and associate KPA.
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Go RVing's dealer tie-in program is having a banner year
RVDA
Dealers can make 2014 a banner year by participating in Go RVing’s dealer tie-in program. They’ll receive a bright green and white indoor/outdoor banner that will increase traffic to the dealership, plus access to high-quality leads and professionally produced marketing materials. A recent study showed that Go RVing leads produced purchase rates for new RVs at twice the national rate.
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PRODUCT SHOWCASE
  RVLocksAndMore.Com

RVLOCKSANDMORE.COM introduces the Dealer Program! Join today for discounts on keys, locks , and RV related hardware. Let us supply your parts store needs.

www.RVLOCKSANDMORE.com
 


Winnebago beats estimates, and weather, in second quarter
Yahoo Finance
Winnebago Industries Inc., the largest U.S. motorhome manufacturer, reported a better-than-expected 53 percent jump in profit as it sold more motorhomes to dealers in a quarter marked by storm-related disruptions to transportation and businesses. The company's total motorhome deliveries rose 45 percent to 2,055 units in the second quarter ended March 1, while trailer shipments rose 5 percent to 575. "We achieved strong results for the quarter, notwithstanding challenges associated with the severe winter weather," said chief executive Randy Potts.
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Looking for similar articles? Search here, keyword Winnebago.


Jim and Judy Fogdall contribute to learning center
Mike Molino RV Learning Center
Jim and Judy Fogdall no longer own and operate an RV dealership, but they are still a vital part of the industry, contributing $4,000 to the Mike Molino RV Learning Center. The Fogdalls’ donation fuels this year’s campaign to continue funding critical education and training resources for dealers and their staffs.
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Lippert moving into vacant former Cequent plant
The Elkhart Truth
Lippert Components Inc. is consolidating its thriving interiors division, which makes mattresses and furniture for the RV industry, into a 366,000-square-foot building left vacant last year by Cequent Performance Products. "Our interiors division hit $100 million in sales last year, so it's an incredibly fast-growing division of ours," says Jarod Lippert, the company’s marketing and media manager.
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PRODUCT SHOWCASE
  Real-Time Integration Across All Departments

Sys2K’s Infinity is an integrated Windows-based software solution to manage all aspects of your business. Customize your Infinity DMS to include: a CRM with e-blast capabilities, inventory management, parts & service, accounting & payroll, and a fully interactive manager’s dashboard. Sys2K also offers cloud-based hosting and mobile apps. More Info
 


CalRVDA schedules annual conference for April 29-30
CalRVDA
As California’s economy rebounds, CalRVDA is working to bring dealers and business partners together to improve the market. The 2014 CalRVDA Annual Conference is set for April 30 in Ontario, CA, with a pre-convention golf tournament on April 29. Register by Monday, April 7 for your best rate.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Report: Sales trajectory could make Ram number two in pickup sales (Truck Trend)
65 jobs up for grabs at Grand Design RV in Middlebury, VT (The Elkhart Truth)
How to make a portable clothesline for RVing (By Laura Weaver)
New tech cert prep courses are available (The Mike Molino RV Learning Center)
Free webinar: Information security for your customers and employees (The Mike Molino RV Learning Center)

Don't be left behind. Click here to see what else you missed.


Yep, that's an Airstream in that building facade
Brooklyn Eagle
One of the coolest commercial buildings in East Williamsburg, NY,  has an Airstream trailer built into it. Zona Rosa, a Mexican restaurant that opened last July, uses the 1940s vintage Airstream as its kitchen. In an earlier life, the Airstream was a food truck, complete with a wine and beer license.
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  FEATURED COMPANIES
At NTP Distribution we know the value of partnership
Our 6 strategically located warehouses stock over 17,500 parts and accessories, all ready to be shipped to you. We get the right products to you - on time - so your customers can enjoy life on the road.
12V LED Ceiling Lights

Large lens for excellent illumination. Shipped prewired and color coded for quick and easy installation. Snap out lens design. New packaging available.
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Motorhome travel to the home of the Ice Classic
By Laura Weaver
During our Alaskan travels, we came on a charming village called Nenana, which means "good place to camp between rivers" in Athabascan. We took that meaning literally and camped there. It was a beautiful setting, with swiftly flowing rivers and mountains in the distance. While there, we took part in an annual Nenana event called the “Ice Classic” that draws together tourists and locals.
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PRODUCT SHOWCASE
  HOSSPAD -Jack, Park, Level it!

Made in the USA of recycled tire crumb rubber.
Available in 5 sizes for your RV to handle the most rugged RV sites.
NO WORRIES about the site being too rocky or muddy, the Hosspads conform to the ground for a stable non-skidding vibration-reducing platform.
Check out this Video!
 


FEATURED ARTICLE
TRENDING ARTICLE
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5 creative ways to use social media
Business 2 Community
Social media can provide a means to level the playing field between big-brand companies and small businesses. After all, the big boys don’t own the corner on creativity. Your social media marketing can be just as attention-grabbing and effective as a larger competitor if you cultivate your creativity. Here are some ideas for getting started.

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4 proven tricks to get Facebook likes on your business posts
By Emma Fitzpatrick
Getting likes on your business's Facebook posts may seem like throwing spaghetti against the wall – some of it sticks and performs really well, while some of it just flops. As far as why, well, it’s been a mystery. But thanks to a recent study, part of the mystery has been cracked. Use these four scientifically supported tips to get more likes, comments and impressions on your Facebook posts.

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Report: Sales trajectory could make Ram number two in pickup sales
Truck Trend
The sales pecking order for full-size trucks has been Ford, Chevy, Dodge (or, more recently, Ram) for the better part of the past three decades. But if trends continue, that established convention may be in for an upset. The Wall Street Journal analyzed sales among the Detroit Three to see if Ram's success was just a short-term flash-in-the-pan or a sustained trend that could see Chrysler's truck brand surpas

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Increase your Facebook reach without paying for advertising
By Mayur Kisani
It’s getting harder for businesses on Facebook to reach their audiences. Facebook says it’s due to the increase in the amount of content, the growing number of businesses building a presence on the site, and an effort to crack down on spam. Others believe Facebook has decreased pages’ reach in order to make businesses pay for promoted posts and advertisements. Here are some things to try to increase your reach on Facebook without having to pay for promoted posts or ads.
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How to create a workplace people love coming to
Fast Company
Sure, fancy perks and high pay factor in employee satisfaction. But when it comes down to it, what really matters is a workplace where employees are challenged, satisfied, and appreciated. Contrary to popular belief, lists of the most desirable workplaces aren’t completely made up of technology companies — or even large companies. And many of them don’t provide expensive, lavish perks. They simply know how to give employees what they want.
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How are your vendors doing? Tell us in the RV Dealer's Marketplace.


5 creative ways to use social media
Business 2 Community
Social media can provide a means to level the playing field between big-brand companies and small businesses. After all, the big boys don’t own the corner on creativity. Your social media marketing can be just as attention-grabbing and effective as a larger competitor if you cultivate your creativity. Here are some ideas for getting started.
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Colby Horton, Vice President of Publishing, 469.420.2601
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