|This message contains images. If you don't see images, click here to view.|
here to advertise in this news brief.
ONLY TWO WEEKS AWAY! REGISTER TODAY
2013 SCWA Wade Welch Golf Classic
May 15, 2013
Westin La Cantera - San Antonio
Registration is now open for the annual Southwest Car Wash Association Golf Classic which will be held Wednesday, May 15, at the La Cantera Golf Club & Westin La Cantera Resort in San Antonio.
Enjoy a day of golf, food, fun and great prizes!
Registration available at www.swcarwash.org.
Water proposal dies on point of order
After hours of fractious debate pitting Democrats against Republicans, and Republicans against each other, a major water infrastructure proposal was killed by a procedural error on the floor of the Texas House on April 29. The measure, which calls for transferring $2 billion from the so-called rainy day fund to help build reservoir and pipeline projects around the state, found itself dead, at least for now, after Democrats called a point of order.
Business as usual: That new-car-wash smell
The Anniston Star
Walking into the Anniston Super Wash feels more like entering a small coffee shop. Only the coffee is free. The car wash, owned by Melanie and Jim Huggins of Anniston, Ala., recently opened on South Quintard at the site of the old Great American Car Wash. But besides being a car wash, Anniston Super Wash has little in common with its predecessor. Melanie Huggins said the Anniston Super Wash, which has six employees, has all-new automatic washing equipment. In front of the business is a unique, custom-made vacuuming area, which is free to car wash customers.
Use mobile to increase customer loyalty
For many businesses today, customer loyalty is the golden ticket. But achieving that loyalty can be a tricky proposition. For a long time, it was hard to get someone in the door regularly, never mind turning a sale into a long-term relationship with your customer. The reality is that waiting for loyal consumers to come to you just doesn't present a reliable stream of income.
'Green' columnist praises professional washing
Professional Carwashing & Detailing
A columnist with the Charlotte Observer here praised the environmental advantages of professional car washing. The April 18 column stated that at-home washing is one of the most environmentally unfriendly ways to clean a vehicle. Writer Terri Bennett pointed out that oil, brake dust and harsh detergents run down driveways into storm drains that lead to rivers, lakes and streams.
| Looking for similar articles? Search here, keyword: Recycling wastewater.|
Brand new improvements in the car detailing arena
Fresh Best Articles
Within an ever changing market, a good quality auto detailing tech must struggle to stay up regarding the newest engineering and techniques. This article will be a help to both specialist and amateur to understand the modern technology associated with Nanoceramics. The term "Nanoceramic" can apply to a lot more than merely car detailing technology. The intention here is not a report on the whole array of the concept but over the distinct car detailing tool. It is a completely new nanotechnology being utilized in numerous market sectors and commercial services, car detailing is simply one.
Looking to share your expertise?
In an effort to enhance the overall content of SCWA Today, we'd like to include peer-written articles in future editions. As a member of SCWA, your knowledge and experience in the industry can be of great help to your fellow members. And we're hoping you'll share this expertise with your peers through well-written commentary. Because of the digital format, there's no word or graphical limit, and our group of talented editors can help with final edits. The only true stipulation we have is that you don't promote a specific product or service. It's not to say that you can't mention new technology or a new procedure associated with a specific company, but the article can't be an advertorial. If you're interested in participating, please contact Ronnie Richard to discuss logistics.
Top package fill it with value
Auto Laundry News
Express-exterior operators, already approaching $20 top packages based solely on premium on-line pay wax services are hungry for the next growth opportunity. Not willing to invest in the labor and complexity of a flex-serve, but eager to increase their average ticket, they're beginning to offer hand prepping as a paid a-la-carte extra service. The numbers are impressive. Without doubt, customers perceive greater value when a human being interacts with their vehicle. Before you run out and start prepping cars, however, there are some subtle aspects to understand, and some not so obvious pitfalls to avoid.
Businesses save the earth, help their bottom line
The Topeka Capital-Journal
Topeka school children probably could recite how recycling benefits the planet after their recent Earth Day lessons. One lesson they likely didn't get, however, was how businesses have used conservation to cut expenses or turn waste products into a source of revenue. Tom Enstrom, who owns Eagle Auto Wash and Detailing, said recycling the water used to wash cars made sense from both a business and ethical standpoint, and his businesses has done so since it opened in 1987. At the time, conservation wasn’t on the radar for most car washes, he said, but growing up in a farming family made him keenly aware of the importance of water.
Missed last week's issue? See which articles your colleagues read most.
Immigration reform deal neglects thousands
The Huffington Post
While a Senate bill introduced earlier in April would bring many of the estimated 11 million people living in the U.S. illegally out of the shadows, not everyone would benefit. They include anyone who arrived after Dec. 31, 2011, those with gay partners legally in the U.S., siblings of U.S. citizens and many deportees. So far, advocates on the left have shown limited appetite to fight for expanded coverage as they brace for a tough battle in Congress. Some take aim at other provisions of the sweeping legislation, like a 13-year track to citizenship they consider too long and $4.5 billion for increased border security.
Car wash attendant stabbed after squirting attackers
Police say a car wash attendant used his squirt bottle to ward off a pair of armed robbers early on April 18. San Antonio police said the 54-year-old man was approached by two men in the 1700 block of Woodlawn around 3 a.m. One of the men was armed with a gun while the other had a knife.
Colby Horton, Vice President of Publishing, 469.420.2601
Download media kit
Lisa Smith, Senior Content Editor, 469.420.2644
This edition of the SCWA Today was sent to ##Email##. To unsubscribe, click here. To receive the latest issue of SCWA Today, you must be a member of SCWA. Click here to learn more about becoming a member.
April 24, 2013
April 17, 2013
April 10, 2013
April 3, 2013
7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063