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SCWA NEWS


SCWA On the Road Again — Denver Car Wash Tour
Join us Aug. 19 in Denver, Colorado, at the Sheraton Denver West for a full day of car wash touring - round table discussions and reception.

Click here to REGISTER TODAY!

Interested in Sponsorships?
Call SCWA Today 800-440-0644

Group rate deadline: July 31

Hotel reservation link

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INDUSTRY NEWS


New business model improves sales at car wash
Professional Carwashing & Detailing
Tiger Express Wash has seen an uptick in sales since the owner, Roland Bartels, changed the business model two years ago after buying out his partner, according to the Columbia Daily Tribune. Gone were self-serve bays, at the four washes he owned, and in was a monthly membership program, where customers can wash their vehicle as often as they want at the Tiger locations.
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Building workplace safety with rewards and recognition
Occupational Health & Safety
Recognition and reward for a job well done fulfills a basic human need for acknowledgement and affirmation. When we are recognized for our contributions, we naturally engage at a higher level and contribute more. Successful safety managers incorporate the concept of recognition and reward into their safety programs to drive positive safety behavior and ultimately impact financial results.
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At-home car washing not restricted in stage 2 water rationing
Professional Carwashing & Detailing
Recently, stage 2 water rationing began in Lubbock, but at-home style washing will still be permitted, according to the Lubbock Avalanche-Journal. Initial reports, according to the article, stated that at-home style washing would be prohibited, but that has now been corrected by Aubrey Spear, Lubbock director of water resources. "We actually need to clarify ... we cannot tell people not to wash their cars at their house, but to significantly limit or refrain from doing so."
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Make these 4 mistakes and the government may be calling on you
Small Business Trends
Barry Moltz writes, "I can still remember the day the Department of Revenue shut my company down. It seems that we had not done a timely job of remitting the sales tax that we had collected from our customers and this government agency wanted their money. It was a similar story when the IRS was concerned that we were not remitting employees' collected payroll taxes in a timely period of time. This situation happened because as a new owner – I did not know all my tax responsibilities." The following are four mistakes that can get the government calling on you and maybe even putting you out of business.
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FEATURED ARTICLE
TRENDING ARTICLE
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A good sense of humor is great for your sense of life and business
Small Business Trends
How do you express your sense of humor without going overboard, off the edge, or over the top? It's sometimes really hard to do, but it can work wonders for building likeability and memorability at networking events, conferences and meetings.

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RFID and the new car wash equation
Professional Carwashing & Detailing
Technology never takes place in a vacuum. Sooner or later, every new breakthrough has a ripple effect that changes things in ways that few imagined when that innovation was introduced. Close to home, some believe that a new technology is rapidly reshaping the way car wash operators evaluate their own businesses and interact with customers.

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Building a loyalty program that works
Business 2 Community
Loyalty programs should, and really must, go beyond a "get the 10th free" punch card or another piece of cheap plastic cluttering up a wallet. Luckily, establishing a loyalty program that's effective for your business and customers both doesn't have to be that complicated if you keep a few things in mind.

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14 things you can tweet about at a trade show
By Trace Cohen
To tweet or not to tweet, that is the question. Tweeting for the sake of tweeting at a show is fine, but you can add a lot more value if you tweet about relevant things. Most people come to a trade show to find new products, services and/or ideas. Now that we are in the digital age, people are looking more and more to social networks like Twitter to find news from other people. It is time to step up and be the one to tweet something that is interesting.
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Local online: Take your advertising to the next level
Auto Laundry News
Your business probably has a Facebook page, and maybe even a Twitter account, but what about an active local profile, such as on Google+ Local, Yelp, or FourSquare? If you’re not using your local profiles to get customers to “check in” to your establishment and write reviews about your business, you're missing a large marketing opportunity. In fact, by being active on your online local profiles you have the power to engage, retain, and attract customers for little or no cost.
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Tire pressure: Why you should check it for your clients
DetailXPerts
A good detailing company knows that a huge part of its success lies behind the customers it serves. These are the people who have become regular clients come rain, snow or shine, with or without coupons. They have come to love the superiority of a company's detailing services and its remarkable customer services that provide them with satisfaction. One of such services is checking the tire pressure of clients' vehicles.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    10 mobile credit card processing myths busted (Business News Daily)
Clean cars make us happy (BT)

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Record US car sales with sustained profit sets trend
Bloomberg Businessweek
A half-decade after the near-death of American automaking, the Detroit Three have reached an unprecedented milestone: They're boosting sales while remaining consistently profitable. May U.S. auto-sales numbers are projected to show Americans are continuing to buy more cars. Vehicle deliveries in the U.S. may have risen 6.5 percent to 1.54 million, the average of estimates compiled by Bloomberg. Adjusting for seasonal trends, automakers are on pace to sell 16.1 million vehicles this year, according to the estimates.
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How to survive rising health care costs
The Washington Post
Small business owners have a lot to consider when it comes to employee benefits. Health care costs have been rising steadily, and with the implementation of the Affordable Care Act, many small firms may see a further increase in their premiums. Nevertheless, employers know that robust benefits packages are a huge draw for talented workers and a key component of employee retention. To prevent larger organizations from poaching their best people, small business owners are looking for more affordable ways to take care of their employees — and it isn't all about health care.
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SCWA Today
Colby Horton, Vice President of Publishing, 469.420.2601
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Lisa Smith, Senior Content Editor, 469.420.2644  
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