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Goodyear using rice husk remains in tires
Tire Business
Goodyear is producing fuel-efficient tires through the use of rice husk waste once destined for landfills. The Akron, Ohio-based tire-maker said it plans to use ash left over from the burning of rice husks to produce electricity as an “environmentally friendly source of silica” for use in its tires.
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Steel industry plots auto industry comeback
Detroit Free Press via USA Today
Get ready for a wave of new investments and technology as the steel industry fights back against automakers' growing use of aluminum. The contest is heating up this fall as Ford begins producing the new 2015 F-150 pickup, America's best-selling vehicle and the first pickup with an all-aluminum body. Automakers traditionally used steel for nearly all vehicle bodies and the underlying chassis and platforms. That's changing.
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General Motors recalls cars over parking brake fire risk
Reuters
U.S. car manufacturer General Motors is recalling hundreds of thousands of cars over a defect in the parking brake that could cause a fire, a letter by the top U.S. auto safety regulator showed. The problem occurred with GM's 2013-2015 Cadillac XTS and the 2014-2015 Chevrolet Impala, said the Sept. 19 letter from the National Highway Traffic Safety Administration, seen by Reuters. The total number of cars recalled was 221,558, the company said, including 205,309 in the United States, and the remainder in Canada and other countries.
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Autonomous car era brings risk of hijacking by hackers
Bloomberg via Tire Business
A red VW Golf jerks back and forth as it maneuvers into a parking space in the English spa town of Cheltenham. The halting efforts resemble those of a new driver, and in a sense they are — just not from the person sitting at the wheel. While the idea of robotic cars whisking us off to our destinations may sound like science fiction, the technology exists and is largely ready for the real world. What’s harder to determine is the risk associated with the emergence of these vehicles.
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Looking to share your expertise?
MultiBriefs
In an effort to enhance the overall content of TTDA Today, we'd like to include peer-written articles in future editions. As a member of TTDA, your knowledge of the industry lends itself to unprecedented expertise. And we're hoping you'll share this expertise with your peers through well-written commentary. Because of the digital format, there's no word or graphical limit. Our group of talented editors can help with final edits. If you're interested in participating, please contact Ronnie Richard to discuss logistics.
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Goodyear using rice husk remains in tires
Tire Business
Goodyear is producing fuel-efficient tires through the use of rice husk waste once destined for landfills. The Akron, Ohio-based tire-maker said it plans to use ash left over from the burning of rice husks to produce electricity as an “environmentally friendly source of silica” for use in its tires.

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Become more visible and rule local search results
Small Business Trends
Attention small business owners — it’s high time to learn how you can make your company website more visible in the local search results. Even though local search has been around for some time now, many local business are sorely lacking in this area of online marketing.

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Auto repair shops face off against insurers over payments
Orlando Sentinel
Auto repair shops across the United States are suing insurance companies, including the nation's largest — State Farm — in a series of lawsuits that will be heard in Orlando, Florida. The auto repair shops claim that the insurance companies don't pay enough to adequately repair cars.

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Of shortcomings and responsibility: The public service edition
Tire Review
Jim Smith of Tire Review writes, "How must it feel to be publicly lashed for being the most disorganized, ineffective, irresponsible and unresponsive government agency in perhaps the history of all government agencies? Harsh, yes? But what if that criticism came from one of the most disorganized, ineffective, irresponsible and unresponsive government bodies ever in the history of government bodies? Probably takes some of the sting out, right?"
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Minnesota group uses 'tire selfies' to educate others on proper maintenance
KIMT-TV
One quick snapshot of tires could help others be more mindful of their own tires on the road. Using the hashtags #Tirecheck and #MPCA, the Minnesota Pollution Control Agency is asking drivers to take to social media and post their "tire selfies."
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Auto repair shops face off against insurers over payments (Orlando Sentinel)
How to measure your social media strategy (By Mayur Kisani)
What a $12 billion auto parts deal says about the future of driving (Bloomberg)
Tire-makers cautious about 2nd half prospects (Tire Business)
Automakers stuck on structural adhesives for new cars (Autoblog)

Don't be left behind. Click here to see what else you missed.


Gas prices fall, extending summer decline
The Associated Press via USA Today
A national survey says the average price of a gallon of regular gasoline has dropped another 9 cents over recent weeks, to $3.37, bringing the decline to 34 cents over the last 13 weeks. Industry analyst Trilby Lundberg said Sept. 21 that falling crude oil prices drove the declines, but the drop was also heavily impacted by a crash in prices of ethanol and the fact that winter-grade gasoline costs less to produce. If crude prices don't rise, the average prices at the pump may drop a few more cents.
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Should your office go paperless? Yes, and here's why
By Kaylee Nelson and Jessica Taylor
We've heard a lot about technology and how it's changing our lives. Every day a new invention that can "make our lives better" seems to come out — who would have thought we were going to be living like the Jetsons? One great benefit of technology is that it has enabled businesses to go paperless. It's a scary thought — to move all of your organized filings into one computer system — but it's one step closer to making our planet better and greener. This infographic takes a closer look at the effect that paper production has on the environment and on businesses costs.
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