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As 2014 comes to a close, TTDA would like to wish its members, partners and other industry professionals a safe and happy holiday season. As we reflect on the past year for the industry, we would like to provide the readers of TTDA Today a look at the most accessed articles from the year. Our regular publication will resume Jan. 7.

World's largest tire recycling facility opens in Houston, Texas
Triple Pundit
From May 21: The old adage is true that everything is bigger in Texas. And now, so is tire recycling. Genan, the world's leading tire recycling company, recently unveiled its $140 million state-of-the-art plant in northeast Houston earlier this month with plans to recycle 10 million tires each year. The 40-acre plant, the largest of its kind in the world, will employ 60 workers and divert nearly one-third of all used tires in Texas from landfills.
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Retreaded tires and wholesaling: Is it a dying business?
Modern Tire Dealer
From Feb. 19: Retreaders in the United States stayed busy and were able to make more money in 2013. According to the 2014 Modern Tire Dealer Facts Issue, the average price of a retreaded truck tire was $250.04 in 2013, a pricing increase of 9.6 percent over 2012. In addition, 14.9 million truck tire retreads were produced, 100,000 units more than the previous year. That was enough work to keep the 680 retread shops busy every week. But not every retreader can keep a shop busy for 40 hours by replacing their customers’ truck tires. Some of them also rely on wholesaling.
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5 risks to your business not in plain sight
Fox Small Business
From Jan. 22: Disasters come in many shapes and sizes, which means it's not enough to prepare for natural disasters, but small business owners today also must think about what they will do if they lose key employees, are the victims of fraud or see their computer systems compromised. When creating a contingency or continuity plan, take into consideration all the risks your business faces.
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5 tricks to lower credit card processing fees
Business News Daily
From July 16: Credit card processing fees don't seem like a lot at first. But those few cents here and there and the small percentage cuts processors take for every transaction quickly add up. Combine those costs with minimum, statement, gateway and other monthly fees, and the next thing you know, you're staring at your monthly credit card processing bill in utter sticker shock. Sound familiar? The bad news is that these credit card processing expenses are unavoidable. The good news is that there are several things merchants can do to take control and save up to hundreds of dollars every month.
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Mastering the fine art of pricing
Modern Tire Dealer
From July 30: Price, price, price, price, price, price, price... everybody is talking about tire prices. Independent tire dealers have a lot to say about this subject, and rightly so. Tire dealers are talking about all phases of tire pricing, what they pay for tires and what they charge (or can charge) for tires. Pricing is so much more than selling price minus cost of goods sold. Let's look at pricing from a different dynamic, let's look at "dollars" and "sense," let's look at the "math" and the "psychology" and how a sound strategy, pricing perceptions and individual consumer needs work together.
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10 ways to guarantee your best people quit
By Mel Kleiman
From Aug. 6: Are you tired of working with good employees? Looking for ways to ensure that your best people leave? Follow these 10 easy steps to guarantee your best people quit. The first step is to make your onboarding program an exercise in tedium. Employees are most impressionable during the first week on the job. Every bit of information gathered during this time will either reinforce your new hire's "buying decision" or lead to "new hire's remorse."
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Industry trade groups sign R2R info agreement
Tire Business
From Jan. 29: Four major auto and aftermarket associations have signed a memorandum of understanding to ensure reasonable access to auto repair and diagnostic information to all independent repair shops and do-it-yourself vehicle owners nationwide. The Alliance of Automobile Manufacturers, the Association of Global Auto Makers, the Automotive Industry Aftermarket Association and the Coalition for Automotive Repair Equality announced the MOU Jan. 22, setting the stage to settle a disagreement that's been active for more than a decade.
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Creating a lifetime of customer love
By Emma Fitzpatrick
From Jan. 15: As a business, you need to sell your product. But being a business means far more than just your net profit. You need to be focused not just on getting new faces in the door, but also on bringing them back time and time again. After all, when it comes down to it, the people who buy your product run your business. The following tips will help make sure you and your business are fostering a lifetime of love with your customers.
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Another tire aging report, another scathing attack
Modern Tire Dealer
From March 5: Tire aging is an easy attention grabber for local television news stations, especially during sweeps month. ABC affiliate Channel 5 in Cleveland, Ohio, ran a piece on Feb. 26 that followed true to similar reports ABC has been running across the country for years. The report sensationalized the issue. Modern Tire Dealer Editor Bob Ulrich wants to set the record straight — or at least straighter. In his latest blog, he explains some of the problems with taking the easy road.
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Fear not today's technology
Tire Business
From Aug. 20: Traditionally, independent tire dealers have been slow to adopt new software technology designed to help them run their dealerships better. Whether that’s due to being uncomfortable with technology and change, the cost of new software, not having a staff member who is trained to work in this area, or not seeing the benefits, many dealers and repair shop owners — especially single-location shops — have not stayed cutting edge.
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TTDA Today
Colby Horton, Vice President of Publishing, 469.420.2601
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