ALA Executive Briefing
April 9, 2010

Pacific AF bases test new open access to social media
Pacific Stars and Stripes
Five U.S. Air Force bases in the Pacific are the latest to allow servicemembers to friend, tweet and instant message from their desks at work. Recently, airmen at certain bases in Alaska, Guam, Hawaii and Japan received access to social media sites such as YouTube, Facebook and Twitter for work and limited personal use, according to an Air Force spokesman at Andersen Air Force Base on Guam.More

Missing after action
Chicago Tribune
They're called the "Invisible Warriors." That's how Denise Fields, director of membership for the American Legion Department of Illinois, refers to female military veterans who fall through the cracks when they return from their tour of duty. Some may need counseling for sexual trauma, medical care or employment training, but the problem lies in getting them the information they need.More

Troop, gear move is largest since WWII
Boston Globe
The military is scrambling to finish what it calls the largest movement of troops and equipment since the buildup of World War II as it draws down in Iraq and ramps up in Afghanistan.More

Gates sets limits for miltary 'mentors'
USA Today
Defense Secretary Robert Gates on Thursday ordered an overhaul of the Pentagon's use of retired senior officers to advise the military, limiting the pay of "senior mentors" and requiring them to disclose their business ties to defense contractors.More

DOD to pay $50M for Port
Pacific Daily News
Guam hasn't received an official commitment that the federal government will pay for $50 million in upgrades to help the Port Authority of Guam's facilities handle an influx of cargo for the military buildup.More

Report: Shoppers still loving private labels
Media Post
Wall Street may be celebrating sunnier skies ahead, but the average supermarket shopper isn't sold on the recovery yet: Most say the economy isn't any better, and they're sticking with their commitment to buying private-label products as a way to lower grocery bills. More

Japanese food companies seek growth abroad
The New York Times (free registration)
Until he moved to Japan three years ago, Arturo Vega, a Spanish-language teacher, had no idea that the Sofyl brand of yogurt that he had bought in his native Mexico was made by Japanese company named Yakult Honsha.More

Wal-Mart's grocery sales expand
The Wall Street Journal
Wal-Mart Stores Inc. for the first time has drawn more than half its annual U.S. sales from groceries, as the retailer's aggressive push in food and other consumables is paying off. Groceries accounted for 51% of Wal-Mart's $258.2 billion in U.S. sales last year, up from 49 percent the year before. More

Getting web feet
Internet Retailer
By anyone's measure, Crocs Inc. is a consumer products industry phenomenon. Launched in 2002 with an unusual clog that quickly won the hearts of children and adults, it didn't take long for Crocs to emerge as a global brand. It already sells in 120 countries and is approaching $1 billion in annual sales.More

Recessionary Impact: Fewer shopping trips and less spending per trip
Progressive Grocer
The recession continues its ravaging effect on retailers. According to Nielsen, the downward trend of consumers shopping less hit a new low in February 2010, with a 4 percent year-over-year decline in monthly all-outlet shopping trips.More

Advice for CPGs targeting four key generations: Nielsen
The Nielsen Co. has analyzed the shopping habits of four key generations and has offered recommendations for consumer packaged goods marketers to improve in-store marketing aimed at each of these age groups. More

Spring returns to retailers' steps
The Wall Street Journal
After being hammered a year ago, retailers are expected to show strong sales growth for March, bolstering hopes that consumers are poised to join the economic recovery. Most big chain stores will report March receipts soon and forecasts see a robust 6.3 percent increase in same-store sales, according to the 28 retailers tracked by Thomson Reuters.More

Marketers take loyalty to the next level
DM News 30
Customer retention has been an area of marketing focus for many companies this past year. To combat a widespread reticence to spend during the recession, many brands beefed up their existing loyalty programs to meet consumers' needs. Loyalty programs at some big-box stores have become more elaborate and offer more rewards and discounts than in the past.More

Starbucks goes upmarket with Seattle test cafe
CBS News
Heavy velvet curtains, indie movie nights, single-origin coffees, wine and beer, mouth-watering organic pastries and gourmet cheese and meat plates -- this is Starbucks?More

Retail expected to stabilize in 2010
The retail market is tied to the real estate market, and real estate, though troubled, is not proving to be quite as bad as some expected. That means retail, though also challenged, should begin to arrive at an even keel. The study comes from Colliers International.More

Meat meets meat in KFC's no-bun sandwich
USA Today
The nation's largest chicken fast-food chain announced plans to nationally roll out a breadless chicken sandwich that uses two boneless chicken fillets as the bun — then squeezes two pieces of bacon, two slices of cheese and some sauce in between.More

U.S. retail M&A revival seen in 2010
The U.S. retail sector is at the start of a deal-making revival in 2010, as cash-rich companies seek new growth avenues and private equity firms are increasingly able to finance deals.More

USO of Hampton Roads and Central Virginia
On Facebook
BIG NEWS! Hampton Roads American Logistics Association's Board Members will be passing out $10 Navy Exchange gift cards to the first 100 service men and women at the USO Center, Navy Mobilization Processing Site (NMPS), located at Building J-50, corner of Gilbert and Bacon Streets Naval Station Norfolk, on Friday, April 9 at 11am.More