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ASJA
This is the second in a series of posts about SEO and data analysis, skills that many content marketing clients are looking for and that can help you assess your own marketing efforts. In this post, we talk with Sree Sreenivasan, digital and social media consultant and strategist (and friend of ASJA) about the data analysis you need to better serve your clients and support your business as a freelance writer.
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ASJA
This is a celebratory gathering of industry VIPs, ASJA members, editors, agents and other guests, hosted by Chair Estelle Erasmus in New York City, the night before the annual conference begins. There will be delicious food, drinks, and a mystery raffle prize. Tickets are $50-80 each and will benefit the 70th Anniversary Capital Campaign, which will go toward support of ASJA’s Educational Foundation. The Steelcase Penthouse is an exclusive, private venue overlooking Columbus Circle and Central Park at 4 Columbus Circle. Make your reservation here.
| ONE MORE MONTH TO ENTER! Enter our Client Connections 2018 Contest to Win a FREE Member's Day
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ASJA
Prosperous freelancers know there's enough success to go around, and that we all do better when we work together. Fortunately, there's an easy way to help your fellow writers find work and your clients connect with other top-notch talent, all while earning some bonus perks for yourself. Here's how it works: personally invite the editors and agents in your network to be a part of Client Connections, the afternoon of one-on-one, nine-minute meetings to be held Fri., May 18, at the ASJA Annual Conference in New York City.
The ASJA member who recruits the most Client Connections editors can attend Member's Day 2018 for FREE! (If you register for the conference and then win the contest, you'll be reimbursed the cost of Member's Day.) To enter:
- Look through your contacts for editors of publications, hospitals, nonprofits, universities and content marketing agencies located in the greater New York City area.
- Send a quick email to Contest Coordinator Cindy Kuzma with the name of the editor you want to invite. Cindy will send you the invitation to forward to your clients.
- Invite your clients to the 2018 Client Connections event via email, or give them a call.
- Once your client registers, you'll receive one point towards the free Member's Day Prize. All editors must register by April 29.
Client Connections will only be as good as the contacts you help us find! Thanks for helping your fellow writers.
ASJA
The next Virtual Pitch Slam takes place Thursday, April 12 from 2:00 pm-3:00 pm Eastern. Sign up for one of the 15 pitching slots on March 29th, beginning at 12:00 pm Eastern. It will be first-come, first-served, so mark your calendars! We anticipate lots of interest for this one. Click here for further details.
ASJA
The National Writers Union (UAW Local 1981) announced on March 13 that they have reached an agreement with In These Times over a contract that covers freelancers for the publication’s print magazine and website. The agreement follows a similar agreement negotiated last fall with The Nation, and provides a template for freelance digital writers seeking to organize to raise standards in the wake of successful union drives among staff writers of digital publications.
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The NewsGuild of New York
There is an ongoing dialogue with journalism about diversity of coverage, including where we go for “expert” commentary and sourcing, that has become particularly acute in the age of #DACA, #MeToo, and #BlackLivesMatter. What responsibility do we as reporters and journalists have in engaging the communities most affected by the issues on which we report? Join The NewsGuild for Words Matter: Sense and Sensibility in Reporting, a broad-ranging panel discussion on how journalists can balance objectivity and neutrality with accurate, fair, and trustworthy coverage. March 29, 2018, 6:00 p.m. – 8:00 p.m., The NewsGuild of New York, New York City. For more details and to RSVP, click here.
Business News Daily
It is a fact of life for freelancers that income ebbs and flows. Unfortunately, this often means it can be difficult to plan ahead, and freelancers might find themselves running thin when work is not abundant.
"Freelancers must be extra money-savvy, as they aren't guaranteed a minimum amount of cash," said Chelsea Hudson, senior public relations officer at TopCashback. "Aside from tracking your spending, cut cost by eliminating wants, and only focus on your crucial living expenses."
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The WRITER
After poet and essayist Mare Hake completes a difficult piece of writing, she drives to her local market in Lakewood, Washington, and purchases a chocolate-covered donut, and then eats it in her car before she drives home.
“Decades ago, I was profoundly depressed,” she explains. “The therapist noticed that I really enjoyed reading the daily newspaper and doing the crossword puzzle. She told me I had to go for a half-hour walk every morning, and if I did that, I could read the paper and do the crossword. In the same way, I hold myself accountable and reward myself as a writer.”
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Forbes
Imagine you come to a salon to get a haircut. You see two available professionals — someone with a “trainee” badge and and a regular employee. Now unless you want to get a heavily discounted, but possibly awkward, haircut, you’d likely choose a “pro” right?
When it comes to freelancing, most clients would prefer to deal with pros, not a beginner. In fact, if you want to draw in a better class of clients, earn higher rates and spend less time negotiating, you should be positioning yourself as an expert.
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The American Society of Journalists and Authors (ASJA) does not endorse any company, product, or service sold by any corporation, institution or member supporting our organization. Corporate partnerships, advertisers and sponsors are not an endorsement of a product or service and may not be represented as such, in any way. The use of the ASJA name and/or logo, or representation of such, without the written consent of ASJA, is strictly prohibited.
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