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Making Traffic-Based Compensation Work for You
Gwen Moran, ASJA
Traffic-based compensation models — called pay-per-click by some — can be a double-edged sword. In some cases, such as at Inc.com, where they removed their $10,000-per-month pay cap because some writers were exceeding it, this type of pay model can be highly lucrative. In other cases, it can leave writers vastly undercompensated.
I moderated a panel on this subject at ASJA's 2015 "Connect for Success" conference in New York City. Panelists Laura Lorber, executive editor at Inc.com; Allison Mezzafonte, general manager, Home, at About.com; and Laura Shin, prolific freelance writer, all shared tips for success in traffic-based compensation.
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Why Freelance Writers Shouldn't Fear Content Marketplaces
Scripted.com
Taylor Micaela Davis, the Writer Community Manager at Scripted.com, writes: "Last year, I moved to San Francisco with just my freelance clients and a truck full of books and cookware to my name. I had left a life of food writing and magazine editing for the freedom of full-time freelance work. One night, as I sat up in my bed, propped up by pillows and writing a piece on the components of the Myers-Briggs Type Indicator test (which I had never taken), I wondered if I'd ever see those 1200-word pieces showcasing my knowledge — and, ultimately, my experience and enjoyment — again."
How to Create Instantly (& Instinctively) Recognizable Characters
Writer's Digest
Meeting characters in a novel is very much like meeting people in real life. When we start reading a book, it's as if we moved to a new town and were meeting a whole bunch of new people at the same time. Your job as a writer is to create that town and populate it with characters that live their lives before our eyes.
The Importance of Establishing an Online Licensing System for Copyrighted Works
Writer Beware Blog
The U. S. Patent and Trademark Office (USPTO) recently held a public meeting on "Facilitating the Development of the Online Licensing Environment for Copyrighted Works." The Science Fiction and Fantasy Writers of America, the National Writers Union, and the American Society of Journalists and Authors submitted a paper for consideration listing what, in our estimation, are the points that any online licensing system must recognize if it is to be effective.
4 Signs You Might Be a Book Diva
Writer's Digest
Kristi Belcamino, writer, photographer, and crime reporter, says: It's been less than a year since my very first book was published. It has been a wonderful, eye-opening year where I've reached unbelievable highs, dipped to depressing lows, and learned a boatload of lessons about the writing world. The biggest lesson I've learned over the past nine months is: Don't be a diva.
Want to Succeed in Self-Publishing? Revise Wisely: Tips From an Indie Author
Publishers Weekly
As a writer of historical fiction, indie author Sophie Schiller has always wanted to bring her "own unique brand of adventure" to life. In 2013, she self-published her first novel, Spy Island — and notes that going indie opened up a host of new opportunities.
Indemnity Clauses Leave Freelancers Open to Lawsuits
The Poynter Institute
Two years ago, Estevez identified a former spokesperson for Mexican president Felipe Calderon as one of the "10 most corrupt Mexicans of 2013" in a story she wrote on the Forbes website. The spokesperson sued Forbes and Estevez under New York law. The claims were various: one for defamation, against Forbes and Estevez together; one for intentional infliction of emotional distress, against Estevez only; and two for interference with business relations, against Estevez only. The spokesperson demanded money damages.
Self-Published Author Shares Marketing Tips
GalleyCat
British author Mark Dawson reportedly earns hundreds of thousands of dollars a year selling his self-published books. The author of The John Milton series has revealed some of his marketing secrets in an interview with Forbes. For instance, he spends hours each day building relationships with readers online. He also spends $370 a day on Facebook advertising.
Missed last week's issue? See which articles your colleagues read most.
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The ASJA Weekly
Alexandra Cantor Owens, ASJA Executive Director, 212.997-0947
Colby Horton, Vice President of Publishing, 469.420.2601
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Yvette Craig, Senior Content Editor, 469.420.2641
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