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ASJA
On Saturday, Nov. 5, join ASJA Dream Bold Atlanta (#ASJAATL), a one-day conference at Agnes Scott College in Decatur, Georgia, where ASJAers will have an opportunity to meet one-on-one with editors, content providers and agents.
Keynoter and international bestselling author Robert Hicks will debut his new book: The Orphan Mother.
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Poynter
Paul Krugman called it "The Post-Truth Campaign." Farhad Manjoo said we lived in a "post-fact society." Author David Sirota welcomed us to the "post-factual era."
If you are following media coverage of the U.S. presidential campaign or the aftermath of the Brexit referendum, you can’t have missed headlines like these. This is apparently the year when facts, unloved and marginalized, have finally been banished from the political sphere.
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Writer's Digest
I have Luddite tendencies, yearning for the days when people read newspapers and did needlepoint by the fire after dinner.
Yet I’ll be posting a link to this article on Facebook, grateful for its unsurpassed power to spread the word, engage readers and lead to new promotional opportunities even as I sleep.
I’ve been down the book promotion path. For the launch of my debut novel, The Island of Worthy Boys, I hired a PR firm. I pounded the pavement giving library and bookstore talks.
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Publishers Weekly
Kealan Patrick Burke won a 2004 Bram Stoker Award for his novella The Turtle Boy, but he still couldn't make writing his full time job. Eventually, he stopped writing altogether: his job as a fraud investigator sucked up much of his time and energy. “But because a writer can never really quit writing,” Burke looked for ways to get back into it. He decided to try self-publishing his considerable backlist as an experiment. Three short years later, he was able to quit his job and start writing full-time again.
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Book Business
The big news about Barnes & Noble is that after 20 years of battling with Amazon, they have finally made a competitive move that Amazon cannot match. Barnes & Noble, with 640 bookstores in 50 states, is giving self-published authors a chance to get access to their hallowed bookshelves. Meanwhile, Amazon runs one bookstore in Seattle. Barnes & Noble wins this contest hands down.
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Content Standard
Emma Siemasko, a writer, storyteller and content marketer, says: "In the past year, I moved from Boston, to San Diego, to Silicon Valley. Not only is moving emotionally exhausting, but I was also trying to take on freelance writing jobs. It’s been an exciting year, but it hasn’t been easy. Aside from some yearlong international adventures in Europe and Asia, I was born and raised in Massachusetts."
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Digiday
There’s a new obsession at publishing companies: user experience. Media companies had to start paying more attention to content design as new tech products required content that fit different screen sizes. UX has expanded to include things like page load time and ad formats, as the alarming rise of ad blocking has brought it to the fore. As a result, publishers like The Atlantic, Mic and Slate are appointing dedicated user experience experts and putting more effort into testing products and features before releasing them.
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Digiday
Creating original editorial content is expensive. That's why modern publishing is as much an exercise in dusting off and repurposing old content as it is creating fresh posts.
There are a few ways publishers squeeze more out of their content. One is the approach BuzzFeed has honed, to keep iterating. One way it does this is with what it calls "hot frames." It may write up a post with a certain frame, and if does well, try it again across different platforms and geographies.
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Good e-Reader
BookBaby has just announced that they have a new editing service available to self-published authors. They will copy edit a 60,000-word eBook for under $1,200, which is 50 percent lower than other competing premium offers. Finding a good eBook editor can be daunting for a debut or first time author. Many end up Googling around to try and find someone on the cheap or sometimes find themselves dealing with Author Solutions, who employ aggressive up-selling.
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