ATA 2014 Daily News
May. 20, 2014

UnitedHealth Group CEO discusses integrating telemedicine

The highly anticipated interview with Stephen Hemsley, UnitedHealth Group President and Chief Executive Officer, kick started Monday morning's events. Longtime friend and colleague of the CEO, Dr. Reed Tuckson, ATA Vice President and ATA 2014 Program Chair, conducted the exclusive interview. The two discussed the recent changes in insurance coverage and the role of telemedicine which Hemsley described as any care that occurs outside of the physician's office or traditional healthcare setting. More

Innovation Spotlight

Leading off ATA's Innovation Spotlight, Andrew Sherman, partner at Jones Day, stated that the theme of the session is innovation in digital health and telemedicine. "In some ways the topic speaks for itself in that we're here all together talking about various types of healthcare, services in healthcare and experiences being delivered digitally on our various devices," Sherman said.

Throughout the spotlight, several telemedicine start-ups discussed their innovations and how they will aid in the growth of telemedicine. These innovators represent cutting edge leaders whose disruptions save lives — the epitome of doing well to do good.

If you missed Monday's Spotlights, don't fret! There will be two more sessions of the ATA Innovation Spotlight featuring the XPRIZE Foundation:

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Using 24/7 Virtual Urgent Care Web Access to Attract and Retain Patients

A panel of experts from the Franciscan Health System discussed how health systems, under economic pressure, strive to acquire and retain a large patient base. They discussed the development of their virtual health clinic, the marketing and business strategies involved and the requirements for a successful and sustainable care model. More

Using ROI Models for Scaling Remote Patient Monitoring Under the Affordable Care Act

As the more of the world's population reaches retirement age, chronic disease absorbs the majority of healthcare dollars. With the rise of telemedicine and telehealth technology, telemonitoring has come to the forefront in regard to chronic disease management. Although telemonitoring has proven to provide needed results, many wonder if the returns are worth the costs. This panel discussed the results of a national study conducted by the Center for Technology and Aging and the Center for Connected Health focused on measuring Return on Investment for Remote Patient Monitoring technologies. Using a Web-based ROI Tool for RPM, developed with support from the California HealthCare Foundation, and additional qualitative data, the study team identified a number of common elements, as well as areas of variation, in successful RPM programs.More

Telerehabilitation Service-Delivery Models: Diagnostics, Treatment, and Mentoring

1:15 - 2:15 p.m.
Meeting Room 339

Telerehabilitation is the delivery of allied health therapy services across the rehabilitation continuum of care via real time two-way interactive telecommunications technology. Through the use of telerehabilitation, experts can engage with rehabilitation providers or the patient directly from a distance. Speech-language pathologists, audiologists, physical therapists, occupational therapists, and a rehabilitation psychologist were involved in these three service delivery programs. Three rehabilitation service models will be presented, one being a well-established treatment program of 15 years (school-based speech telepractice), which collected standardized clinical outcomes endorsed by ASHA pre-and post- treatment on 324 students. Data revealed that speech telepractice is at least equivalent, if not more efficient and effective, than traditional in-person speech therapy.More

Making the Most of New Payment Strategies for Telehealth and Virtual Care: Improving Reimbursement Under the New Rules of the Game

11 a.m. - 12 p.m.
Meeting Room 310

Healthcare reform is driving much uncertainty about how care will be reimbursed. But what is known is that the current fee-for-service model does not work in a virtual care strategy. With unequitable government restrictions, health plan hesitancy, and health insurance exchanges exempt from certain access mandates, how does payment for services delivered via TeleHealth actually work? With the new strategy of paying for outcomes rather than procedures and office visits that may or may not end in improvement in the patient's health status, the focus on fee-for-service goes away and is replaced with new innovative payment models. This session reviews fee-for-service, its advantages and limitations, and moves the participant into the current state of pay for performance, value purchasing and quality over cost models of healthcare reimbursement.More

Key Policy Changes to Improve Access and Lower Costs in Long Term Care Facilities

3 - 4 p.m.
Meeting Room 327

The elderly consume a large percentage of total U.S. personal healthcare expenses due to expensive chronic conditions and disabilities. More than 1.4 million residents were living in U.S. nursing homes on December 31, 2011. The majority of those residents receive either Medicare or Medicaid benefits, or are dually eligible for both programs. Increasingly, medical providers, and specialty physicians in particular, are unwilling to accept additional Medicaid and Medicare patients. This limits long-term care facility residents' access to needed healthcare services. According to the Kaiser Family Foundation, an estimated 40 percent of nursing facility residents are admitted to the hospital in a typical year, and one-quarter of these may be preventable. The panel presentation will address the important need for the use of telehealth and other technologies in long term care facilities, and provide data on estimated cost savings from avoided transfers, reduced admissions and other shared savings to the use of telemedicine in long-term care facilities.More

Tuesday Morning Awards Breakfast and Plenary

ATA President Edward M. Brown, M.D., will host the ATA 2014 Annual Awards Breakfast and Ceremony supported by GlobalMed. The session will also be streamed live here, courtesy of Adobe.

The Plenary will feature two keynote speakers:

A Global Health Mission, a Smaller Military Force: The Promise and Opportunity for Telehealth in the Department of Defense
Jonathan Woodson, M.D., Assistant Secretary of Defense for Health Affairs

As his role as the Assistant Secretary of Defense for Health Affairs, Dr. Woodson administers the more than $50 billion Military Health System budget and serves as principal advisor to the Secretary of Defense for health issues. The MHS comprises over 130,000 military and civilian doctors, nurses, medical educators, researchers, healthcare providers, allied health professionals and health administration personnel worldwide, providing our nation with an unequalled integrated healthcare delivery, expeditionary medical, educational and research capability.

ATA and Telemedicine: The Year Ahead
Yulun Wang, Ph.D., ATA President-Elect, InTouch Health Chairman & CEO

Incoming President Yulun Wang will preview the goals for his upcoming term.More

Medweb — Booth 5017
San Francisco, California


Medweb announced on May 15 the introduction of several new features for Medweb Collage. These features will continue to enable the sharing of information across healthcare systems and promote secure access to patient information from mobile devices. The EHR/EMR Gateway integrates patient imaging and reports from Medweb Collage into any EMR via industry standards. As one of ATA 2014's Corporate Sponsors, Medweb has been setting the industry standard for telemedicine for over 20 years with secure, innovative and easy to use solutions for a variety of government, military, commercial, academic and humanitarian institutions.More

SBR Health, Inc — Booth 1813
Cambridge, Massachusetts


SBR Health, Inc. provides video-based solutions that enable the creation of Virtual Healthcare Delivery Networks. They focus on the problem of how to most effectively integrate video communications into existing information technology infrastructures and clinical workflows. Providing off-the-shelf eVisit solutions as well as an enterprise video call and skills routing management infrastructure, their solutions are utilized at the top hospitals in the U.S. More

Connected Pulse, Inc. — Booth 1714
Dallas, Texas


Connected Pulse is developing a line of interconnected home healthcare devices. Through their wireless connectivity, these devices can collect vital health information and securely transmit and store the readings on Connected Pulse servers which can manage, share and alert using the data collected. Some of the data which is collected is: blood pressure, blood oxygen from oximeter, glucose, ECH monitor, lung capacity from spirometer, weight and body composition from weight scale, and fitness info from pedometer. More