Jun. 17, 2015

The Canadian Public Relations Society elects new national president
The Canadian Public Relations Society (CPRS) is pleased to announce that Renee McCloskey, APR, Manager of External Relations, Regional District of Fraser-Fort Georg (Prince George, B.C.), became the 59th national president of CPRS during the Society's 2015 Annual General Meeting in Montreal, QC on May 31.More

La Société canadienne des relations publiques élit de sa nouvelle présidente nationale
La Société canadienne des relations publiques a le plaisir d'annoncer que Renee McCloskey, ARP, gestionnaire des relations externes du District régional de Fraser-Fort George (Prince-George, C.-B.), est devenue présidente nationale de la SCRP au cours de l'assemblée générale annuelle 2015 de la Société, qui a eu lieu à Montréal, au Québec, le 31 mai.More

One call could put you in the driver's seat of a MINI Cooper!
In partnership with LMS ProLink, CPRS is offering a discounted Group Home and Automobile Insurance program to all members. CPRS members who call in for a no-obligation quote automatically qualify for the next draw for a MINI Cooper in early August. Discover the savings you may get on quality auto and home insurance!More

Canadian PR texts available through CPRS
Recently launched at the CPRS National Conference in Montreal last week, Fundamentals of Public Relations and Marketing Communications in Canada is now available to CPRS members at a discounted rate on the CPRS website. The book sold out onsite and more copies have been made available. The text was edited by CPRS member and CPRS Lamp of Service recipient William Carney and contributors to the text include a number of CPRS members.

Another prominent PR text with a CPRS member as an editor is Public Relations Case Studies from Around the World by Jean Valin APR, FCPRS LM. Peter Lang Publishing is offering the text to CPRS members at a discounted price.More

Manuels canadiens de relations publiques disponibles par la SCRP
Récemment lancé dans le cadre de la Conférence nationale de la SCRP de Montréal du 31 mai au 2 juin, le manuel Fundamentals of Public Relations and Marketing Communications in Canada est maintenant offert à prix réduit aux membres de la SCRP sur le site de la SCRP. Le manuel est rédigé par le membre de la SCRP et lauréat de la Lampe emblématique de service de la SCRP William Carney et parmi les contributeurs de ce manuel, on dénombre plusieurs membres de la SCRP.

Un autre manuel de relations publiques important a été rédigé par un membre de la SCRP : il s'agit de Public Relations Case Studies from Around the World, par Jean Valin ARP, FSCRP LM. L'éditeur Peter Lang Publishing offre un rabais sur le prix d’achat de ce manuel aux membres de la SCRP. More

Fundraising and Public Relations webinar re-scheduled for June 24
During this CPRS webinar, available at no cost to members, Mary Beth Taylor, Partner, Managing Director and Senior Fundraising Advisor at The Creaddo Group, will deliver a special presentation on fundraising and PR. This webinar may be of special interest to those working in the not-for-profit sector. Attend this webinar and learn how to use your story to change the world.More

CPRS Career File: For recruiters and candidates
Whether you are recruiting or job hunting, the Career File Web site has been designed to service Canada's public relations and communications industry from coast to coast in both official languages. More

Babillard d'emploi de la SCRP : Au service des recruteurs et des candidats
Que vous soyez en quête de personnel ou d'emploi, le site Web du babillard d'emploi est conçu pour desservir l'industrie canadienne des relations publiques et des communications d'un océan à l'autre dans les deux langues officielles. More

1 year until Toronto welcomes the World Public Relations Forum 2016
PR Newswire
In exactly one year, public relations and corporate communication professionals and academics from around the world will be in Toronto, ON for the ninth World Public Relations Forum — and organizers recently announced the theme for the conference: Communication Across Cultures. The Forum will be hosted by the Canadian Public Relations Society (CPRS) on behalf of the Global Alliance for Public Relations and Communication Management, the confederation of the world's major public relations and communication industry associations. More

What is the impact of social media on PR?
Business 2 Community
In a recent study done by ING, it was reported that 81 per cent of PR professionals feel they can no longer do their job without social media. 78 per cent of them felt it was important to their daily work. On the flip side, 78 per cent of journals feel they can no longer do their job without social media. 50 per cent of them admit that when they use social media, they do not feel the need to fact-check. More

6 ways companies can deal with a crisis
Of the various corporations that can be hit by crises, food, pharma and energy majors are the most vulnerable. Gargantuan brands, built over decades, can be reduced to a pile of rubble quickly; all it takes is one operational mistake or a quality slip-up. The worst thing corporations can do during a crisis is clam up. More

The board adopted the strategic plan — now what?
By William D. Pawlucy
So, you just wrapped up a stellar strategic planning session, and the board adopts the new strategic plan. What happens next? The board has exercised its governance role in setting the strategic road map for the organization, and now it is staff's responsibility to put an effective operational work plan in place to execute. The operational work plan should identify these seven key items and should also be approved by your board so there is full buy-in. More

Women in Business Q&A: Lindsey Carnett, CEO and President, Marketing Maven
The Huffington Post
Lindsey Carnett is the CEO and President of Marketing Maven. Named a Folio: Magazine 2015 Top Women in Media Rising Star and featured in the Forbes Most Powerful Woman Business Leader issue, Lindsey Carnett has taken her business expertise globally to enlighten marketing peers, clients and students about best practices in using PR to drive sales, improve organic SEO and grow a positive online reputation. Having spoken at high profile national marketing and consumer products conferences and guest lectured at universities, Carnett has gained the reputation as an expert in the field of marketing and public relations.More