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Kristen Edens is a content and branding expert for businesses. The company she initially began to provide freelance copywriting has now evolved to offer a multitude of writing services that help boost brands and audience awareness. Edens also provides coaching for new entrepreneurs and other small business clients that need help building content strategies and shaping business direction.
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The New York Times
On the internet, conspiracy theories, propaganda and plain old inaccuracies can stump even the most thoughtful readers, spreading faster than you can say "fake news."
A small start-up, NewsGuard, says it may have a solution. The effort is led by a pair of veteran news executives from The American Lawyer and The Wall Street Journal. The company announced that it had signed Microsoft as its first major client.
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The Nation
Encountering a random selection of high-end publications online, you might not think they had much in common. For example, The Ringer is a sports-centric website; Vox is a politics-explainer behemoth; and Funny or Die is a decidedly non-journalistic viral-comedy-video producer. And yet, although they don't appear particularly alike in their visual or editorial outlook, they all run on the same publishing technology.
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Search Engine Journal
A new year is a great time to reassess everything you've been doing and find ways to improve your social media marketing strategy.
Like most digital marketing channels, social media is always evolving.
People's behaviors are changing, as are the technologies and capabilities of social media platforms.
So what will be the key social media trends you need to know in 2019?
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Mashable
No matter how fervently we beg them, Instagram refuses to budge on their stance of NOT reverting to the chronological news feed. The algorithm is here to stay, folks, and there's nothing we can do about it.
You could swear off the platform altogether, or just embrace it for what it is and abide by the rules of the Insta game.
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Search Engine Journal
For companies not already on—or forced by prospects and customers to be on—the leading edge of social media, there's often a prevalent question about what value social media has.
From the range of being seen as an untapped opportunity to one of frustration with it being seen as something of a burden, it can be tough to find the right justification for why it is important.
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The Daily Cougar
Contrary to popular belief, journalism isn't on a decline. The world has entered a digital age, and journalism has transformed into a more advanced system with it. News media have configured digital media into their newsrooms, making it more accessible to reach out to a mass audience. There's no longer just one source of news. Journalism is everywhere.
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Nieman Lab
In the public imagination, reporters working with whistleblowers has traditionally meant cloak-and-dagger stealth—meetings in shadowy underground garages and potted plants turned into signals.
But today, journalists' interactions with whistleblowers are more likely to come in Signal chats or secure dropboxes than D.C. garages. And that shift has changed the terms of engagement in often confusing ways.
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Greenhouse Grower
In a recent post on PanAmerican Seed's blog page, Claire Josephson, Product Marketing Manager for Ball Horticultural Company, highlights four plant and garden trends for 2019 that present major opportunities for growers.
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HomeGardenandHomestead.com is the Guide to Modern Living for gardeners, homeowners and homesteaders. We cover seasonal and trending topics of interest to gardeners of all skill levels. Visit the website and subscribe to our free e-newsletter and you’ll receive 15 Garden Hacks that Will Save You Money—absolutely free!
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Reach Your Prospects Every Week
Thousands of industry professionals subscribe to association news briefs, which allows your company to push messaging directly to their inboxes and take advantage of the association's brand affinity.
Connect with Highly Defined Buyers and Maximize Your Brand Exposure
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The Monitor
The start of a new year usually inspires people to start fresh or try new things.
If you are looking for a healthy start to 2019, why not try out vegetable gardening. Not only will you be growing your own nutritious vegetables, but you will get plenty of exercise and fresh air at the same time. Now is a great time to start preparing your spring garden.
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The Baltimore Sun
In this Q&A, The Baltimore Sun answers reader questions regarding how to best navigate the spring cleaning season. Topics cover garden sanitation and the best way to add lime to your soil.
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