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GardenComm
GardenComm, the only national online media awards program for the gardening communications industry. Held annually for more than 20 years, the GardenComm Media Awards have recognized the top professional horticultural communicators in the areas of writing, photography, speaking, digital media, broadcast media, publishing and trade. This year's program features over 50 categories.
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Recode
Last month alone, 2,000 people working at media publications lost their jobs. Such layoffs were only the most recent in what has been a years-long trend of media job insecurity. But new data from LinkedIn shows that the plight of journalists may not be that bad — if you're willing to consider a broader definition of what constitutes "journalism" and its para-industries.
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Nieman Lab
Facebook and Google aren't going to stop targeting ads to Internet users, and advertisers aren't likely to stop loving the data that get their wares in front of super-specific eyeballs. So could a tax on those billions of targeted ad dollars be what it takes to help support journalism of value? A new paper argues that tax revenue devoted to quality journalism could be a silver lining in the very tool that foreign states and sneaker companies use to spread disinformation and sell shoes based on an incredible amount of user information, respectively.
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Readwrite
Although artificial intelligence does not replace human marketing teams, it does support employees in controlling campaigns or even in content marketing. In the future, AI could increasingly displace a popular means of expressing branding: emotions.
One change will be to localize marketing measures, even more, pushing to make the distribution of content production decentralized; accompanying this action by an organic reduction in personnel.
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Phys.org
Visitors to interactive virtual worlds want the ability to significantly affect the outcome of a story, but authoring these digital experiences is extremely complex. A new platform developed by Disney Research will help fulfill the medium's promise by automating some aspects of the authoring process.
Disney Research has developed a new design paradigm called interactive behavior trees, a graphical modeling language that accommodates multiple story arcs.
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Digiday
With growing confidence in their own subscriber acquisition strategies, European publishers are making retention a higher priority this year while satisfaction with platform support has declined, according to a report from German media house Axel Springer.
Thirty-four publishers took part in the survey about their paid content strategies. The findings were taken during Axel Springer's sixth annual Paid Content Summit in Germany.
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MediaPost
Don't worry about young people turning away from email.
A full 70% of Gen Zers will click through an email ad when it is relevant, according to a study released by PowerInbox. In contrast, 57% of baby boomers will click through.
What's more, 62% of Gen Yers are so inured to ads they aren't bothered by them or don't even notice them. And the same is true of 50% of the kids in Generation Z.
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HomeGardenandHomestead.com is the Guide to Modern Living for gardeners, homeowners and homesteaders. We cover seasonal and trending topics of interest to gardeners of all skill levels. Visit the website and subscribe to our free e-newsletter and you’ll receive 15 Garden Hacks that Will Save You Money—absolutely free!
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Reach Your Prospects Every Week
Thousands of industry professionals subscribe to association news briefs, which allows your company to push messaging directly to their inboxes and take advantage of the association's brand affinity.
Connect with Highly Defined Buyers and Maximize Your Brand Exposure
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Fox News
Remember shortcuts you could enact with a computer keyboard? Using a particular combination of CNTL, ALT, and FN, you could quickly scroll through documents, open and close programs, and move elements around.
Nowadays, with so many tricks, niches, and shortcuts, those special operations look downright quaint. Many operations are well known, and most of them are tiny and frivolous.
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Forbes
We are living in a time when the news is often reported first on Twitter as opposed to our local cable news channel. We can interact with anyone around the world at basically any time through a number of messaging and social networking apps like Facebook and WhatsApp. So why is it that sales professionals and business owners are still reluctant to embrace social media and social networking as the way of the future to grow sales and their business?
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Look for Surfinia Heartbeat petunia at your favorite garden center this spring! Pretty pink heart pattern grows with love and care. MORE
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Charleston Gazette-Mail
It is almost that time of year again where gardeners around the Kanawha Valley will go out and plant their favorite flowers or vegetables, hoping they will bloom throughout the spring and summer.
However, for some, gardening has become more and more of a difficult chore, because of disabilities and age.
Recently, a class called "For The Love of Gardening" was held at the BridgeValley Community and Technical College in South Charleston, West Virginia.
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Forbes
Singapore was not only the location for the hit film "Crazy Rich Asians," but it has also taken centerstage at this year's New York Botanical Garden's orchid show.
Created in partnership with Singapore Botanical Gardens and Gardens by the Bay, the New York Botanical Garden’s "The Orchid Show: Singapore" honors this city's legacy of garden design and floral display. It opened on Feb. 23 and runs through April 28.
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Yakima Magazine
Ask any Master Gardener and they'll tell you the same thing. In an increasingly technical age, the simple act of digging in the dirt out in the garden makes life sweeter. For some Master Gardeners, the pleasure of growing a garden of their own isn't enough. They're growing great kids by rooting a love of gardening in Yakima's next generation. What they've accomplished is living proof that naturally curious children and gardening are a perfect fit.
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7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063
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