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TCOM610
People seeking jobs in the media must have solid abilities as writers and editors even while eyeing video and emerging technologies that could change their industry, a survey of a LinkedIn media group shows.
And the survey of more than 200 content creators and editors from news and public relations depicts a growing interest in data journalism, coding and content management systems.
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Poynter
It's journalism awards season and, so far, my jaw remains undropped.
Previous years have brought us fresh and breathtaking digital projects like Fatal Force, a Washington Post investigation into police shootings (there's a 2018 counterpart); After the Storm, which focuses on the aftermath of disasters; and of course The New York Times' loved-and-then-loathed Snow Fall, which inarguably expanded the definition of what online storytelling could do.
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Adweek
As marketers and advertisers navigate an ever-changing mobile landscape, a pitfall is emerging: the temptation to only target younger generations with mobile ads. New research from Porter Novelli shows that millennials and Gen Zers aren't the only ones glued to their phones — almost half of seniors have a smartphone, and 38 percent have a mobile phone that's not a smartphone.
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High quality, full-length garden series that entertain, inform and inspire you. Stream the garden programs you love anytime--on your tablet, computer or connected device.
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For your Free Trial visit: www.hortustv.com
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AFP via Yahoo
For those looking for free news online, the search is becoming harder.
Tougher restrictions on online content have boosted digital paid subscriptions at many news organizations, amid a growing trend keeping content behind a "paywall."
Free news has by no means disappeared, but recent moves by media groups and Facebook and Google supporting paid subscriptions is forcing free-riders to scramble.
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American Press Institute
The consumer's journey toward subscribing begins with engagement.
How did the recent subscribers we studied engage with their newspaper before deciding to pay? The answers point to important and specific tasks for publications to reach future subscribers.
Publishers must optimize content to be found in search engines. They also must have a robust social strategy — for these casual encounters through social platforms lead to subscribers in bigger numbers than publishers may believe.
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Nicholas Rossis (blog)
As Shannon Connellan explains on Mashable, Google recently made a subtle change to its image search — but one that may have big repercussions for copyright. The company has now removed the "view image" button from image search, which will make it trickier to save copyrighted images directly. Once a direct link to a high-resolution version of your chosen image, the "view image" button was a concern for photographers, publishers and stock image sites alike.
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Adweek
U.S. internet users between the ages of 18 and 24 are flocking to Snapchat and Instagram, usually on a daily basis, according to the new Social Media Use in 2018 report from Pew Research Center.
Pew surveyed 2,002 U.S. adults about their use of eight online platforms — Facebook, Instagram, YouTube, Pinterest, Snapchat, LinkedIn, Twitter and WhatsApp — and it found that 78 percent of respondents aged 18 through 24 use Snapchat and 71 percent use Instagram.
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Poynter
Facebook announced a new project aimed at helping local newspapers build digital subscriptions. The Facebook Journalism Project: Local News Subscriptions Accelerator puts $3 million and three months into working with between 10 and 15 metro publications, according to a press release.
According to Facebook's Campbell Brown:
"Participating publishers will convene in-person once a month, receive coaching from digital subscription experts, and participate in weekly trainings covering a broad array of digital subscriptions marketing activities, including but not limited to the use of Facebook."
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Complimentary copies available for all GWA members! The Grow Network is offering a full press kit including our latest DVD on “Treating Infections Without Antibiotics” in exchange for an honest published review (web or print). Click here to get your free copy.
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USA Today
More Americans are finding it increasingly difficult to give up Facebook, Snapchat and other social media.
According to a survey by the Pew Research Center, 40% of respondents said they would find it hard to give up social media, up from 28% four years ago. The Pew survey also found the younger you are, the harder it is to part ways with social media. More than half (51%) of social media users age 18 to 24 said it would be hard to give up social media, compared to 40% of users ages 25 to 29.
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Voice of America
Thousands of exquisite orchids are creating a rainbow of colors at this year's annual orchid exhibit at the U.S. Botanic Garden in Washington.
The display features orchid varieties in different shapes, sizes and colors found throughout the world. The most brilliant colored flowers come from tropical countries.
"There are hotspots in a lot of tropical areas, from Latin America to some Asian countries," said Devin Dotson, a spokesman for the national garden.
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One Green Planet
Lawns are getting a bad rap these days, and the truth is that it doesn't have to be that way. The problem, perhaps, is that we have — as is oft the case — taken things a bit too far into the one-track mindset. While undoubtedly a huge patch of grass and little else is a complete energy, money and resource sink, it doesn't mean that our entire yard needs to be put to garden beds and dedicated to home food production.
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Greenhouse Grower
With an improving economy and untapped potential for innovation, many greenhouse growers are looking for the most efficient ways to invest in new technology.
The editors of Greenhouse Grower Technology recently analyzed what growers are planning in terms of technology in 2018, based on their responses to Greenhouse Grower's 2018 State of the Industry survey, the 2017 Top 100 Growers survey and input from leading growers and suppliers.
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