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GardenComm
GardenComm's biggest event of the year, the 2019 Annual Conference & Expo, is heading to Salt Lake City, Utah, September 4-7, and you're invited. This year's conference features a line-up of unforgettable events and experiences, including beautiful gardens, dynamic education sessions, industry all-stars, essential networking and so much more.
REGISTER TO WIN!
Register by Friday, March 29 and be entered for a chance to win FREE base registration for #GardenComm2019.
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GardenComm
Held annually for more than 20 years, the GardenComm Media Awards have recognized the top professional horticultural communicators in the areas of writing, photography, speaking, digital media, broadcast media, publishing and trade. This year's program features over 50 categories. All works primarily focused on horticulture and gardening topics are eligible. All individuals, producers and publishers may enter.
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Pew Resarch Center
The digital era is making its mark on local news. Nearly as many Americans today say they prefer to get their local news online as say they prefer to do so through the television set, according to a new Pew Research Center survey of 34,897 U.S. adults conducted Oct. 15-Nov. 8, 2018, on the Center's American Trends Panel and Ipsos's KnowledgePanel. The 41% of Americans who say they prefer getting their local news via TV and the 37% who prefer it online far outpace those who prefer a printed newspaper or the radio.
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WAN-IFRA
In our new report "News Automation: The rewards, risks and realities of 'machine journalism,'" United Robots CEO Sören Karlsson offers some advice for newsroom leaders weighing up how to introduce robot journalism.
The editorial management team must engage in the project, show the editors that this is important, and that they believe in the project.
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Medium
Morgan was diagnosed with obsessive-compulsive disorder 20 years ago. While a combination of medication and therapy has kept it mostly under control, she says, it still comes back occasionally in an incredibly frustrating manner.
"There have been flare-ups that have slowed me down because I had to type a sentence, erase it, and type it until it was 'safe,'" she says.
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Digital Content Next
The drip, drip, drip of ideas to regulate tech companies continues. And when it comes to privacy, even the tech giants realize that regulation is coming and want to help craft those regulations. But 2020 presidential candidate Sen. Elizabeth Warren went even further, calling for the breakup of large technology companies with her Medium manifesto and a #BreakUpBigTech hashtag.
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AdAge
Apple's string of new subscription services pushes advertising mostly out of the picture — but for the magazine industry that is a major partner in Apple's expanded news offering, there will be ads nonetheless.
Apple on Monday revealed Apple News Plus and the Apple TV Plus video streaming service, both billed as premium media offerings that are different because they do not track consumers or sell their attention for ads.
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HomeGardenandHomestead.com is the Guide to Modern Living for gardeners, homeowners and homesteaders. We cover seasonal and trending topics of interest to gardeners of all skill levels. Visit the website and subscribe to our free e-newsletter and you’ll receive 15 Garden Hacks that Will Save You Money—absolutely free!
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Reach Your Prospects Every Week
Thousands of industry professionals subscribe to association news briefs, which allows your company to push messaging directly to their inboxes and take advantage of the association's brand affinity.
Connect with Highly Defined Buyers and Maximize Your Brand Exposure
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INMA
Usage drives purchase. Habit drives usage. Brand and channel preferences drive habit.
Those are some of the key findings that INMA Researcher-In-Residence Grzegorz Piechota shared with 285 international media executives in Stockholm for INMA's Media Subscriptions Week 2.0.
It's not enough, he stressed, to just get more and more people signed up for digital subscriptions, thinking that will solve the news industry's need for reader revenue to replace declining advertising revenue.
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TechCrunch
It's been just over a year since Google announced its $300 million News Initiative, which included funding for independent journalism efforts along with products developed by Google.
One of those products was News Consumer Insights, which has been used by publishers like BuzzFeed, Business Insider and Conde Nast. It takes data already collected through Google Analytics and makes it more useful for publishers.
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Look for Surfinia Heartbeat petunia at your favorite garden center this spring! Pretty pink heart pattern grows with love and care. MORE
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Columbia Journalism Review
Recently, journalists from dozens of small startups and non-profits joined funders and journalism academics at a small, art-filled boutique hotel in Denver to talk about how to save local journalism. There were drinks and dinners and tasteful snacks during the various sessions designed to encourage brainstorming among the 140 or so attendees, and heated discussions on the rooftop patio by the giant flames of a never-ending fire pit that was embedded in an abstract sculpture, overlooking a museum dedicated to Colorado history.
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What's New in Publishing
Smartphones are the big gainers in media consumption year-over-year, according to the just-released Nielsen's Q3 2018 Total Audience Report.
There's been a significant jump in mobile time-spent among 18-34s, from 29% to 34%. The growth came at the expense of television viewing. This trend continues from a year earlier, as live and time-shifted TV (i.e., traditional cable and set-top box viewing) was surpassed by mobile in Q3 2017, and now that gap has widened even further.
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Forbes
With lush displays, educational offerings and seasonal attractions galore, botanical gardens offer myriad delights for the senses.
Here are five classic gardens found across the country, all ready to welcome families who want to reconnect with nature at its most delightful.
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Forbes
It's National Nutrition Month, which makes it a great time to evaluate how you've been fueling your body. If one of the changes you've decided to make involves eating more fruits and vegetables, you might want to consider starting your own garden. Not only could this decision be beneficial to your waistline, it could also improve your mental health.
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The Washington Post
Kelly Smith Trimble, editorial director of HGTV.com and author of "Vegetable Gardening Wisdom: Daily Advice and Inspiration for Getting the Most from Your Garden," has a shed full of her favorite gardening tools. If she had to pick only five to recommend, she would start with a quality hose, a watering can, ratcheting hand pruners, a hori-hori garden knife and an expandable trellis (with a tiller and gardening overalls as a close six and seven).
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