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GardenComm
GardenComm's biggest event of the year, the 2019 Annual Conference & Expo, is heading to Salt Lake City, Utah, September 4-7, and you're invited. This year's conference features a line-up of unforgettable events and experiences, including beautiful gardens, dynamic education sessions, industry all-stars, essential networking and so much more. Early bird registration ends July 1.
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GardenComm
Join us for a for a jam-packed tour of this trendy hort city then stay for the green industry megashow — Cultivate, July 13-16. Regional meeting highlights include a highly regarded urban flower farm, a new nature-nurturing children’s garden, the flagship of a highly curated houseplant store chain, university trial gardens and arboretum, and the premier English estate garden of a city beautification advocate.
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GardenComm
Take a behind-the-scenes look at the green industry "from seed to sale," and learn the process of propagation through retail through public engagement in one whirlwind day. We will start the day at the nationally-recognized Tangletown Gardens to see their approach to attracting consumers to their independent garden center in a tightening market. From there, we will tour the Como Conservatory to see why this public garden is a favorite for families, Millennials, photographers, and more.
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GardenComm
GardenComm is excited to announce the fourth annual #GardenComm2019 NextGen Scholarship to attend the 2019 GardenComm Annual Conference & Expo, September 4-7 in Salt Lake City, UT. This year, three scholarships will be offered, covering #GardenComm2019 conference registration as well as up to $1,000 in travel ($1,500 value).
Ideal scholarship recipients work as garden writers, bloggers, speakers or photographers under the age of 40, demonstrating a commitment to horticultural communications.
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INMA
The difference between content and journalism is more important — and more profound — than it may sound, according to INMA Researcher-in-Residence Grzegorz Piechota.
Speaking at the INMA World Congress of News Media in New York in May, Piechota discussed these differences:
"From a marketing standpoint, content is actually abundant," Piechota said. "It's everywhere. There is a big amount of freely available content and also news."
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Medium
The Reuters Institute recently released its annual Digital News Report last week, and among its many findings a couple jump out.
One is that when it comes to news, more people are putting their heads in the sand. Almost one third (32%) of the world's population avoids the news, up 3% from 2017, the report found. In the U.S. that figure is higher at 41%, up from 38% in 2017.
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Columbia Journalism Review
A central irony of the newsroom is that while many journalists' decisions are made with readers in mind, the audiences for their work often remain unfocused, imagined abstractions, built on long-held assumptions, newsroom folklore and imperfect inference.
This is not particular to journalism. Writing, like reading, is a solitary activity; unlike orators, writers are necessarily separated from their audiences.
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Nieman Lab
In Google's second recent commitment to local news, the Associated Press and the Google News Initiative will build a tool for member newsrooms to directly share content and coverage plans. (And no, it won't be a glorified Google Doc or spreadsheet.)
"The AP has long been a content provider but we also want to be a provider of capability," said Noreen Gillespie, the AP's deputy managing editor for U.S. news.
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Nieman Lab
Ever fall into this trap? (1) You hit a news site's paywall; (2) being a sneak, you open up the web page in an incognito browser window to get around it; but (3) the news site can tell you're in incognito mode, figures you're up to no good, and blocks the story you're trying to read.
Well, (3) is about to go away in the web's most popular browser; the countdown to your sweet release is on. (Or, you know, you could subscribe.)
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Kristine Kathryn Rusch (blog)
When the disruption hit the publishing industry 10 years ago, I watched with a wary eye. After I finished The Freelancer's Survival Guide in the summer of 2010, I repurposed this weekly blog to help me understand the changes the publishing industry was undergoing. It seemed, in those heady days, that everything changed daily. And there was a large contingent of brand-new writers who knew so much better than the rest of us how revolutionary this indie publishing thing would be.
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Social Media Today
The right tools can help you optimize your time, and maximize your social media marketing efforts. But with so many to choose from, finding those right ones can be difficult.
The growth of social media marketing has lead to an explosion of different productivity apps and assistants, all of which have varying benefits and features. The growing array of tools is both a blessing and a curse.
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Futurity
Communication technologies and social media platforms make it easier to maintain relationships and access health information, says Keith Hampton, professor of media and information at Michigan State University.
So why do they often get a bad rap?
Because until now, much research has focused on youth and college students, not adults. Life stages, not technology use could explain the effects, Hampton says.
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TechCrunch
It was in January that Twitter announced that it would be rolling out a new, simplified desktop redesign to its users. Hopefully, no one was holding their breath for the big official reveal. Six months later, we can confirm that Twitter is ... still rolling out tests as it tinkers with a new look for its Twitter.com desktop interface.
In the latest version, Twitter's desktop appears as three columns.
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The Orange County Register
Back in 2004 when Eric and Gail Anderson bought their 1910 home in the Anaheim Colony Historic District, this backyard was an unsightly pile of weeds and dirt
At first, they ignored the weeds while restoring the interior of the house, which had been used as a boarding house for decades. But they finally turned their attention to the yard in 2005 when they planned their wedding there.
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WTTW-TV
Let's hear it for the pollinators.
That's the spirit behind the Chicago Botanic Garden's newest exhibit, "Bees & Beyond," which examines the insects, birds, bats and other small mammals that allow flowering plants to reproduce by transporting pollen from one plant to another.
Told from the perspective of a pollinator, the exhibit uses illustrations, videos and short, digestible texts to explain how pollination works, trace its evolutionary history and demonstrate how pollinators impact humans' daily lives.
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People
It was just last month that an Amazon tiny house went viral and sold out almost immediately — but now, there's a new DIY backyard accessory in town.
The Garden Dome Igloo is exactly what it sounds like: an igloo that's shaped like a geodesic dome. Retailing at $1,200, you can set up the igloo in your backyard or garden to use as a greenhouse, play spot for the kids, entertaining guests, or just staying warm outdoors during the winter.
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