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Why writers should embrace Amazon's takeover of publishing industry
The New Republic    Share    Share on FacebookTwitterShare on LinkedinE-mail article
There is no longer any doubt, as The New York Times reported recently, that Amazon is fashioning itself in the model of a traditional publishing company. The news that Amazon is preparing to release more than 100 books this fall was predictably greeted in doomsday tones. " has taught readers that they do not need bookstores. Now it is encouraging writers to cast aside their publishers," lamented the Times. More

GWA's Classroom Podcast, Episode 13: EMAs and interview with Fern Richardson
GWA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
In this episode of GWA's Classroom Podcast, Jean Ann Van Krevelen travels to Hollywood for the Environmental Media Association Awards. Join Jean Ann as she interviews Fern Richardson about her role at Kellogg Garden Products, her blog and upcoming book and Justin Timberlake. More

8 mistakes that will absolutely kill your book
Author Marketing Experts Inc.    Share    Share on FacebookTwitterShare on LinkedinE-mail article
The covers we choose for our books are much more significant than many authors think. Some books have finely designed book covers. Others are so bad you would think the author created himself. Now, there's nothing wrong with designing your own cover — if you're actually a cover designer. Otherwise, you should leave it to the pros. More

2012: The Year of the Heuchera
According to the National Garden Bureau, Heuchera harbor few pests, are highly adaptable to containers and come in a seemingly unending number of forms, and so should be in everyone’s garden! We couldn’t agree more. Check out what all the celebrating is about, then see all the remarkable varieties available from Blooms of Bressingham®.

GWA Foundation releases 2011 Late Summer Garden Trends Report
GWA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
More than half (53 percent) of U.S. consumer households with a yard or garden continued to plant vegetables, as was reported by the Garden Writers Association Foundation in its 2011 Late Summer Gardening Trends Report. More

Apple newsstand already increasing sales for digital publishers
Mediabistro    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Apple's newest operating system, iOS 5, was released this month, but digital publishers are already seeing a dramatic uptick in sales. This increase is thanks to Apple Newsstand, a new feature similar to iBooks that aggregates magazine and newspaper app subscriptions into one easy to use destination. More

Orange Blaze - Hybrid Pepper

Colored peppers are often hard to grow. It can take all season to finally get your green pepper to change color. Typical varieties often produce fruit that is much larger than desired. Orange Blaze solves both problems. This All-American Selections winner produces smaller 2 and 3 lobed fruit that turn orange in a blaze. more

2011 symposium recordings and handouts available
GWA    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Need some expert advice on improving your business? Or were you unable to attend the annual meeting? Learn more about lecturing, online videos, garden blogging and more. GWA's Annual Symposium recordings are available for just $5 per session. More

Is an 80 percent e-book world for straight text really in sight?
The Shatkin Files (blog)    Share    Share on FacebookTwitterShare on LinkedinE-mail article
The recent news that digital revenues have reached approximately 20 percent at some of the Big Six houses makes one believe that we are on the verge of a tectonic shift in the industry. It provokes one to think through the logical extension of well-established trends and comment recently predicting that an 80 percent e-book world for straight narrative text is coming in two to five years. More

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Are you a word nerd? Take this quiz
Writer's Digest    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Take this five-question quiz and find out how nerdy you are when it comes to your love of the English language. More

Steve Jobs and the importance of pre-orders
Paid Content    Share    Share on FacebookTwitterShare on LinkedinE-mail
On the official morning of its release, Walter Isaacson's Steve Jobs is No. 1 on the Kindle bestseller list, No. 1 in Apple's iBookstore and No. 2 on the Nook bestseller list. It was not yet showing up on the Kobo or Google bestseller lists, possibly since those sites don't offer pre-orders. Pre-orders for e-books (and other products) give retailers a way to capitalize on pre-release hype and lock in orders early. More

Frosty's Favorite Gardening Gift

Do you know someone eager to get growing in the spring? Surprise them with the gift that gives their favorite flowers, herbs, and veggies a strong start in early spring. And it will quickly become their favorite garden aid when they discover its many uses throughout the growing season.

Paying for first
The Domino Project    Share    Share on FacebookTwitterShare on LinkedinE-mail article
Soon, there will be three kinds of books on the Kindle. $1.99 e-books. This is the clearing price for virtually all ebooks going forward. $5 e-books. This is the price for bestsellers, hot titles and books you have no choice but to buy because they were assigned in school. $10 e-books. This is the price you will pay to get the book first, to get it fast, to get it before everyone else. More

Gardening trends and blends
American Nurseryman    Share    Share on FacebookTwitterShare on LinkedinE-mail article
With autumn finally here, it is time to start thinking about a renewed and brighter 2012. Tulips and other spring-flowering bulbs add a refreshing break from a long winter, and their appearance in the garden has been a joy each new season for over 400 years. More

Mark the Date!

The talk of the industry, The IGC Show continues on into its record 6th year! Make your plans now. August 21-23, 2012.

Only 14 percent of news-reading tablet owners pay for content
Poynter    Share    Share on FacebookTwitterShare on LinkedinE-mail
News publishers have a slightly better chance of getting people to pay for news on tablets than on the desktop Web, according to a new study by the Pew Research Center, but still find a majority unwilling to pay. While 77 percent of tablet owners read news on their devices at least once a week, only 14 percent of them have paid directly for news content. More

The great fertilizer debate
Lawn & Landscape    Share    Share on FacebookTwitterShare on LinkedinE-mail article
There is an age-old debate among landscape companies as to whether liquid or granular fertilizers offer better results, efficiency and cost-effectiveness when it comes to turf management. Yet for industry veteran Andrew Adams, president of Capital Turf Management in Huntingdon Valley, Pa., that contest was settled long ago. More

GWA News Clippings
Colby Horton, Vice President of Publishing, 469.420.2601
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Dennis Hall, Content Editor, 469.420.2656   
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