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As 2015 comes to a close, GWA would like to wish its members, partners and other industry professionals a safe and happy holiday season. As we reflect on the past year for the industry, we would like to provide the readers of GWA News Clippings a look at the most accessed articles from the year. Our regular publication will resume Thursday, Jan. 7.
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Media Life
From Aug. 13: The long-term trend for the magazine industry has become quite clear: Circulation declines, including steep ones at the newsstand, with occasional peaks and valleys. While the severity of these declines may ebb and flow, they're not going away. The latest example came this week with the release of the biannual Alliance for Audited Media magazine circ report for the six-month period ended June 30.
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Writer's Digest
From April 9: Last week an accomplished newspaper columnist approached me in yoga class. "How goes the writing?" I asked.
She turned her chin away from me in a charming princess fashion that she has cultivated. "I have been very bad. I just can't find the time or inspiration." (Note: I am paraphrasing, but the tilt of the chin in the air was quite real.)
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Digital Book World
From Jan. 22: Most publishers consider social media an essential part of their marketing toolkits, but author and squidoo.com founder Seth Godin joined Digital Book World 2015 in New York City to turn that idea on its head.
"Not all of your authors want to be good at social media. Not all of them have something to say when they're not writing their book," he told publishers.
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PRODUCT SHOWCASE
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Dramatic new Easy Wave® Velour spreading petunias accessorize your outdoor living space with rich, long-lasting color. Find decorating inspiration and how-to gardening advice at wave-rave.com.
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GWA
From Oct. 2: At the GWA Awards Banquet in Pasadena, Awards Chair Deb Wiley announced the 2015 Gold Award recipients for the first time. See who won the industry's highest awards for talent and products.
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Digital Book World
From Aug. 13: By Rob Eagar, founder of WildFire Marketing: When I was in college, my initial major was landscape design and architecture. For some strange reason, I had visions of designing golf courses with fancy clubhouses around the world. But my dream was crushed as a sophomore when I was graded on our biggest project of the year. I was given the task of designing the structure and landscaping for a new county library near the college.
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The Atlantic
From Jan. 9: Scientists have proven in the past that reading stimulates many different parts of the brain. In a 2006 study, for example, research subjects read the words "perfume" and "coffee," and the part of their brains devoted to the sense of smell lit up. While these studies have focused on brain activity while a person is reading, a new study suggests that reading doesn't just make a fleeting impression. It may make long-term changes to to the brain.
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New Republic
From Feb. 13: Let's forget about starving artist for a moment and get right to a more accurate, and ominous, conjugation: The artist in America is being starved, systemically and without shame. In this land of untold bounty — what is usually called, in a kind of blustering spasm, the richest empire on earth — the American creative class has been forced to brook a historic economic burden while also being sunk into sunless irrelevancy.
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BDaily
From May 29: Writing workshops and books, professional advice, even Google, won't answer every question an author may have. Some knowledge can only be gained by personal experience. The following list stems from genuine reports by authors I've either spoken to or worked with, across the globe. Individual points are not meant as sweeping statements; there may be a good portion of authors who have different outcomes and opinions.
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Huffington Post
From Nov. 13: An international team of researchers is agreeing with Oscar Wilde, who once called sarcasm "the highest form of intelligence," and for good reason.
It turns out that being a sarcastic smart aleck not only requires social intelligence, but also may help you — and those around you — to be more creative, according to researchers.
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Digital Book World
From March 5: Some of the biggest book industry events and trends of the past few years, including the closing of Borders bookstores, the rise in popularity of tablets and e-readers and the exponential growth in the number of e-books, as well as of digital-only authors and publishers, could easily give the impression that print is becoming obsolete. But print matters — to both authors and readers.
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