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Challenge your association: 3 ways to aim higher in 2014
Associations Now
Shake off that holiday dust; you’ve got a new year in front of you. Your association can do a lot this year with its online presence and tech infrastructure—you just need to get yourself in the mode for a challenge. Check out these ideas to get you going.
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Calendar of Events
Date Event
Jan. 29 CEO Round Tables
CEO Confessions: I Messed Up…You Don’t Have To! Memoirs from and Association CEO
Sign of the Financial Times – How’s Your Financial Management Acumen?
Info/Register
February Breakfast Club
March Membership Half-Day Session
April Breakfast Club
June Mid-Year Meeting
Stay on the Tech Track…Ideas to Keep You Moving Ahead plus Networking Reception
September Half-Day Certification CAE and CMP Overviews
Association Management 101 & Introduction to the Certified Association Executive
Certified Meeting Professional (CMP) Introduction and Overview
October Breakfast Club
Dec. 3-4 MASAE 5th Annual Conference & Exhibition
Golden Nugget, Atlantic City


News You Can Use


The importance of new director orientation and mentoring
By John T. Dinner
Providing new directors with the support they need to fulfill their potential as valued contributors is a significant challenge requiring a strategically designed process to ensure success in the boardroom. More broadly speaking, organizations need to proactively identify director developmental needs and to establish a planned and concerted program to properly orient and develop new directors. Many boards see the wisdom in supporting new directors by assigning a more senior or seasoned board member to act as a mentor.
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Leading in the Age of Creativity
Fast Company
Creativity and innovation are key to building any successful organizations. But organizational creativity comes from inspiring and leading people, which is anything but easy. First, you have to appreciate the interior complexity of the people that you work with. Then, you need to make the links between a person’s individual motivations and what your company needs. In other words, link the individual - personal goals like career trajectories - to the collective, group goals like innovation, revenue growth, and impacting the world.
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Looking for similar articles? Search here, keyword LEADERSHIP.


Top 5 warning signs of an oncoming association technology headache
MemberClicks
It’s a New Year! You probably have a new board, new members, new recent grads hitting the job market, and big plans. The last thing you need is a technology headache. Here are some key warning signs so that you may be able to cut it off at the pass.
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Next generation association ideas
XYZ University
It’s a new year, and that means your association needs to focus even more on next generation planning. The workforce is getting older and we’re running out of time to plan for the largest shift in human capital this country has ever seen. By next year, the majority of the workforce will be in their 20s, and that means 2014 is the time to come up with ideas for how your association will adjust and engage the next generation of members. This issue affects all associations across every industry, so you certainly are not alone. And the good news is you have the opportunity to get ideas from membership associations who are already doing a great job of engaging the next generation.
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MASAE Thanks Our Supplier Partners


How to get members to complete profiles in your private online community
Socious
There are many ways that your members can participate in your organization’s private online community — from uploading useful documents to asking and answering questions in the discussion forums. However, it is one of the simplest actions that plays a big role the long-term value and health of your online community. Encouraging your customers or members to not just complete, but maintain regularly-updated profiles is beneficial to both them and your organization.
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Associations finding alternatives to email, but not a replacement
Association Adviser
As texting and social networking gain traction across all segments of society, associations will have to do more than simply email members in order to stay in touch. As business training and development specialist Elaine Rodgers noted, there are just as many arguments in favor of social media replacing email as there are against it. What smart are associations are likely to do is find a balance that optimizes the communication experience for each member’s preferences.
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Stop trying to offer conference content to everyone
Midcourse Corrections
As a conference organizer, you want everyone to become a registrant, right? Male, female, young, old and everyone in between. So you try to attract as many people as possible with your programming. And you try to reach as many people as possible with your marketing. You are willing to take money from anyone willing to give it to you. It seems like a logical and wise choice to try to reach everyone. It gives you the widest reach. It’s like fishing with a net. It’s much easier to catch some fish with a wide net than narrow one, Right? While that may be true for fishing, it’s not true for attracting audiences for your conference.
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3 secret phrases every leader must know
Thought Leaders LLC
Leadership is inherently about communication. Your ability to communicate well with your team, your boss, your coworkers, and anyone else around you can make or break your career as a leader. Given the importance we place on communications, it always helps to have a few tools and techniques that can give you an edge and make you a more effective communicator.
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MASAE NewsBrief

Patricia S. Koziol, Executive Director, Mid-Atlantic Society of Association Executives, 973.283.4347

Colby Horton, Vice President of Publishing, MultiBriefs, 469.420.2601
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Shawn Smajstrla, Business Editor, MultiBriefs, 469.420.2605  
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