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June 23, 2020
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Growing Mums Virtual Agritourism Workshop Now Available
NAFDMA
In NAFDMA’s first Virtual Agritourism Workshop, we visit Blooms & Berries Farm Market and Garden Center in Loveland, Ohio to discuss their very impressive Mum production process. Blooms and Berries grows 4,500 chrysanthemums each summer and typically sells out during their annual Fall on the Farm Festival.
In this workshop, whether you’re currently just thinking of getting into mums, or have already been producing them, you’ll receive a better understanding of the entire process through a variety of interviews, videos, photos and resources provided by co-owners Cathy and Jeff Probst. From information on suppliers and irrigation to planting and display, purchase the Virtual Agritourism Workshop below and gain access to become more successful in producing and selling mums.
There will be a live Q & A with Jeff Probst from Blooms & Berries on July 14th at 1pm EST.
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Approaching Farm Retail With Fresh Eyes
Presented by John Stanley
 This session was recorded exclusively for NAFDMA, and can be purchased at a reduced price through June 22.
Please send all questions for John Stanley to Jeff@nafdma.com by June 26, and you'll receive every registrant’s questions along with John's answers the following week.
2020 is a year that we'll remember for a long time, especially with regards to farm retail. Everyone should approach farm retail with fresh eyes, as the consumer is setting the trend of "food independence." Around the world, consumers are moving away from the large supermarkets, and heading in droves to their local farm shops and farm markets. In this webinar, we'll look at 12 different techniques that we can implement as farm retailers to help us make a difference in this changing world. We'll discuss some quick fixes to implement immediately, and have a look at what the future holds as it relates to on-farm retail.
John Stanley has been a consultant and conference speaker to the farm market industry for over 40 years. With his wife Linda, he is co-owner of Chestnut Brae, an award winning sweet chestnut agri-tourism business in the South West of Australia. John travels the world several times a year and is therefore fully aware of trends as they are forming. He has the knack of being able to interpret those trends and ideas to suit the local culture, and make them relevant and easy for his audiences to implement the concepts. John is the author of several books including "Food Tourism A Practical Guide to Marketing" and "Just About Everything You Need to Know About Retailing." John has worked independently with several NAFDMA members in the past and is a regular visitor to the USA and Canada.
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7 Tips For Writing Job Posts That Attract Candidates
NAFDMA
During NAFDMA’s “Hiring Online” webinar that recently took place, we covered a lot of ground with regards to utilizing online job sites and social media effectively. This webinar recording is now available in NAFDMA’s Online Store, but you should also check out the following LinkedIn resource to get a better understanding of how to compose the job posts that attract the candidates you’re searching for. These 7 tips can help you develop a job description that will increase the chance of you landing the perfect candidate.
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We’ve all been there. You are working as hard as you can and it doesn’t seem like kids know how to work anymore?! Well, let’s face it, they don’t, and all your headaches from last year are going to continue to get worse until you CHOOSE to do something about it. We’ve developed a COMPLETE employee management system that over 135 farms have implemented. Tom U says, “Hugh, your system changed my LIFE!” Don’t go to work dreading your employees another day
-> CLICK NOW to watch our FREE series about why employees are CLUELESS, and what you can DO about it .
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Leadership Academy Registration is Open!
NAFDMA
Promotions on promotions! Refer a new member to NAFDMA by June 30, 2020 and you will receive $100 off John Kennedy's Leadership Academy (Early Bird pricing extended through July 1, 2020). You will also be entered to win an upcoming free virtual event as part of our Membership Drive offering.
If you have already registered for the Leadership Academy and refer a new member, we will refund you $100.
Learn more about the Leadership Academy here.
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The 2020 NAFDMA Membership Drive is Underway
NAFDMA
 The NAFDMA Membership Drive runs June 1- June 30, 2020. For each member you refer to NAFDMA (they must join), you will receive an entry to win a complimentary registration to an upcoming virtual event of your choice! The member you refer will receive an entry as well. The more members we have, the more ideas we have! Help us grow by sharing with your network how NAFDMA has helped your business thrive. Just email lisa@nafdma.com with who you are referring!
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Thousands of industry professionals subscribe to association news briefs, which allows your company to push messaging directly to their inboxes and take advantage of the association's brand affinity.
Advertise in this position today, with MultiView!
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Family owned Valley Road Woodworks manufactures all
types of wagons and tricycles, even ones for adults! They are
heavy-duty and low maintenance, and will give your farm and
customers years of enjoyment. The wagons and trikes are
especially useful and popular at pick-your-own farms!
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We are heading to Georgia for the 2021 Agritourism Convention & Expo! Feb. 4-8, 2021
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Save the Date for
NAFDMA Agritourism UK Farm Tour — March 4-6, 2021
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NAFDMA Apparel Available For Purchase
NAFDMA
The deadline is approaching to order your NAFDMA apparel. The ordering site closes Tuesday June 30, 2020 (11:59 p.m. EDT). Get your order in today!
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Are you a member?
NAFDMA
Are you a member? Be sure you request to join our Members Only Facebook Group and NEW Members Only Marketplace.
The links can be found on nafdma.com when you are logged in and navigate to Member Connection and then Facebook Groups.
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Agritourism offers safe summer fun during COVID-19
Purdue University
By day, Marshall Martin is a professor of agricultural economics, the senior associate director of agricultural research and graduate education and assistant dean in the College of Agriculture. In the evenings, he's known to many customers as just the "blueberry man."
While much at Martin Acres LLC, the West Lafayette farm he manages with his wife, Berdine, remains the same this year, they are taking precautions due to COVID-19.
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Pandemic brings about change to agri-businesses
Wisconsin State Farmer
Many farms and cheese plants have diversified their businesses by delving into the agri-tourism sector by bringing consumers right to their businesses for tours and products.
The COVID-19 pandemic brought about changes for these businesses including store closures, discontinuing public tours, and other restrictions. Now some of the restrictions have been eased a bit and businesses have had an opportunity to make some changes in order to re-open while addressing the health-care concerns of their customers.
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NDSU's research extension centers plan virtual field days
Grand Folks Herald
There's nothing like getting in the field, but when that’s not possible there are virtual field days.
North Dakota State University's seven research extension centers and agronomy seed farm will host virtual field days in July and August.
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Edneyville, North Carolina, farm preserves forest health while marketing products
Times-News
One tree at a time, draft horses named "Bliss" and "Roy" haul ash logs to the ridge for sawing at Banks Mountain Forest Farm, up in the higher elevations of Edneyville, North Carolina.
The process is part of a long-range plan by farm owners Bob and Stuart Richens that includes utilizing wood from ash trees on the property, doomed by the invasive effects of the Emerald Ash Borer.
"Getting firewood out of the forest is something we do all year long," Bob Richens said. "Now we'll be marketing other forest products."
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Aurora, Illinois, farmers market set to reopen for 108th year
Aurora Beacon-News via Chicago Tribune
Patrons of local farmers markets will want to circle their calendars for June 27 as the Aurora Farmers Market will return for the second year in its new location downtown at 65 Water St., directly across from City Hall.
Special events coordinator and farmers market manager Karla Thomas said the state's longest-running market – now in its 108th year – "would start smaller" in light of COVID-19 restrictions but hopefully increase throughout late July and beyond.
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With festival called off, apple promotions will be reshaped
Hendersonville Lightning
The N.C. Apple Festival, another entertainment victim of the coronavirus, won't take place downtown but instead will involve a variety of promotions to boost the apple industry. "Due to our street layout we are not able to control the number of attendees, which would allow for social distancing," Festival Director David Nicholson said in a news release.
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Seeking a sweet spot, Richlands dairy turns to ice cream
Richmond Times-Dispatch
Small family dairy farms have been dealt a bad hand in the modern economy. While many folded, Richlands Dairy Farm has doubled down – as in a double scoop, in a waffle cone.
On U.S. Route 460 in Nottoway County, Virginia, not even an hour southwest of Richmond, a lot is riding on ice cream.
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As travel resumes, wineries, cooking schools and others get creative
The New York Times
Distilleries, cooking schools, wineries and food halls from California to South Minneapolis are adjusting to social distancing and hygiene in a new era of travel. There's a constant stream of news around reopenings, from workplaces and beaches to hair salons and entire countries. But few plans are as complex as those surrounding the food-and-beverage industry, one of the harder hit sectors in these months of Covid-19-driven shutdowns.
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Trail project underway at Narramissic Farm in Bridgton, Maine
Sun Journal
A collaborative trail project between Loon Echo Land Trust and Bridgton Historical Society is underway. The approximately one-mile universally accessible trail will be located at Narramissic Farm & Peabody-Fitch Woods in South Bridgton, Maine.
The gravel-surfaced trail will weave its way along rock walls, through woods and bring visitors to a viewpoint of the farm, fields and the White Mountains. The universal access trail will allow for nonmotorized use; appropriate for walking, skiing, running, snowshoeing and some wheeled mobility devices.
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7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063
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