NARI NewsWatch
Jan. 22, 2014

Double digit growth in remodeling spending expected through mid-year
Harvard's Joint Center for Housing Studies
The home remodeling market should see strong growth in 2014, according to Leading Indicator of Remodeling Activity (LIRA) released by the Remodeling Futures Program at the Joint Center for Housing Studies of Harvard University. The double-digit gains in annual home improvement spending projected for the first half of the year should moderate some to just under 10 percent by the third quarter.

“The ongoing growth that we’ve seen in home prices, housing starts, and existing home sales is also being reflected in home improvement activity,” says Eric S. Belsky, managing director of the Joint Center. “As owners gain more confidence in the housing market, they are likely to undertake home improvements that they have deferred.”

Press release with full size graphic available at:


Remodeling market continues uptick
National Association of the Remodeling Industry
NARI’s Q4 Remodeling Business Pulse shows highest overall rating of business conditions since the survey began in 2012. Interestingly, other indicator numbers dipped slightly, including value of jobs sold. “Many remodelers entered 2014 with jobs in the pipeline, which hasn’t happened in the past few years,” says Tom O’Grady, CR, CKBR, chairman of NARI’s Strategic Planning & Research Committee and president of O’Grady Builders, based in Drexel Hill, Pa. “Although inquiries, requests for bids and conversion of bids are down in Q4, that backlog has given remodelers confidence that the overall business conditions will remain positive.” To see the full report, click here.More

What is the value of NARI membership
National Association of the Remodeling Industry
NARI presented its first quarterly Webinar of NARI member benefits. Are you taking advantage of your NARI membership — using its marketing tools, the numerous education opportunities, reading about its advocacy efforts? Our next Member Benefits Webinar will take place April 16, at noon Central time, but in the meantime, you can explore via this overview.More

Create a safer jobsite
National Association of the Remodeling Industry
We’ve had members reporting visits from OSHA recently. Are you remaining compliant with your jobsite safety efforts? Perhaps a safety coordinator could help your company avoid fines the way it did this NARI member in Wisconsin?More

GCP/CKBR/UDCP/CRPM prep courses starting soon
National Association of the Remodeling Industry
If you were hoping to take a certification exam during the May testing period, the time to sign up for a prep course is now. The High-Performance Remodeling course starts Feb. 5 (this is the Green Certified Professional prep course), Certified Kitchen and Bath Remodeler (CKBR) prep course starts starts Feb. 6, the Universal Design Certified Professional prep course starts Feb. 11, and the Certified Remodeler Project Manager prep course starts March 6.More

Improve your marketing with Kansas City NARI
National Association of the Remodeling Industry
The presentation at the Kansas City NARI lunch meeting Thursday, Jan. 23, will be “The Marketing Hourglass: How to Build a Remarkable Business by Focusing on the Total Customer Experience.” This presentation will help you identify, prioritize and fix gaps in your current marketing as well as speed the sales cycle by aligning your marketing with the customer’s buying process. Cost at the door is $30. For more information, contact the Kansas chapter at (913) 362-8833 or via e-mail at

Eastern Massachusetts offers several education options in February
National Association of the Remodeling Industry
Feb. 6, and 7, Eastern Massachusetts NARI will offer a 10-hour OSHA training program. This course is for employees, carpenters, laborers, foremen and supervisors with safety and health responsibilities for their employees' safety and health awareness. Special emphasis will be placed on areas most hazardous using OSHA standards as a guide. The cost to attend is $25 for NARI members and $235 for non-members. Learn more and register here.

The chapter also is hosting its annual networking Table Top Event Feb. 12, to showcase cutting edge products and services for the remodeling industry. Tickets are are $70; with an early bird pricing of $55 before Jan. 31. Vendors can purchase table top spots for $350 if you’re a member company. The cost is $600 if you’re a non-member company. To find out more information and to register, visit the chapter’s website.More

Milwaukee NARI hands out WRAs
National Association of the Remodeling Industry
Milwaukee NARI presented its Wisconsin Remodeler of the Year Awards (WRAs) and achievement awards on Jan. 17, at the InterContinental Hotel in Milwaukee. To see images of the Gold award-winning projects, visit the chapter’s Facebook page.More

Exterior home improvement projects offer highest returns
Mortgage Orb
If you're gearing up to put your older home on the market and you think remodeling the kitchen and bathrooms is a top priority, better think again. According to a recent survey conducted by the National Association of Realtors, exterior projects are the most important aspect of home improvement for sellers in this current market. The reason? Curb appeal.More

Top 10 home improvement projects
The Huffington Post
If you're thinking of selling your home in 2014 or just want to ramp up your home value, it's important to educate yourself on which improvement projects will bring you the most return on your investment. A great resource for your research is the 2013 Cost vs. Value Report, an annual collaboration between Remodeling magazine and REALTOR® Magazine, which breaks out the estimated cost of various projects and the estimated return on investment for those projects by region and by city, as well as by midrange and upscale projects. In general, this year's report shows that exterior replacement projects are the most cost-effective. More

Cabinet remodeling study provides key consumer insight on process
Woodworking Network
In the book "Thinking, Fast and Slow," Nobel Memorial Prize winner in Economics Daniel Kahneman summarizes decades of his research in areas such as judgment, decision making and behavioral economics. One theory of particular interest to the research team at Fortune Brands Home & Security is what Kahneman calls the “Peak – End Theory.” The theory states that people judge overall experiences almost entirely by how they felt during the peaks in the experience and at the end or final outcome, and tend to disregard the overall net experience.More

New SFIA analysis shows reduced structural values for southern pine will boost cost of wood framing
Professional Remodeler
The Steel Framing Industry Association has released a new detailed analysis of the impact in the construction industry of the recent reduction of structural values for Southern Yellow Pine — one of the most commonly used species of wood used for framing. The white paper takes a close-up look at what the downgrading means in real terms for the wood industry, builders, and for cold-formed steel in particular.More

Are home-improvement stocks at risk?
Daily Finance
Home-improvement companies have done very well. Masco, Home Depot, and Lowe's have all seen their stock price rise between 25 and 34 percent over the past year, but those gains could now be at risk. Reduced buying from residential-property investors could portend weakening home sales, which would likely depress housing-related stocks, including home- improvement names.More

Small businesses say loans easier to get
USA Today
The lending spigots are opening a bit wider for small businesses in a development that could aid an accelerating recovery. For the second-straight month, just 4 percent of small business owners said all their credit needs were not met last month, the lowest rate since early 2008, according to a survey released by the National Federation of Independent Business.More

Resolutions all small business owners should make in 2014
If the New Year was all about new beginnings, why is it that so many of us make the same old resolutions over and over? While renewing the long-expired gym membership or covering ourselves with a second skin of nicotine patches, we’re so high on hope that we’re completely blind to the other areas of our lives that could use a fresh perspective. Maybe you’ve created a strategic plan in the past but just didn’t see the value. If that’s the case, take a new approach this year. More

Small business technology trends for 2014
Small Business Computing
If the industry insiders and experts we surveyed are correct, 2014 could be the year that "the cloud" takes over from the local PC/server as the primary platform on which small businesses run. Throw in the continued march to mobility and more "smart" devices able to interact with the Internet directly, and it's shaping up to be the year that the PC becomes a niche device. More

Energy-efficiency: The remodeling trend that's here to stay
BPT via Journal Sentinel
Remodeling trends come and go, which is a good thing if you’re talking about shag carpet or avocado-colored Formica. But some trends have both staying power and universal appeal, such as the strengthening movement toward homes that are more energy efficient and eco-friendly.More