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National Association of the Remodeling Industry
Is your Facebook local business page verified? If not, it may be something you want to look into. Why? According to this week’s blog post by Alain Parcan, verified pages add a level of authenticity, and they show up higher in Google rankings.
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National Association of the Remodeling Industry
 NARI Headquarters offices will be closed Thurs., Nov. 26 and Fri., Nov. 27 for the Thanksgiving holiday. We wish everyone a very Happy Thanksgiving.
National Association of the Remodeling Industry
Winning a CotY Award is a great way to market your remodeling business and show the world how good you are. However, if you don’t enter, you can’t win. Final entry deadline is Tues., Dec. 1.
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National Association of the Remodeling Industry
 It’s with great sadness that we share the news of the passing of Guy Muoio. Guy, who was 85, served as NARI National President during 1989-1990 and was a respected leader and cherished friend. NARI sends its condolences to his family.
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National Association of the Remodeling Industry
The deadline to submit an application for the Chapter Grant Program is Tues., Dec. 1. The program awards grant funding of up to $10,000 per chapter to support local chapter initiatives that can be duplicated and utilized in other chapters throughout the NARI system.
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FRANMAR’s BLUE BEAR® Paint & Urethane Stripper is a customer favorite when it comes to DIY projects. Made from soybeans, this gelled remover is amazing at removing multiple layers coatings on wood, metal, and concrete surfaces. This award winning product is low odor, safe to use and Made In America.
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National Association of the Remodeling Industry
Reminder: You have until Dec. 31 to claim your free subscription to the JLC Digital Field Guide, sponsored by Pella. This new member benefit provides you with the most comprehensive, trusted skill training and best practice resource in the residential and light construction industry.
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PODS
 Whether you're installing new hardwood floors, updating a kitchen, building an addition or restoring a historic property, PODS containers are designed to make job sites safer, more convenient — even more profitable. As a benefit of membership, NARI members can save 10% by using the code NARIUS at check out.
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Genesis Credit is the leading provider of second-look financing for credit challenged customers. Genesis Credit offers credit financing programs with simple terms, competitive rates, and excellent customer service; designed to provide non-prime credit customers with financing opportunities competitive with prime credit promotions. For more information visit www.genesis-fs.com.
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Case Design/Remodeling
Don’t forget to nominate someone (even yourself) for the 2016 Fred Case Remodeling Entrepreneur of the Year Award. This award celebrates and rewards pioneers in the remodeling industry. Deadline is Jan. 15, 2016.
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JLC LIVE Northwest
If you’re attending JLC LIVE 2015, Dec. 2-4 at the Oregon Convention Center in Portland, Ore., be sure to visit the NARI booth (#212). As a special bonus, all NARI members can register for complimentary exhibit hall admission by entering the code NARI.
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By Michael J. Berens
 Remodeling and design activity softened somewhat during the third quarter, but not enough to break stride. All sectors — architecture, interior design and remodeling — experienced an uptick in business in September, and reported positive demand for future business. By all indications, the industry as a whole will have a positive fourth quarter, realize significant gains over last year, and head into the next year on an upward trend.
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Remodeling Magazine
El Nino isn’t the only major phenomenon that could disrupt your working life this winter. For most remodelers, online services — sites like Angie’s List, Houzz, Porch, and Pro.com — have been a minor boon or an irksome pest. But now these services are upping their game, and this time giants like Amazon and the big-box retailers are putting muscle behind the effort. By the time they finish flexing, it’s possible that the services you once regarded as friendly lead generators could make you feel as if you’ve become a cog in their machines.
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By Emma Fitzpatrick
 Prepare your business for the most digital Black Friday yet. Last year, Black Friday online sales grew 20 percent from 2013. Plus, 2 percent of Black Friday sales came directly from social media. This year, it's predicted that nearly half of all holiday shopping will be done online — a large portion of which will occur on Thanksgiving Day. And many shoppers won't even use their computers. Instead, 20 percent of smartphone owners will make an online purchase this holiday season.
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Pro Remodeler
Let’s say you were chosen to create the perfect bathroom for your client. You strive for a happy customer and great end product to add to your portfolio in hopes of attracting new clients. But in today’s world of information overload, pictures aren’t enough, and customer experience plays a bigger role in earning word-of-mouth referrals.
Many homeowners — your clients — are couples.
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7701 Las Colinas Ridge, Ste. 800, Irving, TX 75063
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