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As 2015 comes to a close, NARI would like to wish its members, partners and other industry professionals a safe and happy holiday season. As we reflect on the past year for the industry, we would like to provide the readers of the NARI NewsWatch a look at the most accessed articles from the year. Our regular publication will resume Jan. 6.
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By Archita Datta Majumdar
From Jan. 7: Experts and economists are optimistic about the housing scenario in 2015, and they have reasons to be after the tough past few years. Along with the overall economic recovery and an improving job market, there are other positive signs to boost the market as well. In such a scenario, both the new home and the home renovation markets are all set to flourish. One trend that is already making its presence felt is "underfloor heating" or "heated bathroom floor."
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By Archita Datta Majumdar
From March 11: The improving economy and a steadily growing housing market have contributed to the growth of the interior design industry, helping old businesses consolidate their finances and new ones to sprout up as well. Homeowners who held off major decisions about renovations have shown more enthusiasm in recent months. New home sales have also risen, and with them comes a demand for interior design that will help sell them faster. One particular trend that is manifesting itself strongly among all this growth is the rise of affordable designs.
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By Michael J. Berens
From Jan. 28: Positive economic and employment news, along with declining gas prices, have boosted consumer confidence to its highest level in the past seven years. With a bit more money in their pockets and less worry about job security, consumers are once again ready to spend. And one of the areas where they are thinking about spending is on home renovation. After years of delaying improvements, homeowners are eager to upgrade their current home or purchase a newer home.
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By Emma Fitzpatrick
From June 3: New social media sites pop up constantly. Whenever a new form of social emerges, of course you check it out. After all, you — and your business — should always be on the forefront of trends. Plus you want to know, "Is this a good fit for my business?" But, after browsing all the social media sites out there, which ones should you really stick with? To get the biggest ROI on your social marketing, you need to be honing in on the platforms that move the needle for you.
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By Michael J. Berens
From June 10: Business is booming in the remodeling industry. Profits, not so much. Looking ahead to better days, consumers are undertaking long-delayed home improvements. But their wallets are stuck in the recession. This makes it tough for smaller firms to increase their fees and eke out a bit more profit. What if your firm could stay small but take advantage of a broader reach and economies of scale, like larger firms? Some firms are experimenting with new business models to do just that.
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WhisperFit® EZ is the perfect solution for any remodeler looking to quickly and easily replace an existing vent fan from below the ceiling. This affordable low-profile workhorse delivers quiet, energy-efficient and effective exhaust ventilation for the many bathrooms in your portfolio. Best of all, it fits wherever you need it.
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By Michael J. Berens
From Feb. 18: Attendees at this year's KBIS had a lot to celebrate — new products, new technologies, lots of industry presence and, most of all, an encouraging forecast for the year to come. At its annual address, the National Kitchen and Bath Association reported that the state of the industry is "excellent." That positive note received further confirmation the following week from the Joint Center for Housing Studies at Harvard University.
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By Michael J. Berens
From Nov. 25: Remodeling and design activity softened somewhat during the third quarter, but not enough to break stride. All sectors — architecture, interior design and remodeling — experienced an uptick in business in September, and reported positive demand for future business. By all indications, the industry as a whole will have a positive fourth quarter, realize significant gains over last year, and head into the next year on an upward trend.
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By Michael J. Berens
From April 22: Remodeling and renovation activity continues to lead the residential building sector, as the market for new home construction struggles to gain momentum. Some of this activity can be attributed to homeowners making needed repairs and upgrades to increase the value of their home for resale. As several recent surveys show, however, much of it stems from homeowners who plan to stay in their current homes for some years to come. They are ready to invest in modifying their homes to accommodate current or anticipated lifestyle changes.
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By Michael J. Berens
From May 27: Who is HENRY? HENRY stands for "High-Earners Not Rich Yet" — the group often also referred to as affluent adults. The term was first used in a 2003 Fortune magazine article to describe a segment of U.S. households with high incomes but little accumulated wealth. Lately, HENRYs have caught the attention of the luxury market. HENRYs are on a trajectory to becoming ultra-affluent or wealthy and thus long-term customers of luxury goods and services. As an interior designer, you should get to know HENRY.
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By Archita Datta Majumdar
From April 1: If you love design and décor, and you absolutely love the challenge of renovating homes, then this is a great time to start thinking about owning a business. There is more demand for a good renovator today than ever before. A winning combination of the improving economy, better job markets and more homes in the market have opened up the remodeling and interior design markets. Professionals around the country are relaxing their rigid business rules to invest and expand more.
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