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Discounted hotel rates end Sunday for PPAMS MidSouth PromoShow
PPAMS
You have until Sunday, Feb. 11 to make your reservations at our host hotel and take advantage of the $119 group rate. Because of other events that week, hotel rooms are at a premium in Downtown Nashville. We were fortunate to secure a block of rooms at a great rate close to the Music City Center.

Less than 10 minutes from the Music City Center, the Millennium Maxwell House is a distinctive hotel, set near the center of downtown Nashville. For your convenience, the hotel offers free parking and free transportation to the Nashville International Airport. Within the hotel, Praline's Restaurant serves up fine meals all day, while drinks and casual dining is available in Maxwell's Lounge.

A group rate of $119 is available for PPAMS MidSouth PromoShow attendees until Sunday, Jan. 11, 2015.

Click here to make your reservations online: https://reservations.millenniumhotels.com/ibe/details.aspx?propertyid=13552&nights=1&checkin=02/07/2015&group=1502PPAMSF

Or, call the hotel directly at 800-457-4460 and use the group code 1502PPAMSF.
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Register online for the PPAMS MidSouth PromoShow
PPAMS
The 20th anniversary of the PPAMS MidSouth PromoShow is going to be better than ever! More professional development than ever — including some on the show floor — a new fashion show, our first Hall of Fame inductions, and a new show app are just some of the new features you'll enjoy this year. Add the top suppliers in the industry at one of the nation’s best convention centers and you can see that we've pulled out all the stops for our 20th annual show. The seminars, fashion show, membership dinner and party will be on Wednesday, Feb. 11. The show is on Thursday, Feb. 12. Online registration for the PPAMS MidSouth PromoShow, seminars, party and membership dinner is open now.

Click here to register:
https://www.sagemember.com/we/we.dll/ShowRegister?UID=24439&ShowID=666

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IMPORTANT PPAMS DATES
Date Event Location
Jan. 28 Webinar Wednesday — the last Wednesday of each month
Feb. 11-12 PPAMS MidSouth Promo Show Music City Center: Nashville, Tennessee
May 5 Chattanooga Lunch & Learn Chattanooga, Tennessee
May 12 Jackson Lunch & Learn Jackson, Tennessee
Aug. 11 Memphis Road Show Memphis, Tennessee
Aug. 12 Nashville Road Show LP Field East Stadium Club: Nashville, Tennessee
Aug. 13 Knoxville Road Show Rothchild's: Knoxville, Tennessee
Aug. 19 Decatur Lunch & Learn Decatur, Alabama
Oct. 6 Knoxville Lunch & Learn Knoxville, Tennessee
Oct. 20 Memphis Lunch & Learn Memphis, Tennessee



ASI survey: Promotional products are effective, budget friendly
Ground Report
The world of advertising is constantly evolving and new forms of digital advertising are always popping up on the internet. Choosing any form of advertising can be a daunting task for the modern business owner, especially if they're inclined to use traditional methods like promotional pens or calendars. These entrepreneurs don't have to worry about that anymore because a recent study by the ASI reveals that promotional products are still a viable method of advertising.
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Easy ways to do more with your content marketing
Business 2 Community
There's a world of difference between having content and actually getting good use out of your content. Maybe you're in a position where your small business has invested in content production and distribution, but you feel like you're not getting as much out of it as you're putting in. Maybe you're getting frustrated, and desperately need to see things amped up and taken to the next level. Not only is that possible, but it's attainable without breaking the bank or devoting all your time to content marketing.
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7 questions to shape the risk process
By Dr. David Hillson
Anyone facing a risky and important decision or project will need to answer seven basic questions. In fact, we could shape the risk management process around asking and answering them. If we do, then the risk process will become intuitive and natural, easy to follow, and less bureaucratic or forced. The seven basic questions are as follows, together with the related step in the risk process.
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Check out this incredible promotion Japanese Apple Stores are having
BGR
Apple products are a pretty huge deal in Japan and Japanese Apple Stores also have one of the coolest sales promotion ideas we've ever heard of: Lucky Bags. As Japanese Apple blog Macotakara documents, Japanese Apple Stores are selling Lucky Bags for $300 each this year that are each filled with assorted Apple products that include things as valuable as an 11-inch MacBook Air.
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Team says it will stop sales of shirts with disputed logo
The Associated Press via Washington Times
A company that produced T-shirts for the Oakland Athletics with a logo created by a teenager will stop making and selling the attire in a gesture of goodwill, said the team. Oakland A's spokesman Ken Pries said the team spoke to 16-year-old Ryan Frigo and explained that the manufacturer, Majestic Athletic, found the trademark for the term "stOAKed" had been abandoned.
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Social media changes to keep in mind for 2015
By Mayur Kisani
Social media is continuously evolving and rapidly changing. For example, 2014 saw Facebook's controversial changes to its algorithm, which reduced the organic reach of business pages. As 2015 approaches, marketers need to be ready with more personalized and, of course, quality content that is also in tune with the way users will consume content. Here are some trends to keep in mind.
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Colorado city residents go orange with free Broncos signs
Craig Daily Press
People in Craig, Colorado, are ready to show their spirit as the Denver Broncos enter the divisional round of the playoffs with a game against the Indianapolis Colts thanks to team banners provided courtesy of 9News and King Soopers and City Market locations around the state. The signs — a popular piece of swag among all Broncos fans — have been even more sought-after than last year's promotional giveaways when the team made it to the postseason.
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