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Held promoted to national sales VP at Bodek and Rhodes
PPAMS
Marc Held, an 18 year sales veteran known as “the face of Bodek and Rhodes”, was promoted to the position of Vice President of National Sales, effective April 1. “Marc has truly earned this position,” noted President/CEO Michael Rhodes. “His remarkable work ethic, follow-through, leadership and sales results, combined with the amazing key contacts he developed who rely on him as their trusted apparel advisor, expert and friend… all these things led to our decision to recognize him as one of our leaders spearheading initiatives for growth here at Bodek and Rhodes."

In addition to Marc’s current responsibility of directing the Outside Sales Team, he will take on responsibility for developing sales objectives and strategies for all National Accounts and directing their execution.

Further, Marc will join the Executive committee and participate in developing the overall strategic direction of the company.

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IMPORTANT PPAMS DATES
Date Event Location
April 21-25, 2014 Promotional Products Work! Week N/A
April 22 2014 Networking Breakfast My Emma Bistro: Nashville, Tenn.
Aug. 12, 2014 PPAMS Memphis Road Show Great Hall: Germantown, Tenn.
Aug. 13, 2014 PPAMS Nashville Road Show LP Field: Nashville, Tenn.
Aug. 14, 2014 PPAMS Chattanooga Road Show Chattanooga Choo Choo: Chattanooga, Tenn.



INDUSTRY NEWS


Results in for March Badness tournament for college promotional products
Promo Marketing
HealthyStuff.org, a website promoting research from Ecology Center, which released a study revealing that 71 percent of university-themed products sold at top retailers contained at least one toxic chemical, such as arsenic, bromine, cadmium, chlorine, lead and mercury, wrapped up its March Badness tournament to determine the most toxic college product. It unveiled the winner last week.
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Staples wants to bring 3-D printing to the masses
Bloomberg Businessweek
Staples has been selling 3-D printers for about a year. Now it wants to begin selling access to them. The office supply retailer began offering 3-D printing services in two stores, one in New York and another in Los Angeles. Anyone can walk in and have Staples crank out a tchotchke — or 1,000 of them — while reveling in the glory of the 3-D printing revolution without spending thousands on an actual printer. If the pilot takes off, Staples says it will expand 3-D printing services to more stores.
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Graphic design tips: 10 secrets to become an excellent graphic designer
Business 2 Community
The best way to get great at graphic design is to do something each and every day. Even if you only have ten to thirty minutes to devote to this activity on a daily basis, those small chunks of time will add up over the course of a few months. While there’s definitely value in reading about graphic designs, a common mistake people make is thinking that reading is the same as doing. If you want to improve your skills, there’s simply no substitute for actually doing.
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Rutgers requires companies using its logo to help eliminate sweatshops in Bangladesh
The Star-Ledger
Rawlings, JanSport and other clothing manufacturers could lose their licenses to produce Rutgers University sweatshirts, caps and other apparel if they don't sign a deal to help eliminate sweatshops in Bangladesh, campus officials said. Rutgers will require the 19 companies in Bangladesh that are licensed to produce items with the university's logos to sign an agreement to improve worker safety. The Accord on Fire and Building Safety is a legally binding deal between manufacturers and Bangladeshi trade unions that requires firms to help fund workplace safety initiatives.
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10 signs your customers love being marketed to
Business 2 Community
One of the greatest things you can do as a small business is to build a brand customers love. When customers love your brand, they’ll even love being marketed to. Many businesses never even come close to achieving this level of customer loyalty. But how do you know if your customers love your brand, let alone being marketed to? It starts with monitoring customer behavior, something you should be doing already. Pay attention to your customers, and you’ll know. For insight, here are ten signs your customers love being marketed to.
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3 tips to get more out of conferences
Socialbrite
Conference season is well underway. Recently, at the Harvard Social Enterprise Conference, the keynote speaker and Echoing Green president, Cheryl Dorsey, began her great talk with some hints to us attendees on conference best practices. So allow me to share those helpful tips with you all. They’re easy to manage but pack a big punch, and you’ll be glad you set these in motion when you get back from your next conference.
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Held promoted to national sales VP at Bodek and Rhodes
PPAMS
Marc Held, an 18 year sales veteran known as “the face of Bodek and Rhodes”, was promoted to the position of Vice President of National Sales, effective April 1. “Marc has truly earned this position,” noted President/CEO Michael Rhodes.

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6 words that sabotage sales
PPAI
One of the quickest ways to turn off your sales prospects is to use poison words. Poison words are words or phrases that trigger suspicion, mistrust and loss of respect. Ironically, several of these words are commonly used to build rapport with the customer. 

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Florida State Seminole fans throwing spears at new design
Sun Sentinel
It could have been worse, Florida State fans. Imagine if the new logos and helmets were colored orange and blue, with perhaps the outline of an alligator. Now you're talking real anger. Riot-in-the-streets anger.

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Tackling the top 3 small business challenges of 2014
Forbes
For small businesses, 2014 is shaping up to be a year for recovery and reassessment. Although the economy appears to be rallying, this is no time for complacency — it’s a good bet a few more bumps will appear along the road to recovery. Steering clear of those obstacles will require company owners to take a fresh look at their business strategies in several key areas. Here are three of the top challenges small businesses will face this year, along with some tips for navigating each one successfully.
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Online retailers go offline to benefit customers
Chicago Tribune
As a first-year law student with job interviews on the horizon, Huy Nguyen was in the market for a well-fitting suit that wouldn't blow his budget. Online custom suit retailer Indochino enticed Nguyen with the right price and quality, but what ultimately sold him was a Facebook ad offering old-fashioned service: in-person measuring and styling at its Traveling Tailor pop-up shop downtown.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Florida State Seminole fans throwing spears at new design (Sun Sentinel)
6 words that sabotage sales (PPAI)
For Huntsville, Ala., small businesses, free marketing turns to paid as Facebook lowers page reach (Alabama.com)
5 ways to follow up without being annoying (Mashable)

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Colby Horton, Vice President of Publishing, 469.420.2601
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