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PPAMS NEWS

2013 PPAMS Road Show attracts over 800 attendees
PPAMS
Distributors and their clients came out in big numbers for this year's PPAMS Road Show that traveled to the Tennessee cities of Memphis, Nashville and Knoxville. The show was attended by 290 distributors and 528 clients over its three-day run. Supplier Vince Bagwell, who exhibited in all three cities, says this year was "the best ever." This was the first year that the PPAMS Road Show was held in August, and distributor Joe Walkup with IBP said he "really liked" the new dates.

"We'd like to thank all of our members who supported the shows by exhibiting, attending and inviting clients," said Ryan Small, CAS, president of PPAMS. "This is the biggest effort we make during the year to reach out to our members across the region. It's rewarding to receive so much positive feedback from our members."

The PPAMS board of directors will be meeting in the next couple of weeks to discuss the 2014 calendar of shows.
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IMPORTANT PPAMS DATES

Date Event More Information
Sept. 17 Monthly Mixer, Chattanooga, Tenn.
Oct. 1 Scholarship Application Deadline
Oct. 22 Speed Networking, Nashville, Tenn.
Dec. 17 Holiday Party at Sunset Grill, Nashville, Tenn.


INDUSTRY NEWS


Startup does more than print T-shirts
Argus Leader
A pricey piece of equipment has proven to be a worthwhile investment for a pair of Sioux Falls, S.D., entrepreneurs who have started what they call the state's first large-scale digital apparel-printing factory. Christopher Hamze and Parker Stewart said some people thought they were crazy buying a $100,000 Kornit digital print machine, but they believed in their business model.
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Showrooming: 2 companies, 2 opposite experiences
1 to1 Media
The concept of showrooming has become ingrained in customers' shopping habits. Since customers rarely leave their homes without their mobile phones, it's easy to research an item and make comparisons while still in the store.
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Top 5 apps small businesses must have
Business 2 Community
The power of an app is increasingly recognized globally. Billions of apps are downloaded, and the graph is estimated to rise monstrously in the coming few years. With the statistics proving the increase in app development, here are the top five necessary apps to get your small business rolling.
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What your company logo says about your brand
Entrepreneur
A truly great company logo becomes synonymous with its identity. Think about the McDonald's golden arches, Apple's apple, Coca-Cola's cursive typeface, Nike's swoosh and all the other iconic brand images that you remember. But what does a logo say about your company?
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Looking for similar articles? Search here, keyword LOGO.


FEATURED ARTICLE
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Turning shipping labels into promotional tools
EcommerceBytes
The best time to upsell is when you have a satisfied customer who is inclined to know more about your company or your products and is receptive to making another purchase. For many customers, the upsell moment comes at the time of purchase.

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Is Facebook advertising right for your business?
By Liz Murphy
After Facebook's flat IPO performance and concerns surrounding the social network giant's ability to profit from their expansive mobile user base, the company's recent second-quarter earnings report was a welcome surprise to investors and stakeholders.

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Apps every small-business owner needs to know about
New York Daily News
Owning a small business has never been easy and a sluggish economy has made the road especially tough. But in some ways, these are the best of times for entrepreneurs thanks to a host of apps and tools that help you do everything from improve productivity to amp up your social media marketing, for a nominal cost, if at all.

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4 strategies for disaster recovery
PPAI
In the aftermath of the 7.1 magnitude earthquake that hit San Francisco in 1989, 97 businesses and three public buildings were destroyed and 2,575 businesses were damaged. In addition to the extreme loss to businesses and a mass exodus of the labor pool, when Hurricane Katrina hit the Louisiana coast in 2005, it also caused a major interruption in the oil supply and exports of commodities.
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Screen printing mesh fabric: Nylon or polyester?
PrintWeek India
Like every other printing process where several parameters are to be critically controlled, screen printing, though a simpler process, also needs a strict check on various factors to achieve accurate results. This starts right from selecting a right mesh fabric, mesh size, frames, stretch pressure and many such variables depending upon the requirements of applications.
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A guide to Google Analytics for small businesses
By Mayur Kisani
Google Analytics is one of the most powerful tools for tracking traffic patterns on your website. What's more appealing about it is that, like many other Google offerings, it's free. Analytics was launched in August 2006, but it was not available to users until a year later. Since then, it has come a long way. The platform is now easy-to-use and even integrates with other Google platforms like AdWords and AdSense.
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Industry Pulse: Do you use Google Analytics to measure your website traffic?
ANSWER NOW


Multichannel marketing key for reaching online shoppers
Practical eCommerce
Many e-commerce merchants are too reliant on Google organic search referrals. Some merchants depend on Google for 70 percent or more of their traffic. That was fine five years ago, since that was where most shoppers began their shopping search. Today, this is simply not the case.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    UPS to offer 3-D printing service in retail stores (Technology Digital)
Top reasons why clients should use promotional product (Great Bend Tribune)
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Apps every small-business owner needs to know about (New York Daily News)

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Colby Horton, Vice President of Publishing, 469.420.2601
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