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IMPORTANT PPAMS DATES

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Sept. 17 Monthly Mixer, Chattanooga, Tenn.
Oct. 1 Scholarship Application Deadline
Oct. 22 Speed Networking, Nashville, Tenn.
Dec. 17 Holiday Party at Sunset Grill, Nashville, Tenn.


INDUSTRY NEWS

Tony Hsieh, author and Zappos.com CEO, to keynote PPAI expo 2014
Promo Marketing
Promotional Products Association International has announced that Tony Hsieh, CEO of Zappos.com and author of "Delivering Happiness," will give the keynote presentation at The PPAI Expo 2014 keynote in Las Vegas, Jan. 13 to 17, 2014, at the Mandalay Bay Convention Center.
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3-D market to triple by 2014
Wall Street Journal
With Citi analyst Kenneth Wong releasing a bullish note projecting the market for 3-D printing and related services to triple by 2018, Quantum International Corp. is eyeing big future profits for its investors in the 3-D printing market.
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Logo or no go?
Wearables
Customer-supplied logos can be a hassle, so here are the five essential steps to getting them fixed up for screen printing. Nothing may be more important to a company than its logo — and yet, when it comes to screen printing, rarely is it handled with care. Customers will provide their logos in a wide array of formats, sizes, and levels of usability, with little guarantee that what you receive is ready to go on the press.
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Looking for similar articles? Search here, keyword LOGO.


NFL clarifies stadium bag rules
Counselor
The National Football League will allow fans to bring non-NFL branded clear bags into stadiums this season, as long as the logos meet certain size requirements, Counselor has learned. The decision comes after speculation earlier this month that the NFL would only permit bags branded with team or league logos.
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Startup does more than print T-shirts
Argus Leader
A pricey piece of equipment has proven to be a worthwhile investment for a pair of Sioux Falls, S.D., entrepreneurs who have started what they call the state's first large-scale digital apparel-printing factory.

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What your company logo says about your brand
Entrepreneur
A truly great company logo becomes synonymous with its identity. Think about the McDonald's golden arches, Apple's apple, Coca-Cola's cursive typeface, Nike's swoosh and all the other iconic brand images that you remember. But what does a logo say about your company?

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A guide to Google Analytics for small businesses
By Mayur Kisani
Google Analytics is one of the most powerful tools for tracking traffic patterns on your website. What's more appealing about it is that, like many other Google offerings, it's free.

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16 things you should do at the start of every work day
Forbes
The first few hours of the work day can have a significant effect on your level of productivity over the following eight — so it's important you have a morning routine that sets you up for success.
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Let your customers come up with content for your marketing efforts
By Cindy Woudenberg
These days there is a tremendous amount of content available to your customers and prospects online. That makes it essential for you to engage in and play in the marketing space of social media, online public relations, blogger relations, and article and email campaigns. The onslaught of information for customers has now forced businesses to become even more creative, engaging and entertaining. You literally have to fight for your brand online, and engage with a new breed of customer.
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TRENDING ARTICLES
Missed last week's issue? See which articles your colleagues read most.

    Top 5 apps small businesses must have (Business 2 Community)
Showrooming: 2 companies, 2 opposite experiences (1 to1 Media)
Turning shipping labels into promotional tools (EcommerceBytes)
What your company logo says about your brand (Entrepreneur)
Startup does more than print T-shirts (Argus Leader)

Don't be left behind. Click here to see what else you missed.


12 personal habits of successful marketers
Entreprenuer
What's one habit that you personally practice that makes you a better marketer?
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8 ways to improve your attitude
Inc.
If you truly want to be successful, your number one task should be to create and maintain a positive attitude. When you've got an attitude of optimism, expectancy and enthusiasm, opportunities grow, and problems shrink.
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Colby Horton, Vice President of Publishing, 469.420.2601
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