RVDA NewsBrief
Nov. 19, 2014

Free webinar: When bad documentation is worse than no documentation
Mike Molino RV Learning Center
Managers are always being reminded of the need for documentation when it comes to personnel matters, but sometimes bad documentation is worse than none at all. An HR specialist will discuss the difference between helpful and counterproductive documentation during a free webinar sponsored by the RV Learning Center and associate KPA. It’s slated for Thursday, Nov. 20, at noon Eastern.More

Brunoforte receives James B. Summers Award
RVDA
Debbie Brunoforte of Little Dealer, Little Prices, Mesa, AZ, was presented with RVDA’s highest honor, the James B. Summers Award, on Nov. 13 at the association's annual meeting in Las Vegas. She was recognized for her service to RVDA, including a term as chairman of the board, service with the Go RVing coalition, and her instrumental role in forming the Arizona RV Dealers Association. A second generation dealer, Brunoforte was named one of RV Business Magazine's 100 most influential people in the RV industry and is a recipient of the RVDA Chairman's Service Award. She was inducted into the RV/MH Hall of Fame in 2014. More

RVDA convention registration up 22 percent over last year
RVDA
Registration for last week's 2014 RV Dealers International Convention/Expo jumped 22 percent over last year. The event, which was held at a new venue on the Las Vegas Strip and at a later date, attracted more than 120 exhibitors to the expo and 60 presenters for 50 education and training sessions.More

Two dealers and two associate members honored with RVDA Chairman's Service Awards
RVDA
Outgoing RVDA Chairman of the Board Jeff Hirsch honored two dealers and two industry leaders with Chairman's Service Awards on Nov. 13 during RVDA's annual meeting at the 2014 RV Dealers International Convention/Expo in Las Vegas. The annual award allows the chairman to personally recognize individuals who have made a significant contribution to RVDA and the industry. Dealers receiving awards were Brian Wilkins of Wilkins RV in Bath, NY, and Andy Heck of Alpin Haus in Amsterdam, NY. Industry recipients were Mel Adams of Airxcel and Bruce Hopkins of the Recreation Vehicle Industry Association (RVIA).More

FBI: Online fraud costs millions
CBSNews
RV dealers should be aware that phony Internet ads selling big-ticket items — from cars to recreational vehicles — led to nearly 7,000 complaints to the FBI's Internet Crime Complaint Center and accounted for more than $20 million in losses, the agency says. Victims respond to ads for items with deeply discounted prices and are instructed to wire their money to a fake eBay account. Once the transaction is done, victims are given a fake delivery date. The items never arrive, and since the money was sent by wire, it’s lost.More

An RV isn't just a vehicle — it's a lifestyle, says Geico
Businesswire
Who needs the hassles of packed airline flights, waiting in security lines, and filling out rental car forms? With an RV, you can pick up and go anywhere you want. With RV popularity on the rise, Geico is promoting the RV as a lifestyle, not a vehicle. "As your home away from home, they’re an excellent way to spend time with family, visit great destinations and connect with a growing legion of other RV enthusiasts," says Tom McNicholas, Geico's RV general manager.More

Motorhoming: What's your price for flight?
Chicago Tribune
It took several days of rain on a family vacation to convert Julianne Vanden Wyngaard from a tent camper to a motorhome owner. "I thought, while cooking outside one wet evening, 'please get me off the ground,' " says the Grand Valley State University faculty member from Grand Rapids, MI. The Vanden Wyngaards started with a 24-foot motorhome, which they used for vacations. Some 10 years ago, anticipating semiretirement and a chance to be snowbirds, they took the plunge and moved lock, stock and barrel into a 42-foot Class A diesel-powered motorhome where they now live year-round.More

Expedia adds its first hostel, RV park, and campground listings
Tnooz
Expedia brand websites have added hostels, RV parks, and campgrounds as specialty categories of lodging to the search results for select U.S. locations. The first listings for RV parks and campgrounds come from Equity LifeStyle Properties, which operates more than 170 RV resorts and campgrounds in the United States, and Cruise Inn RV Parks. The move aims to tow RV trips into the digital era and has required RV park owners to upgrade their technology and reservation process. More

Airstream, queen of the desert
BBC
Though these glinting gray whales of the highway have been manufactured in the United States since the 1930s, Airstreams are selling at record numbers, with the company reporting a 50 percent increase in revenue for fiscal year 2014. And while Airstream president and CEO Bob Wheeler attributes the growth to such factors as an expanded dealer network, accelerated marketing efforts, and product consistency, it’s the Airstream trailer’s fervent fans that largely underpin the renaissance.More

Expedia adds its first hostel, RV park, and campground listings
Tnooz
Expedia brand websites have added hostels, RV parks, and campgrounds as specialty categories of lodging to the search results for select U.S. locations. The first listings for RV parks and campgrounds come from Equity LifeStyle Properties, which operates more than 170 RV resorts and campgrounds in the United States, and Cruise Inn RV Parks. The move aims to tow RV trips into the digital era and has required RV park owners to upgrade their technology and reservation process. More

The return of the vintage trailer
MarketWatch
They're cute, they’re quaint and they're cozy: The appeal of old camping trailers is undeniable. Maybe it’s some sort of nesting instinct combined with a sense of adventure, but vintage trailers are gaining popularity. "There's a lot of demand for nostalgia," says Steve Hauser, sales manager of Genesis Supreme RV, makers of the Genesis Classic, a vintage-looking trailer with modern conveniences inside. "A lot of retirees used to go camping when they were kid and have happy memories of that."More

Ford Airstream concept
NetCarShow.com
Two iconic American companies have partnered to create a vehicle for the future — the Ford Airstream Concept, a crossover with the sleek, aerodynamic design elements of a silver bullet and the comfort and utility of a car. The model is the companies’ take on "the ultimate modern touring vehicle that delivers flexibility and capability with dynamic design that evokes the spirit of the journey."More

How to maximize your Facebook reach — without paying for It
Small Business Trends
Has the organic reach of your Facebook page dropped to nearly zero? According to Brian Boland from the ads product marketing team at Facebook, the decreased organic reach is related to the supply and demand theory. Since there's a fixed amount of space in the user's News Feed (demand), and innumerable posts (supply), not every post will make it into a user’s News Feed. Here are tips on maximizing your Facebook exposure without having to pay.More

The best day to close a sale
Inc.
As a business owner, you've heard the expression "always be closing," but it turns out that certain days of the week are better than others for converting sales prospects into customers. Salespeople close more deals and complete more sales activities on Wednesdays, according to data from sales management company Pipedrive. In the United States, salespeople work the hardest on Wednesdays and Thursdays but close the most deals on Wednesdays and Fridays. More