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.APTA-South Carolina News
.HEALTH PROMOTION AND WELLNESS
A mental health paradox: Mental health was both a motivator and barrier to physical activity during the COVID-19 pandemic
PLOS ONE
The COVID-19 pandemic has impacted the mental health, physical activity, and sedentary behavior of people worldwide. According to the Health Belief Model (HBM), health-related behavior is determined by perceived barriers and motivators. Using an online survey with 1669 respondents, we sought to understand why and how physical activity and sedentary behavior has changed by querying about perceived barriers and motivators to physical activity that changed because of the pandemic, and how those changes impacted mental health.
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.INDUSTRY NEWS
Physical inactivity linked to higher risk for severe COVID-19 outcomes
British Journal of Sports Medicine
Physical inactivity is associated with a higher risk for severe COVID-19 outcomes: a study in 48,440 adult patients. Consistently meeting physical activity
guidelines was strongly associated with a reduced risk
for severe COVID-19 outcomes among infected adults.
We recommend efforts to promote physical activity be
prioritised by public health agencies and incorporated
into routine medical care.
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School-based physical therapy: Taking on our role during a pandemic
APTA
In my role as a school-based physical therapist, I help students with disabilities fully participate in learning and social activities in their school environment. This might mean teaching a preschooler how to climb stairs and go down slides to play with their classmates, or helping an elementary school student learn to walk through the lunch line selecting their own food and getting on and off the cafeteria bench.
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It's not retail – it's added value for the patient experience
PPS Impact
Ask any physical therapist why they chose physical therapy as a career path and nine times out of 10 you’ll get some version of “I want to help people.
The act of treating a patient, helping an individual heal and get back to their life, is at the core of what we do. In that regard, the extra responsibilities many physical therapists have to take on can seem insignificant by comparison. This may be true for things like completing notes in a timely fashion, but it is especially apparent with anything that feels like a “sales pitch,” such as promoting your services to build your client-base, developing relationships with physicians or selling retail items out of the clinic.
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Home health vs. outpatient home-based therapy: What's the difference, and why should PTs care?
WebPT
This past year has changed the PT landscape significantly. Clinics are operating differently—and patients are asking for different things, including the option to be seen by their care providers from the comfort and safety of their living rooms. While telehealth is one way to meet this demand, home-based therapy—not to be confused with home health PT—is another excellent alternative. Here’s what you need to know about these two at-home care models, particularly with respect to Medicare.
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Who rules when it comes to therapy coding and billing? The payer rules
NetHealth
As if it’s not stressful enough for clinicians to balance scheduling, treating patients, and creating defensible documentation, they’re also expected to know the ins and outs of therapy coding and billing. Unfortunately, untangling the rules of insurance payers can often feel like a full-time job.
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Reflecting on #StopAsianHate and the PT Community
Evidence in Motion
This month, I’ve been reflecting a lot about #StopAsianHate. As some of you might know, I am of Japanese descent on my mother’s side. While this certainly brings the current issues close to home, there’s also an interesting parallel with the reckoning that the physical therapy community is facing at the moment—and our response.
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Podcast: Without this, you're shooting your marketing arrows in the dark
By Jarod Carter
 In order to be able to attract your ideal customer, you need to define exactly who that is. This may sound self-evident, but so few businesses actually do it; it’s something I have to repeat quite often. Creating an ideal patient "avatar" should be one of the foundations of an effective marketing plan for any practice. Further, in business, you’ll constantly need to make decisions that can have huge long-term impacts and are often not easy to make. One of the easiest ways to take the guesswork out of decisions is to be able to ask, "will this help me to better attract and better serve my ideal patient?"
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