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| November 23, 2016 |
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| Up-2-Date from YOUR Board of Directors
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SCAPTA
- Membership Matters. We are actively working on ways to engage members where they are, in their communities, at work, and at home. The Board is reaching out to hospital systems and employers across the state to communicate the value of the association to them as a emplorers and the relevance to the practitioner.
- Public Relations: The PR committee chair joined us this month with an update on advertising across the state of South Carolina. We have worked closely with advertising agents and have determined the cost for billboards in key areas of the three major metro areas. The Board has decided to continue the investigation of the associated costs for a variety of media outlets to move forward with the #ChoosePT initiative started by APTA. Stay tuned and look for the advertisements in your back yard. In the meantime follow us on Facebook, Twitter, Instagram (@SCAPTA1), and check out our website at www.scapta.org.
- Communications: We have standards of communication with our members and monitor who sends information, how often, and for what purpose. We evaluate the requests on a case by case basis and make tough decisions so we don’t flood your inbox. We are working closely with APTA on a new system to organize our contact lists and streamline our processes. Make sure your contact is up to date with SCAPTA and APTA and feel free to provide us with any opinions on how you would prefer to receive information along with new and innovative approaches to keeping the members and non-members alike informed of all things physical therapy in the state of South Carolina.
- Licensure REMINDER: This is the year to renew your license. If you need last minute CEU’s check out the APTA learning center at www.learningcenter.apta.org for courses related directly to your practice.
- Year in Review: Over the next few weeks, we will start to wind down our business from the 2016 calendar year and begin to gear up for a brighter and even more productive 2017. SCAPTA will be highlighting some of our accomplishments and key news that occurred over the last year as well as potentially sending teasers about new events and member benefits starting in 2017. The Board will not be meeting in December to give your board members a much needed rest during an already stressful time of year. Stay tuned and have a safe and happy Holiday season.
Aaron Embry, PT, DPT, MSCR – President on behalf of your SCAPTA Board of Directors
SCAPTA
Looking for a chance to present your research? Submit your poster presentation proposal for addition to our 2017 Annual Conference! Submission deadline is February 15, 2017. Please send applications to southcarolina@apta.org. Find the application here.
Clinicient
Let’s assume the appropriate business prep work has occurred and you have found an ideal location to open your PT business. It has very little competition from other existing outpatient clinics in the area and maybe you’ve even taken the added step and called a few commercial payers to see if their panel was open or full for your geographical region. Because, let’s face it, outpatient therapy is a growing community and sometimes there are many clinics in a small region – and that spells out-of-network for you.
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Ithaca College via Medical Xpress
Who says you can't stay physically fit well into your old age? A new study from Ithaca College biomechanics researcher Rumit Singh Kakar reveals that running mechanics remain largely unchanged as runners grow older. Kakar – an assistant professor of physical therapy – and his research partner, University of Georgia Professor Kathy Simpson, presented the initial findings of their ongoing study at the American College of Sports Medicine National Conference in May 2016.
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Healio
Two comprehensive presentations here at the American College of Rheumatology Annual Meeting sought to categorize the myriad of pain-related, functional and depressive disorders experienced by patients with fibromyalgia. Daniel J. Clauw, M.D., a rheumatologist and professor of anesthesiology and medicine and director of the Chronic Pain and Fatigue Research Center at the University of Michigan, focus on the nature of pain experienced by patients with fibromyalgia and how clinicians can treat it.
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By Hope Barton
 It's common knowledge that most Americans don't get enough exercise. Study after study warns of the innumerable diseases we are at risk of if we continue to be sedentary. Even though we hear this, what is stopping so many people from getting up and moving? We all make excuses to avoid exercise, but would it help if it were more fun? What if it involved a partner? Dance may be the simple solution to our inactivity — and it could benefit us as a form of physical rehabilitation, too.
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Clinicient
First impressions are everything. From the moment a patient is referred to your clinic, they are assessing everything about your practice to determine if yours is the one for them. And with each referral being worth an average of $1,000, it is critical to sell potential patients on the value of your care and practice.
Some factors that determine their decision may be out of your control, but many of the factors are completely up to you. To support this, we have developed a referral checklist, split into three sections, to help you convert, retain and best follow-up with referrals using some of our best practices.
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PT in Motion
While staying off one's feet may help heal skin ulcers in people with diabetic peripheral neuropathy, avoiding weight-bearing activities for long periods could decrease tolerance for stress and physical activity, and even increase likelihood of injury. Authors of a new "Perspective" article in Physical Therapy believe that's a harmful trade-off, and doing something about it will require nothing less than a "paradigm shift" in the way physical therapists think about physical training and activity in this population.
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Physical Therapy Products
A Cigna Foundation-funded study conducted by two physical therapy assistant professors suggests that running may improve fitness and communication among children with autism.
The collaborative 4-month study, led by Susan Ronan, PT, DPT, PCS, and Janet Dolot, PT, DPT, DrPH, OCS, both assistant professors of clinical physical therapy in the School of Health Sciences and Practice at New York Medical College, both from Achilles International, measured the quantitative and qualitative effects of the Achilles Kids running program on restrictive/repetitive behaviors, social interaction, social communication, emotional responses and cognitive style on 94 students with autism in five schools, according to a media release from New York Medical College.
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WebPT
In today's digital landscape, users are less forgiving of poor web construction than ever before – and for good reason. Unfortunately, there’s a lot of false or irrelevant information on the web, and it's just as accessible and pervasive as the truly beneficial, crucial facts that users want to find. Thus, it’s critical that your website begin establishing user confidence from the moment someone lands on one of your pages.
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By Ben Montgomery
 When you're a private practice physical therapist, the day-to-day challenge of running your own clinic will demand a lot of you. Medical billing, bookkeeping, financial obligations, development, marketing — it's a mountain of obligations that sometimes feels insurmountable. But the next time that overwhelming feeling creeps up on you, I want you to think of one man: Dashrath Manjhi. Manjhi's story is a few years old, but it's legendary.
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Physical Therapy Products
Results from in vitro and in vivo studies suggest SM04755, a small molecule Wnt pathway modulator compound from pharmaceutical company Samumed LLC, San Diego, could be a potential topical treatment for chronic tendinopathy.
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PT in Motion
Some accountable care organizations are well aware of the ways that nonmedical needs in patients – like housing, transportation, and food insecurity – can impact health outcomes, and are attempting to do something about it. But according to results of a new qualitative study, those sometimes creative efforts to address the needs through ACOs are in their early stages, and are already meeting some significant challenges.
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